{"id":2210,"date":"2019-04-22T10:34:06","date_gmt":"2019-04-22T03:34:06","guid":{"rendered":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/?p=2210"},"modified":"2022-10-15T22:47:59","modified_gmt":"2022-10-15T15:47:59","slug":"bon-lan-lo-hen-thi-truong-viet-nam-cua-air-asia","status":"publish","type":"post","link":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/bon-lan-lo-hen-thi-truong-viet-nam-cua-air-asia\/","title":{"rendered":"4 l\u1ea7n l\u1ee1 h\u1eb9n th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam c\u1ee7a Air Asia"},"content":{"rendered":"

H\u00f4m 18\/4, Air Asia th\u00f4ng b\u00e1o, c\u00f4ng ty con Air Asia Investment, Gumin v\u00e0 H\u1ea3i \u00c2u \u0111\u00e3 \u0111\u1ed3ng \u00fd ch\u1ea5m d\u1ee9t v\u00e0 gi\u1ea3i ph\u00f3ng\u00a0m\u1ecdi ngh\u0129a v\u1ee5 c\u00f3 li\u00ean quan \u0111\u1ebfn th\u1ecfa thu\u1eadn th\u00e0nh l\u1eadp li\u00ean doanh t\u1ea1i Vi\u1ec7t Nam. \u0110\u1ed9ng th\u00e1i th\u00e1i n\u00e0y \u0111\u00e1nh d\u1ea5u th\u1ea5t b\u1ea1i l\u1ea7n th\u1ee9 4 trong tham v\u1ecdng th\u00e0nh l\u1eadp m\u1ed9t li\u00ean doanh h\u00e0ng kh\u00f4ng gi\u00e1 r\u1ebb t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam.<\/i><\/p>\n

Tham v\u1ecdng c\u1ee7a Air Asia t\u1eeb h\u01a1n ch\u1ee5c n\u0103m nay<\/span><\/strong><\/h2>\n

N\u0103m 2005, m\u1ed9t trong nh\u1eefng ph\u01b0\u01a1ng \u00e1n \u0111\u01b0\u1ee3c \u0111\u01b0a ra khi c\u1ea3i t\u1ed5 h\u00e3ng h\u00e0ng kh\u00f4ng Pacific Airlines (ti\u1ec1n th\u00e2n c\u1ee7a Jetstar Pacific hi\u1ec7n nay) l\u00e0 b\u00e1n c\u1ed5 ph\u1ea7n cho nh\u00e0 \u0111\u1ea7u t\u01b0 n\u01b0\u1edbc ngo\u00e0i tham gia. Ngay sau \u0111\u00f3, Air Asia \u0111\u00e3 g\u1eedi B\u1ed9 T\u00e0i ch\u00ednh \u0111\u1ec1 \u00e1n xin g\u00f3p c\u1ed5 ph\u1ea7n v\u1edbi h\u00e3ng h\u00e0ng kh\u00f4ng Vi\u1ec7t Nam.<\/span>
\nTheo \u0111\u1ec1 \u00e1n c\u1ee7a Air Asia, Pacific Airlines ho\u1ea1t \u0111\u1ed9ng ngay theo ph\u01b0\u01a1ng th\u1ee9c h\u00e0ng kh\u00f4ng gi\u00e1 r\u1ebb v\u1edbi gi\u00e1 c\u01b0\u1edbc v\u1eadn chuy\u1ec3n kho\u1ea3ng 15 USD cho m\u1ed9t gi\u1edd bay. C\u00f2n h\u00e3ng bay c\u00f3 tr\u1ee5 s\u1edf t\u1ea1i Malaysia s\u1ebd h\u1ed7 tr\u1ee3 v\u1ec1 c\u00f4ng ngh\u1ec7, qu\u1ea3n l\u00fd v\u00e0 \u0111\u00e0o t\u1ea1o nh\u00e2n vi\u00ean c\u1ee7a Pacific Airlines.<\/span>
\nKhi \u0111\u00f3, d\u00f9 ch\u01b0a bi\u1ebft \u0111\u1ec1 ngh\u1ecb c\u00f3 \u0111\u01b0\u1ee3c ch\u1ea5p thu\u1eadn hay kh\u00f4ng, CEO Tony Fernandes c\u1ee7a Air Asia kh\u00f4ng gi\u1ea5u tham v\u1ecdng hi\u1ec7n di\u1ec7n t\u1ea1i th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam khi chia s\u1ebb: “N\u1ebfu k\u1ebf ho\u1ea1ch th\u1ea5t b\u1ea1i, m\u1ed9t ng\u00e0y kh\u00f4ng xa s\u1ebd th\u00e0nh l\u1eadp li\u00ean doanh khai th\u00e1c h\u00e0ng kh\u00f4ng gi\u00e1 r\u1ebb t\u1ea1i Vi\u1ec7t Nam”.<\/span><\/p>\n

\"\"<\/p>\n<\/span>\n

L\u1ee1 h\u1eb9n v\u00ec kh\u00f4ng \u0111\u1ea3m b\u1ea3o \u0111i\u1ec1u ki\u1ec7n li\u00ean doanh g\u00f3p v\u1ed1n<\/span><\/strong><\/h2>\n

Tony Fernandes mu\u1ed1n g\u00f3p v\u1ed1n b\u1eb1ng m\u00e1y bay trong khi h\u00e3ng bay Vi\u1ec7t c\u1ea7n ti\u1ec1n m\u1eb7t \u0111\u1ec3 kh\u00f4i ph\u1ee5c ho\u1ea1t \u0111\u1ed9ng kinh doanh. N\u0103m 2007, Pacific Airlines b\u00e1n 30% cho c\u1ed5 ph\u1ea7n H\u00e3ng H\u00e0ng kh\u00f4ng qu\u1ed1c gia Australia (Qantas Airways).<\/span>
\nTh\u00e1ng 8\/2007, Air Asia k\u00fd th\u1ecfa thu\u1eadn c\u00f9ng T\u1eadp \u0111o\u00e0n C\u00f4ng nghi\u1ec7p t\u00e0u th\u1ee7y VN (Vinashin) \u0111\u1ec3 th\u00e0nh l\u1eadp li\u00ean doanh h\u00e0ng kh\u00f4ng d\u1ef1 ki\u1ebfn c\u00f3 v\u1ed1n kho\u1ea3ng 30 tri\u1ec7u USD. Theo th\u1ecfa thu\u1eadn, Vinashin c\u00f3 tr\u00e1ch nhi\u1ec7m gi\u00fap li\u00ean doanh \u0111\u01b0\u1ee3c Ch\u00ednh ph\u1ee7 ph\u00ea duy\u1ec7t v\u00e0 c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd c\u1ea5p ph\u00e9p h\u00e3ng bay m\u1edbi. C\u00f2n Air Asia gi\u00fap li\u00ean doanh gi\u00e0nh \u0111\u01b0\u1ee3c c\u00e1c h\u1ee3p \u0111\u1ed3ng mua m\u00e1y bay v\u1edbi gi\u00e1 c\u1ea1nh tranh, v\u1eadn h\u00e0nh theo m\u00f4 h\u00ecnh m\u1ed9t h\u00e3ng bay gi\u00e1 r\u1ebb. Tuy nhi\u00ean, th\u01b0\u01a1ng v\u1ee5 n\u00e0y c\u0169ng kh\u00f4ng th\u1ec3 th\u00e0nh c\u00f4ng do Ch\u00ednh ph\u1ee7 kh\u00f4ng cho ph\u00e9p Vinashin tham gia ph\u00e1t tri\u1ec3n v\u00e0 kinh doanh l\u0129nh v\u1ef1c v\u1eadn t\u1ea3i h\u00e0ng kh\u00f4ng.<\/span>
\n\u0110\u1ebfn cu\u1ed1i n\u0103m 2010, k\u1ebf ho\u1ea1ch c\u1ee7a Air Asia ti\u1ebfp t\u1ee5c \u0111\u1ed5 b\u1ec3 khi h\u00e3ng n\u00e0y th\u00f4ng b\u00e1o d\u1eebng tham gia v\u00e0o d\u1ef1 \u00e1n c\u00f9ng Vietjet. H\u00e3ng h\u00e0ng kh\u00f4ng c\u1ee7a Tony Fernendes \u0111\u01b0a ra l\u00fd do, kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u1ecfa thu\u1eadn v\u1ec1 vi\u1ec7c s\u1eed d\u1ee5ng th\u01b0\u01a1ng hi\u1ec7u AirAsia trong c\u00e1c ho\u1ea1t \u0111\u1ed9ng th\u01b0\u01a1ng m\u1ea1i v\u1edbi nh\u00e0 ch\u1ee9c tr\u00e1ch Vi\u1ec7t Nam. \u0110\u1ebfn th\u00e1ng 2\/2010, Air Asia ti\u1ebfp t\u1ee5c hi\u1ec7n th\u1ef1c h\u00f3a tham v\u1ecdng c\u00f3 h\u00e3ng bay gi\u00e1 r\u1ebb t\u1ea1i Vi\u1ec7t Nam b\u1eb1ng vi\u1ec7c mua 30% t\u1ea1i Vietjet. Hai b\u00ean d\u1ef1 ki\u1ebfn v\u1eadn h\u00e0nh c\u00e1c chuy\u1ebfn bay th\u01b0\u01a1ng m\u1ea1i trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc mang th\u01b0\u01a1ng hi\u1ec7u chung Vietjet Air Asia. Hai \u0111\u01a1n v\u1ecb r\u1ea5t t\u1ef1 tin khi th\u00f4ng b\u00e1o c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n chuy\u1ebfn bay \u0111\u1ea7u ti\u00ean c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u n\u00e0y ba th\u00e1ng sau \u0111\u00f3.<\/span>
\nM\u1ed9t l\u00e3nh \u0111\u1ea1o C\u1ee5c H\u00e0ng kh\u00f4ng m\u1edbi \u0111\u00e2y cho bi\u1ebft, c\u00e1c t\u1ed5 ch\u1ee9c qu\u1ed1c t\u1ebf \u0111\u00e1nh gi\u00e1 h\u00e0ng kh\u00f4ng Vi\u1ec7t Nam thu\u1ed9c di\u1ec7n t\u0103ng tr\u01b0\u1edfng nhanh nh\u1ea5t th\u1ebf gi\u1edbi, v\u1edbi t\u1ed1c \u0111\u1ed9 t\u0103ng lu\u00f4n \u0111\u1ea1t m\u1ee9c hai con s\u1ed1. N\u0103m ngo\u00e1i, c\u00e1c h\u00e3ng h\u00e0ng kh\u00f4ng trong n\u01b0\u1edbc v\u1eadn chuy\u1ec3n g\u1ea7n 50 tri\u1ec7u h\u00e0nh kh\u00e1ch, t\u0103ng 10,1% so v\u1edbi 2017 v\u00e0 tr\u00ean 400.000 t\u1ea5n h\u00e0ng h\u00f3a, t\u0103ng 27,2%.<\/span>
\nT\u00ednh c\u1ea3 c\u00e1c h\u00e3ng n\u01b0\u1edbc ngo\u00e0i, th\u1ecb tr\u01b0\u1eddng v\u1eadn chuy\u1ec3n h\u00e0ng kh\u00f4ng Vi\u1ec7t n\u0103m 2018 \u0111\u1ea1t g\u1ea7n 70 tri\u1ec7u kh\u00e1ch. Nhi\u1ec1u chuy\u00ean gia, l\u00e3nh \u0111\u1ea1o h\u00e3ng bay c\u0169ng t\u1eebng nh\u1eadn \u0111\u1ecbnh, d\u01b0 \u0111\u1ecba t\u0103ng tr\u01b0\u1edfng c\u1ee7a h\u00e0ng kh\u00f4ng Vi\u1ec7t c\u00f2n r\u1ea5t l\u1edbn. B\u1edfi v\u1eady, Air Asia nhi\u1ec1u kh\u1ea3 n\u0103ng kh\u00f4ng t\u1eeb b\u1ecf tham v\u1ecdng sau 4 l\u1ea7n l\u1ee1 h\u1eb9n v\u1edbi th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam. Ngay c\u1ea3 khi th\u1ea5t b\u1ea1i v\u1edbi li\u00ean doanh c\u00f9ng H\u1ea3i \u00c2u, Air Asia v\u1eabn kh\u1eb3ng \u0111\u1ecbnh r\u1ea5t quan t\u00e2m \u0111\u1ebfn vi\u1ec7c v\u1eadn h\u00e0nh ri\u00eang m\u1ed9t h\u00e3ng bay gi\u00e1 r\u1ebb t\u1ea1i Vi\u1ec7t Nam v\u00ec c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 v\u1ecb tr\u00ed \u0111\u1ecba l\u00fd thu\u1eadn l\u1ee3i, s\u1ef1 ph\u00e1t tri\u1ec3n, ti\u1ec1m n\u0103ng t\u0103ng tr\u01b0\u1edfng c\u1ee7a th\u1ecb tr\u01b0\u1eddng.<\/p>\n<\/span>\n

Theo VnExpress<\/strong><\/p>\n

C\u00e1c kh\u00f3a h\u1ecdc c\u00f9ng ch\u1ee7 \u0111\u1ec1<\/span><\/strong><\/em><\/p>\n

M\u1eddi b\u1ea1n tham kh\u1ea3o:<\/p>\n

CEO + CT QU\u1ed0C T\u1ebe CHO CH\u1ee6 DOANH NGHI\u1ec6P, GI\u00c1M \u0110\u1ed0C \u0110I\u1ec0U H\u00c0NH<\/a><\/strong><\/span>
\nKh\u00f3a h\u1ecdc trang b\u1ecb ki\u1ebfn th\u1ee9c qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p to\u00e0n di\u1ec7n, c\u1eadp nh\u1eadt c\u00e1c ki\u1ebfn th\u1ee9c qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p qu\u1ed1c t\u1ebf, ph\u00e1t tri\u1ec3n, n\u00e2ng t\u1ea7m t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c, t\u01b0 qu\u1ea3n tr\u1ecb v\u00e0 h\u1ecdc vi\u00ean ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c c\u1ee7a kh\u00f3a h\u1ecdc v\u00e0o th\u1ef1c t\u1ebf doanh nghi\u1ec7p.<\/span><\/span>
\nCEO D\u00c0NH CHO CH\u1ee6 DOANH NGHI\u1ec6P, GI\u00c1M \u0110\u1ed0C \u0110I\u1ec0U H\u00c0NH<\/a><\/strong><\/span>
\nKh\u00f3a h\u1ecdc trang b\u1ecb ki\u1ebfn th\u1ee9c qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p to\u00e0n di\u1ec7n, ph\u00e1t tri\u1ec3n, n\u00e2ng t\u1ea7m t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c, t\u01b0 duy qu\u1ea3n tr\u1ecb v\u00e0 h\u1ecdc vi\u00ean ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c c\u1ee7a kh\u00e1o h\u1ecdc v\u00e0o th\u1ef1c t\u1ebf doanh nghi\u1ec7p.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

H\u00f4m 18\/4, Air Asia th\u00f4ng b\u00e1o, c\u00f4ng ty con Air Asia Investment, Gumin v\u00e0 H\u1ea3i \u00c2u \u0111\u00e3 \u0111\u1ed3ng \u00fd ch\u1ea5m d\u1ee9t v\u00e0 gi\u1ea3i ph\u00f3ng\u00a0m\u1ecdi ngh\u0129a v\u1ee5 c\u00f3 li\u00ean quan \u0111\u1ebfn…<\/p>\n","protected":false},"author":1,"featured_media":2356,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[33],"tags":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/bizuni.vn\/kien-thuc-quan-tri\/wp-content\/uploads\/2019\/04\/airasia-plane.jpg?fit=1170%2C730&ssl=1","_links":{"self":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/2210"}],"collection":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/comments?post=2210"}],"version-history":[{"count":0,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/2210\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media\/2356"}],"wp:attachment":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media?parent=2210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/categories?post=2210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/tags?post=2210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}