{"id":3185,"date":"2019-09-27T13:16:52","date_gmt":"2019-09-27T06:16:52","guid":{"rendered":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/?p=3185"},"modified":"2022-10-15T22:47:55","modified_gmt":"2022-10-15T15:47:55","slug":"9-doanh-nhan-tiet-lo-cach-ho-xac-thuc-y-tuong-kinh-doanh-cua-ho","status":"publish","type":"post","link":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/9-doanh-nhan-tiet-lo-cach-ho-xac-thuc-y-tuong-kinh-doanh-cua-ho\/","title":{"rendered":"9 doanh nh\u00e2n ti\u1ebft l\u1ed9 c\u00e1ch h\u1ecd x\u00e1c th\u1ef1c \u00fd t\u01b0\u1edfng kinh doanh c\u1ee7a h\u1ecd"},"content":{"rendered":"

Paul Graham \u0111\u00e3 vi\u1ebft m\u1ed9t b\u00e0i lu\u1eadn kh\u00e1 to\u00e0n di\u1ec7n v\u1ec1 c\u00e1ch n\u1ea3y sinh \u00fd t\u01b0\u1edfng kinh doanh hai n\u0103m tr\u01b0\u1edbc. \u00d4ng nh\u1ea5n m\u1ea1nh s\u1ef1 nguy hi\u1ec3m c\u1ee7a vi\u1ec7c \u0111\u01b0a ra \u00fd t\u01b0\u1edfng cho m\u1ed9t doanh nghi\u1ec7p m\u00e0 kh\u00f4ng ai mu\u1ed1n.<\/span><\/span><\/strong><\/p>\n

\u201cT\u1ea1i sao nhi\u1ec1u ng\u01b0\u1eddi s\u00e1ng l\u1eadp x\u00e2y d\u1ef1ng nh\u1eefng th\u1ee9 m\u00e0 kh\u00f4ng ai mu\u1ed1n?<\/em> “, \u00d4ng h\u1ecfi.” B\u1edfi v\u00ec h\u1ecd b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch c\u1ed1 g\u1eafng ngh\u0129 ra \u00fd t\u01b0\u1edfng kh\u1edfi nghi\u1ec7p.<\/strong> C\u00e1ch l\u00e0m vi\u1ec7c \u0111\u00f3 nguy hi\u1ec3m g\u1ea5p b\u1ed9i: n\u00f3 kh\u00f4ng ch\u1ec9 mang l\u1ea1i \u00fd t\u01b0\u1edfng; n\u00f3 mang l\u1ea1i nh\u1eefng \u00fd t\u01b0\u1edfng t\u1ed3i t\u1ec7 nghe c\u00f3 v\u1ebb h\u1ee3p l\u00fd \u0111\u1ec3 \u0111\u00e1nh l\u1eeba b\u1ea1n ph\u00e1t tri\u1ec3n ch\u00fang.<\/span><\/span><\/p>\n

Cho cu\u1ed1n s\u00e1ch \u201cCh\u00fang t\u00f4i \u0111\u00e3 l\u00e0m th\u1ebf n\u00e0o: 100 doanh nh\u00e2n chia s\u1ebb c\u00e2u chuy\u1ec7n v\u1ec1 cu\u1ed9c \u0111\u1ea5u tranh v\u00e0 kinh nghi\u1ec7m s\u1ed1ng c\u1ee7a h\u1ecd<\/em>\u201d, \u0111\u01b0\u1ee3c xu\u1ea5t b\u1ea3n v\u00e0o \u0111\u1ea7u th\u00e1ng n\u00e0y, t\u00f4i \u0111\u00e3 ph\u1ecfng v\u1ea5n m\u1ed9t s\u1ed1 doanh nh\u00e2n v\u1ec1 qu\u00e1 tr\u00ecnh h\u1ecd t\u1ea1o ra \u00fd t\u01b0\u1edfng v\u00e0 c\u00e1ch h\u1ecd x\u00e1c th\u1ef1c ch\u00fang. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 hi\u1ec3u bi\u1ebft v\u00e0 l\u1eddi khuy\u00ean th\u00fa v\u1ecb t\u1eeb ch\u00edn ng\u01b0\u1eddi trong s\u1ed1 h\u1ecd.<\/span><\/span><\/p>\n

1. Rob Walling, ng\u01b0\u1eddi s\u00e1ng l\u1eadp T\u1eadp \u0111o\u00e0n Numa v\u00e0 ng\u01b0\u1eddi t\u1ea1o ra Drip, m\u1ed9t c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb qua email:<\/span><\/strong><\/p>\n

“T\u00f4i mu\u1ed1n t\u00ecm 10 ng\u01b0\u1eddi s\u1eb5n s\u00e0ng tr\u1ea3 m\u1ed9t s\u1ed1 ti\u1ec1n c\u1ee5 th\u1ec3 cho s\u1ea3n ph\u1ea9m sau khi ho\u00e0n th\u00e0nh. \u0110i\u1ec1u n\u00e0y bu\u1ed9c t\u00f4i kh\u00f4ng ngh\u0129 v\u1ec1 c\u00e1c t\u00ednh n\u0103ng, m\u00e0 ph\u1ea3i ch\u1eaft l\u1ecdc \u00fd t\u01b0\u1edfng v\u00e0o gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a n\u00f3, gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i \u1ea5y s\u1ebd khi\u1ebfn ng\u01b0\u1eddi kh\u00e1c tr\u1ea3 ti\u1ec1n cho t\u00f4i \u0111\u1ec3 s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m. T\u00f4i g\u1eedi email cho 17 ng\u01b0\u1eddi m\u00e0 t\u00f4i bi\u1ebft, ho\u1eb7c \u00edt nh\u1ea5t \u0111\u00e3 nghe n\u00f3i, nh\u1eefng ng\u01b0\u1eddi c\u00f3 th\u1ec3 chia s\u1ebb nh\u1eefng \u0111i\u1ec1u t\u01b0\u01a1ng t\u1ef1. B\u1eb1ng c\u00e1ch n\u00e0y, t\u00f4i kh\u00f4ng ch\u1ec9 c\u00f3 nh\u1eefng kh\u00e1ch h\u00e0ng ban \u0111\u1ea7u c\u00f3 th\u1ec3 cung c\u1ea5p cho t\u00f4i ph\u1ea3n h\u1ed3i v\u1ec1 c\u00e1c chi ti\u1ebft v\u1ec1 c\u00e1ch Drip ho\u1ea1t \u0111\u1ed9ng, m\u00e0 c\u1ea3 m\u1ed9t ngu\u1ed3n thu nh\u1eadp t\u00f4i c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng \u0111\u1ec3 b\u1eaft \u0111\u1ea7u ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m. “<\/span><\/span><\/p>\n

2. Mike Matousek, CEO v\u00e0 ng\u01b0\u1eddi s\u00e1ng l\u1eadp Flashnotes.com, n\u01a1i cung c\u1ea5p m\u1ed9t th\u1ecb tr\u01b0\u1eddng cho h\u01b0\u1edbng d\u1eabn h\u1ecdc t\u1eadp v\u00e0 ghi ch\u00fa l\u1edbp h\u1ecdc.<\/span><\/span><\/strong><\/p>\n

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“\u00dd t\u01b0\u1edfng cho Flashnotes.com \u0111\u00e3 n\u1ea3y sinh khi t\u00f4i c\u00f2n l\u00e0 sinh vi\u00ean t\u1ea1i \u0110\u1ea1i h\u1ecdc Kent State. T\u00f4i b\u1eaft \u0111\u1ea7u t\u1ea1o ra nh\u1eefng h\u01b0\u1edbng d\u1eabn h\u1ecdc t\u1eadp chi ti\u1ebft n\u00e0y cho c\u00e1c k\u1ef3 thi c\u1ee7a ch\u00fang t\u00f4i v\u00e0 b\u00e1n h\u01b0\u1edbng d\u1eabn thi cu\u1ed1i c\u00f9ng c\u1ee7a t\u00f4i v\u1edbi gi\u00e1 10 \u0111\u00f4 la m\u1ed9t b\u1ea3n. Ch\u00fang kh\u00f4ng ch\u1ec9 b\u00e1n r\u1ea5t ch\u1ea1y, t\u00f4i c\u00f2n b\u1ecb s\u0103n l\u00f9ng trong khu\u00f4n vi\u00ean tr\u01b0\u1eddng b\u1edfi ng\u00e0y c\u00e0ng nhi\u1ec1u b\u1ea1n c\u00f9ng l\u1edbp \u2013 v\u00e0 t\u00f4i d\u1ec5 d\u00e0ng ki\u1ebfm \u0111\u01b0\u1ee3c h\u01a1n 1.000 \u0111\u00f4 la. Sau khi c\u00f3 th\u00e0nh c\u00f4ng ban \u0111\u1ea7u n\u00e0y, t\u00f4i bi\u1ebft r\u1eb1ng m\u00ecnh \u0111\u00e3 ph\u00e1t hi\u1ec7n ra m\u1ed9t \u0111i\u1ec1u g\u00ec \u0111\u00f3 v\u00e0 nh\u1edd b\u1ea1n b\u00e8 th\u1eed nghi\u1ec7m \u00fd t\u01b0\u1edfng b\u00e1n t\u00e0i li\u1ec7u h\u1ecdc t\u1eadp trong c\u00e1c l\u1edbp h\u1ecdc c\u1ee7a h\u1ecd. “<\/span><\/span><\/p>\n

3. Alex Brola, \u0111\u1ed3ng s\u00e1ng l\u1eadp v\u00e0 ch\u1ee7 t\u1ecbch c\u1ee7a CheckMaid.com, \u0111i\u1ec1u h\u00e0nh m\u1ed9t d\u1ecbch v\u1ee5 d\u1ecdn d\u1eb9p theo y\u00eau c\u1ea7u tr\u1ef1c tuy\u1ebfn<\/span><\/span><\/strong><\/p>\n

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\u201cCh\u00fang t\u00f4i th\u1ef1c s\u1ef1 x\u00e1c th\u1ef1c [\u00fd t\u01b0\u1edfng] m\u00e0 kh\u00f4ng c\u1ea7n b\u1ea5t k\u1ef3 ng\u01b0\u1eddi d\u1ecdn d\u1eb9p n\u00e0o l\u00e0m vi\u1ec7c c\u1ea3. Ch\u00fang t\u00f4i \u0111\u00e3 t\u1ea1o ra m\u1ed9t trang web, m\u1ed9t h\u00ecnh th\u1ee9c \u0111\u1eb7t d\u1ecbch v\u1ee5, m\u1ed9t s\u1ed1 \u0111i\u1ec7n tho\u1ea1i v\u00e0 ch\u1ea1y m\u1ed9t s\u1ed1 qu\u1ea3ng c\u00e1o [tr\u1ea3 cho m\u1ed7i l\u1ea7n nh\u1ea5p] th\u00f4ng qua Google v\u00e0 Bing v\u00e0 xem t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i s\u1ebd nh\u01b0 th\u1ebf n\u00e0o khi ch\u00fang t\u00f4i th\u1ef1c s\u1ef1 c\u00f3 ng\u01b0\u1eddi d\u1ecdn d\u1eb9p.\u201d<\/span><\/span><\/p>\n

4. Daniel Maloney, CEO v\u00e0 \u0111\u1ed3ng s\u00e1ng l\u1eadp c\u1ee7a Tailwind, n\u01a1i cung c\u1ea5p c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch Pinterest: <\/span><\/strong><\/p>\n

“Ch\u00fang t\u00f4i ‘x\u00e1c th\u1ef1c’ s\u1ea3n ph\u1ea9m(th\u1ea5t b\u1ea1i) \u0111\u1ea7u ti\u00ean c\u1ee7a ch\u00fang t\u00f4i b\u1eb1ng c\u00e1ch c\u00f3 b\u1ea1n b\u00e8 v\u00e0 gia \u0111\u00ecnh cho ch\u00fang t\u00f4i bi\u1ebft n\u00f3 tuy\u1ec7t v\u1eddi nh\u01b0 th\u1ebf n\u00e0o. H\u1ecd c\u1ea3m th\u1ea5y s\u1ea3n ph\u1ea9m r\u1ea5t tuy\u1ec7t v\u1eddi, nh\u01b0ng h\u1ecd kh\u00f4ng s\u1eed d\u1ee5ng n\u00f3. Khi ch\u00fang t\u00f4i b\u1eaft \u0111\u1ea7u Tailwind, ch\u00fang t\u00f4i \u0111\u00e3 th\u1ef1c hi\u1ec7n m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1c – h\u1ecfi nh\u1eefng ng\u01b0\u1eddi xa l\u1ea1, nh\u1eefng ng\u01b0\u1eddi ho\u00e0n to\u00e0n kh\u00f4ng quan t\u00e2m \u0111\u1ebfn ch\u00fang t\u00f4i \u0111\u1ec3 [\u0111\u0103ng k\u00fd] v\u00e0 tr\u1ea3 ti\u1ec1n tr\u01b0\u1edbc khi s\u1ea3n ph\u1ea9m c\u1ee7a ch\u00fang t\u00f4i \u0111\u01b0\u1ee3c t\u1ea1o ra. Ch\u00fang t\u00f4i t\u1ea1o ram\u1ed9t trang \u0111\u0103ng k\u00fd, mua m\u1ed9t s\u1ed1 l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp tr\u00ean AdWords v\u00e0 m\u1ecdi ng\u01b0\u1eddi th\u1ef1c s\u1ef1 b\u1eaft \u0111\u1ea7u tr\u1ea3 ti\u1ec1n cho ch\u00fang t\u00f4i! Ch\u00fang t\u00f4i kh\u00f4ng th\u1ef1c s\u1ef1 l\u1ea5y ti\u1ec1n c\u1ee7a h\u1ecd, nh\u01b0ng ch\u00fang t\u00f4i bi\u1ebft r\u1eb1ng \u00fd t\u01b0\u1edfng c\u1ee7a m\u00ecnh \u0111\u00e3 \u0111\u00fang. “<\/span><\/span><\/p>\n

5. Rick Martinez, ch\u1ee7 s\u1edf h\u1eefu c\u1ee7a Senor Sangria, m\u1ed9t nh\u00e0 s\u1ea3n xu\u1ea5t Sangria \u0111\u00f3ng chai: <\/span><\/strong><\/p>\n

“\u0110\u1ec3 x\u00e1c th\u1ef1c, t\u00f4i t\u1ef1 pha Sangria v\u00e0 mang s\u1ea3n ph\u1ea9m \u0111\u1ebfn m\u1ed9t v\u00e0i nh\u00e0 b\u00e1n l\u1ebb, sau \u0111\u00f3 h\u1ecfi h\u1ecd xem c\u00f3 mua Sangria v\u1ecb n\u00e0y trong chai hay kh\u00f4ng. H\u1ecd \u0111\u1ec1u n\u00f3i n\u1ebfu t\u00f4i c\u00f3 th\u1ec3 \u0111\u00f3ng chai Sangria m\u00e0 t\u00f4i t\u1ef1 l\u00e0m th\u00ec h\u1ecd s\u1ebd mua n\u00f3. T\u1ea5t c\u1ea3 h\u1ecd d\u01b0\u1eddng nh\u01b0 th\u1ef1c s\u1ef1 th\u00edch Sangria c\u1ee7a t\u00f4i nh\u01b0ng kh\u00f4ng ngh\u0129 r\u1eb1ng t\u00f4i c\u00f3 th\u1ec3 s\u1ea3n xu\u1ea5t n\u00f3\u1edf quy m\u00f4 th\u01b0\u01a1ng m\u1ea1i.<\/span><\/span><\/p>\n

* Sangria l\u00e0 lo\u1ea1i cocktail truy\u1ec1n th\u1ed1ng c\u1ee7a ng\u01b0\u1eddi T\u00e2y Ban Nha, \u0111\u01b0\u1ee3c b\u1ea7u ch\u1ecdn l\u00e0 m\u1ed9t trong 10 lo\u1ea1i cocktail ngon nh\u1ea5t th\u1ebf gi\u1edbi.<\/span><\/span><\/span><\/em><\/p>\n

C\u1ea5p \u0111\u1ed9 x\u00e1c th\u1ef1cth\u1ee9 hai l\u00e0 ph\u00e2n t\u00edch s\u1ed1 li\u1ec7u. T\u00f4i \u0111\u00e3 t\u1ea1o m\u1ed9t b\u1ea3ng t\u00ednh Excel kh\u00e1 ph\u1ee9c t\u1ea1p m\u00e0 ng\u00e0y nay t\u00f4i v\u1eabn s\u1eed d\u1ee5ng. B\u1ea3ng t\u00ednh n\u00e0y cho t\u00f4i bi\u1ebft c\u1ea7n ph\u1ea3i \u0111\u1ea7u t\u01b0 bao nhi\u00eau ti\u1ec1n \u0111\u1ec3 duy tr\u00ec ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p v\u00e0 ph\u1ea3i b\u00e1n bao nhi\u00eau s\u1ea3n ph\u1ea9m. N\u00f3 bu\u1ed9c t\u00f4i ph\u1ea3i h\u1ecfi m\u1ed9t t\u1ea5n nh\u1eefng c\u00e2u h\u1ecfi cho m\u1ecdi ng\u01b0\u1eddi v\u1ec1 ng\u00e0nh c\u00f4ng nghi\u1ec7p r\u01b0\u1ee3u. Hai b\u01b0\u1edbc n\u00e0y l\u00e0 t\u1ea5t c\u1ea3 c\u00e1c x\u00e1c nh\u1eadn t\u00f4i c\u1ea7n \u0111\u1ec3 t\u00f4i chuy\u1ec3n sang b\u01b0\u1edbc ti\u1ebfp theo. “<\/span><\/span><\/p>\n

6. Rob Infantino, CEO c\u1ee7a OpenBay, gi\u00fap ng\u01b0\u1eddi d\u00f9ng kh\u00e1m ph\u00e1 c\u00e1c d\u1ecbch v\u1ee5 s\u1eeda ch\u1eefa xe h\u01a1i \u0111\u1ecba ph\u01b0\u01a1ng:<\/span><\/span><\/strong><\/p>\n

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“T\u00f4i \u0111\u00e3 d\u1ef1a v\u00e0o Steve Blank r\u1ea5t nhi\u1ec1u trong qu\u00e1 tr\u00ecnh x\u00e1c th\u1ef1c \u00fd t\u01b0\u1edfng,” anh \u1ea5y \u1ee7ng h\u1ed9 r\u1eddi kh\u1ecfi v\u0103n ph\u00f2ng. “Sau khi h\u00ecnh th\u00e0nh \u00fd t\u01b0\u1edfng cho th\u1ecb tr\u01b0\u1eddng tr\u1ef1c tuy\u1ebfn n\u00e0y, t\u00f4i ra kh\u1ecfi v\u0103n ph\u00f2ng v\u00e0 n\u00f3i chuy\u1ec7n v\u1edbi nh\u1eefng ng\u01b0\u1eddi d\u00f9ng ti\u1ec1m n\u0103ng c\u1ee7a d\u1ecbch v\u1ee5. \u00dd t\u01b0\u1edfng c\u1ea7n x\u00e1c th\u1ef1c b\u1edfi ng\u01b0\u1eddi d\u00f9ng th\u1ef1c s\u1ef1. V\u00ec t\u00f4i \u0111ang d\u1ef1 \u0111\u1ecbnh x\u00e2y d\u1ef1ng m\u1ed9t th\u1ecb tr\u01b0\u1eddng hai chi\u1ec1u, t\u00f4i ph\u1ea3i n\u00f3i chuy\u1ec7n v\u1edbi ch\u1ee7 s\u1edf h\u1eefu ph\u01b0\u01a1ng ti\u1ec7n v\u00e0 nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 \u00f4 t\u00f4, c\u1ea3 hai \u0111\u1ec1u \u0111\u01b0a ra ph\u1ea3n h\u1ed3i c\u00f3 gi\u00e1 tr\u1ecb v\u1ec1 nh\u1eefng th\u00e1ch th\u1ee9c, nhu c\u1ea7u c\u1ee7a h\u1ecd v\u00e0 nh\u1eefng g\u00ec h\u1ecd mu\u1ed1n th\u1ea5y. T\u00f4i \u0111\u00e3 t\u1ea1o ra m\u1ed9t nguy\u00ean m\u1eabu ho\u1ea1t \u0111\u1ed9ng v\u00e0 chia s\u1ebb n\u00f3 v\u1edbi c\u00e1c nh\u00f3m, v\u00e0 t\u00f4i li\u00ean t\u1ee5c c\u1eadp nh\u1eadt nguy\u00ean m\u1eabu \u0111\u00f3. \u0110i\u1ec1u n\u00e0y t\u1ed1n h\u00e0ng th\u00e1ng tr\u1eddi nh\u1eefng cu\u1ed1i c\u00f9ng th\u00ec t\u00f4i \u0111\u00e3 x\u00e1c th\u1ef1c \u0111\u01b0\u1ee3c \u00fd t\u01b0\u1edfng c\u1ee7a m\u00ecnh, v\u00e0c\u00f4ng vi\u1ec7c ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m th\u1ef1c th\u1ee5 b\u1eaft \u0111\u1ea7u. “<\/span><\/span><\/p>\n

7. Andrew Gazdecki, CEO c\u1ee7a Bizness Apps, nh\u00e0 cung c\u1ea5p \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng DIY cho c\u00e1c doanh nghi\u1ec7p nh\u1ecf:<\/span><\/span><\/strong><\/p>\n

\"\"<\/p>\n

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\u201cCh\u00fang t\u00f4i x\u00e1c nh\u1eadn \u00fd t\u01b0\u1edfng b\u1eb1ng c\u00e1ch t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng ngay khi ch\u00fang t\u00f4i c\u00f3 s\u1ea3n ph\u1ea9m ban \u0111\u1ea7u. Ch\u00fang t\u00f4i tin r\u1eb1ng n\u1ebfu ch\u00fang t\u00f4i c\u00f3 th\u1ec3 b\u00e1n n\u00f3 cho c\u00e1c doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng trong khu v\u1ef1c ch\u00fang t\u00f4i c\u00f3 th\u1ec3 b\u00e1n cho b\u1ea5t k\u1ef3 doanh nghi\u1ec7p nh\u1ecf n\u00e0o. C\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t v\u00e0i kh\u00e1ch h\u00e0ng \u0111\u1ea7u ti\u00ean v\u00e0 vi\u1ec7c h\u1ecd tr\u1ea3 ti\u1ec1n \u0111\u1ec3 s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m c\u1ee7a ch\u00fang t\u00f4i l\u00e0 r\u1ea5t kh\u00edch l\u1ec7v\u00e0 th\u1ef1c s\u1ef1 cho ch\u00fang t\u00f4i s\u1ef1 x\u00e1c nh\u1eadn r\u1eb1ng ch\u00fang t\u00f4i c\u00f3 th\u1ec3 \u0111\u00e3 l\u00e0m m\u1ed9t \u0111i\u1ec1u g\u00ec \u0111\u00f3 l\u1edbn lao.<\/span><\/span><\/p>\n

8. Edward DeSalle, CEO v\u00e0 t\u1ed5ng gi\u00e1m \u0111\u1ed1c c\u1ee7a Net Irrigate, nh\u00e0 s\u1ea3n xu\u1ea5t h\u1ec7 th\u1ed1ng gi\u00e1m s\u00e1t t\u01b0\u1edbi ti\u00eau kh\u00f4ng d\u00e2y:<\/span><\/strong><\/p>\n

“C\u00e1c kh\u00e1i ni\u1ec7m s\u1ea3n ph\u1ea9m ban \u0111\u1ea7u cho Net Irrigate \u0111\u00e3 \u0111\u01b0\u1ee3c x\u00e1c th\u1ef1c b\u1eb1ng c\u00e1ch b\u00e1n s\u1ea3n ph\u1ea9m tr\u01b0\u1edbc khi n\u00f3 \u0111\u01b0\u1ee3c t\u1ea1o ra. T\u00f4i ch\u1ec9 \u0111\u01a1n gi\u1ea3n h\u1ecfi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng\u201cli\u1ec7u b\u1ea1n c\u00f3 tr\u1ea3 ti\u1ec1n \u0111\u1ec3 s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m n\u00e0y kh\u00f4ng v\u00e0 b\u1ea1n s\u1ebd s\u1eb5n s\u00e0ng tr\u1ea3 bao nhi\u00eau?\u201d.Th\u00ec ra trong c\u1ed9ng \u0111\u1ed3ng n\u00f4ng nghi\u1ec7p, c\u00f3 r\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi s\u1eb5n s\u00e0ng th\u1eed nghi\u1ec7m c\u00f4ng ngh\u1ec7 m\u1edbi, mi\u1ec5n l\u00e0 h\u1ecd kh\u00f4ng ph\u1ea3i tr\u1ea3 ti\u1ec1n cho \u0111\u1ebfn khi n\u00f3 th\u1ef1c s\u1ef1 \u0111\u00e1p \u1ee9ng mong \u0111\u1ee3i c\u1ee7a h\u1ecd. T\u00f4i \u0111\u00e3 h\u1ecdc \u0111\u01b0\u1ee3c r\u1eb1ng b\u1ea1n c\u1ea7n ph\u1ea3i hi\u1ec3u quan \u0111i\u1ec3m c\u1ee7a ng\u01b0\u1eddi s\u1eed d\u1ee5ng v\u00e0 s\u1ea3n ph\u1ea9m mang l\u1ea1i gi\u00e1 tr\u1ecb g\u00ec cho h\u1ecd.Cu\u1ed1i c\u00f9ng th\u00ec nh\u1eefng g\u00ec m\u00e0 ban \u0111\u1ea7u t\u00f4i cho l\u00e0 tuy\u1ec7t v\u1eddi l\u1ea1i kh\u00f4ng mang l\u1ea1i \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb g\u00ec cho ng\u01b0\u1eddi d\u00f9ng c\u1ea3. “<\/span><\/span><\/p>\n

9. Kathy Crifasi, ch\u1ee7 s\u1edf h\u1eefu v\u00e0 ch\u1ee7 t\u1ecbch c\u1ee7a Hipzbag, m\u1ed9t nh\u00e0 s\u1ea3n xu\u1ea5t ph\u1ee5 ki\u1ec7n ch\u1ee9c n\u0103ng \u0111eo \u1edf th\u1eaft l\u01b0ng. <\/span><\/strong><\/p>\n

“T\u00f4i kh\u00f4ng nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 quan t\u00e2m v\u1ec1 s\u1ea3n ph\u1ea9m trong m\u1ed9t th\u1eddi gian d\u00e0i. Khi t\u00f4i cho b\u1ea1n b\u00e8 xem, h\u1ecd s\u1ebd ch\u1ec9 n\u00f3i r\u1eb1ng n\u00f3 kh\u00f4ng d\u00e0nh cho h\u1ecd. T\u1ea5t nhi\u00ean, m\u1eb9 t\u00f4i r\u1ea5t th\u00edch n\u00f3! V\u00ec v\u1eady, t\u00f4i v\u00e0 m\u1eb9 c\u1ee7a t\u00f4i \u0111eo Hipzbag trong s\u00e1u th\u00e1ng \u0111\u1ea7u ti\u00ean. Sau khi t\u00f4i \u0111\u01b0a Hipzbag ra th\u1ecb tr\u01b0\u1eddng (cho b\u1ea5t k\u00ec ai th\u00edch th\u00fa), t\u00f4i t\u00ecnh c\u1edd nh\u1eadn \u0111\u01b0\u1ee3c tr\u1ea3 l\u1eddi t\u1eeb nh\u1eefng ng\u01b0\u1eddi hi\u1ec3u \u00fd t\u01b0\u1edfng c\u1ee7a m\u00ecnh v\u00e0 h\u1ecd mu\u1ed1n tr\u00ecnh b\u00e0y n\u00f3 cho QVC. Hipzbag \u0111\u00e3 \u0111\u01b0\u1ee3c ch\u1ea5p nh\u1eadn ngay l\u1eadp t\u1ee9c t\u1eeb ng\u01b0\u1eddi mua tr\u00ean QVC v\u00e0o n\u0103m 2010. H\u1ecd b\u00e1n ch\u00e1y h\u00e0ng trong ch\u01b0\u01a1ng tr\u00ecnh \u0111\u1ea7u ti\u00ean! \u0110\u00f3 l\u00e0 s\u1ef1 X\u00c1C NH\u1eacN m\u00e0 t\u00f4i mong mu\u1ed1n, v\u00e0 k\u1ec3 t\u1eeb \u0111\u00f3 kh\u00e1ch h\u00e0ng lu\u00f4n y\u00eau th\u00edch s\u1ea3n ph\u1ea9m c\u1ee7a ch\u00fang t\u00f4i.<\/span><\/span><\/p>\n

Ngu\u1ed3n: www.entrepreneur.com<\/span><\/strong><\/p>\n

C\u00e1c kh\u00f3a h\u1ecdc c\u00f9ng ch\u1ee7 \u0111\u1ec1<\/span><\/strong><\/em><\/p>\n

M\u1eddi b\u1ea1n tham kh\u1ea3o:<\/p>\n

M\u00d4 H\u00ccNH V\u00c0 T\u01af DUY S\u00c1NG T\u1ea0O TRONG KINH DOANH<\/a><\/strong><\/span> (GV: H\u1ed3 \u0110\u1ee9c Ho\u00e0n<\/a><\/strong>)
\nKh\u00f3a h\u1ecdc gi\u00fap h\u1ecdc vi\u00ean hi\u1ec3u \u0111\u01b0\u1ee3c v\u00ec sao \u0111a s\u1ed1 ng\u01b0\u1eddi Vi\u1ec7t v\u1eabn gi\u1eef t\u01b0 duy \u201c\u1ed5n \u0111\u1ecbnh\u201d trong doanh nghi\u1ec7p, h\u01b0\u1edbng d\u1eabn chi ti\u1ebft c\u00e1ch th\u1ee9c \u00e1p d\u1ee5ng \u201cT\u01b0 duy ng\u01b0\u1ee3c\u201d, \u201cK\u1ebft n\u1ed1i\u201d, \u201cThay \u0111\u1ed5i t\u00ednh n\u0103ng\u201d v\u00e0 \u201cT\u00ecm ki\u1ebfm th\u00f4ng tin\u201d \u0111\u1ec3 h\u00ecnh th\u00e0nh \u00fd t\u01b0\u1edfng s\u00e1ng t\u1ea1o. H\u1ed7 tr\u1ee3 h\u1ecdc vi\u00ean t\u00ecm hi\u1ec3u, v\u1eadn d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p s\u00e1ng t\u1ea1o trong h\u00e0nh tr\u00ecnh kh\u1edfi nghi\u1ec7p. <\/span>
\nCEO + CT QU\u1ed0C T\u1ebe CHO CH\u1ee6 DOANH NGHI\u1ec6P, GI\u00c1M \u0110\u1ed0C \u0110I\u1ec0U H\u00c0NH<\/a><\/strong><\/span>
\nKh\u00f3a h\u1ecdc trang b\u1ecb ki\u1ebfn th\u1ee9c qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p to\u00e0n di\u1ec7n, c\u1eadp nh\u1eadt c\u00e1c ki\u1ebfn th\u1ee9c qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p qu\u1ed1c t\u1ebf, ph\u00e1t tri\u1ec3n, n\u00e2ng t\u1ea7m t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c, t\u01b0 qu\u1ea3n tr\u1ecb v\u00e0 h\u1ecdc vi\u00ean ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c c\u1ee7a kh\u00f3a h\u1ecdc v\u00e0o th\u1ef1c t\u1ebf doanh nghi\u1ec7p. <\/span>
\nC\u00c1C M\u00d4 H\u00ccNH TH\u01af\u01a0NG HI\u1ec6U \u2013 DOANH NGHI\u1ec6P \u0110\u1ecaA PH\u01af\u01a0NG<\/a> <\/strong><\/span>(GV: V\u00f5 V\u0103n Quang<\/a><\/strong>)
\nKh\u00f3a h\u1ecdc kh\u00e1i qu\u00e1t m\u00f4 h\u00ecnh \u201cTh\u1ebf ch\u00e2n v\u1ea1c\u201d kinh t\u1ebf th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ecba ph\u01b0\u01a1ng, kh\u00e1i qu\u00e1t qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n Marketing, cung c\u1ea5p ki\u1ebfn th\u1ee9c v\u1ec1 m\u00f4 h\u00ecnh K\u00e9o & \u0110\u1ea9y v\u00e0 chi\u1ebfn l\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng \u201cP3&P4\u201d. H\u01b0\u1edbng d\u1eabn h\u1ecdc vi\u00ean x\u00e2y d\u1ef1ng th\u00e0nh c\u00f4ng chu\u1ed7i gi\u00e1 tr\u1ecb v\u00e0 chi\u1ebfn l\u01b0\u1ee3c \u201cM\u1edbi\u201d cho s\u1ea3n ph\u1ea9m.<\/p>\n","protected":false},"excerpt":{"rendered":"

Paul Graham \u0111\u00e3 vi\u1ebft m\u1ed9t b\u00e0i lu\u1eadn kh\u00e1 to\u00e0n di\u1ec7n v\u1ec1 c\u00e1ch n\u1ea3y sinh \u00fd t\u01b0\u1edfng kinh doanh hai n\u0103m tr\u01b0\u1edbc. \u00d4ng nh\u1ea5n m\u1ea1nh s\u1ef1 nguy hi\u1ec3m c\u1ee7a vi\u1ec7c \u0111\u01b0a…<\/p>\n","protected":false},"author":1,"featured_media":1508,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[21],"tags":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/bizuni.vn\/kien-thuc-quan-tri\/wp-content\/uploads\/2019\/01\/New.jpg?fit=1400%2C972&ssl=1","_links":{"self":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/3185"}],"collection":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/comments?post=3185"}],"version-history":[{"count":0,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/3185\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media\/1508"}],"wp:attachment":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media?parent=3185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/categories?post=3185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/tags?post=3185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}