{"id":3431,"date":"2019-10-14T07:40:57","date_gmt":"2019-10-14T00:40:57","guid":{"rendered":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/?p=3431"},"modified":"2022-10-15T22:47:52","modified_gmt":"2022-10-15T15:47:52","slug":"lam-the-nao-de-xac-dinh-gia-tri-doanh-nghiep-cua-ban","status":"publish","type":"post","link":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/lam-the-nao-de-xac-dinh-gia-tri-doanh-nghiep-cua-ban\/","title":{"rendered":"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a b\u1ea1n?"},"content":{"rendered":"

Gi\u00e1 tr\u1ecb c\u1ee7a m\u1ed9t doanh nghi\u1ec7p kh\u00f4ng th\u1ec3 ch\u1ec9 x\u00e1c \u0111\u1ecbnh d\u1ef1a v\u00e0o m\u1ed9t c\u00f4ng th\u1ee9c.<\/span><\/strong><\/p>\n

N\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t chuy\u00ean gia th\u1ea9m \u0111\u1ecbnh vi\u00ean v\u1ec1 kinh doanh ho\u1eb7c \u0111\u1ea7u t\u01b0 ng\u00e2n h\u00e0ng l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t \u0111\u00e1nh gi\u00e1 ch\u00ednh x\u00e1c.<\/span><\/p>\n

M\u1ed9t b\u1ea3n \u0111\u00e1nh gi\u00e1 kh\u00f4ng c\u00f3 \u00fd ngh\u00eca g\u00ec, tr\u1eeb khi ch\u1ee7 \u0111\u1ea7u t\u01b0 ho\u1eb7c ng\u01b0\u1eddi mua \u0111\u1ed3ng \u00fd v\u1edbi \u0111\u00e1nh gi\u00e1 c\u1ee7a b\u1ea1n.<\/span><\/p>\n

B\u1ea1n n\u00ean th\u1ef1c hi\u1ec7n \u00edt nh\u1ea5t m\u1ed9t t\u00ednh to\u00e1n \u0111\u1ecbnh gi\u00e1 c\u01a1 b\u1ea3n tr\u00ean c\u01a1 s\u1edf h\u00e0ng n\u0103m.<\/span><\/strong><\/p>\n

Khi b\u1ea1n v\u1eadn h\u00e0nh m\u1ed9t doanh nghi\u1ec7p nh\u1ecf, b\u1ea1n c\u00f3 tr\u00e1ch nhi\u1ec7m x\u1eed l\u00fd nhi\u1ec1u nhi\u1ec7m v\u1ee5. T\u1eeb k\u1ebf to\u00e1n \u0111\u1ebfn ti\u1ebfp th\u1ecb \u0111\u1ec3 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m \u0111\u1ebfn cung c\u1ea5p d\u1ecbch v\u1ee5, c\u00e1c ch\u1ee7 doanh nghi\u1ec7p nh\u1ecf r\u1ea5t b\u1eadn r\u1ed9n. M\u1eb7c d\u00f9 th\u1eddi gian l\u00e0 m\u1ed9t th\u1ee9 xa x\u1ec9, c\u00e1c ch\u1ee7 doanh nghi\u1ec7p nh\u1ecf n\u00ean d\u00e0nh th\u1eddi gian \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a h\u1ecd th\u01b0\u1eddng xuy\u00ean.<\/span><\/p>\n

C\u00e1c doanh nghi\u1ec7p nh\u1ecf \u0111ang \u0111\u01b0\u1ee3c mua l\u1ea1i v\u1edbi t\u1ed1c \u0111\u1ed9 nhanh ch\u00f3ng m\u1eb7t, v\u00ec th\u1ebf \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 h\u00e3y lu\u00f4n s\u1eb5n s\u00e0ng \u0111\u1ec3 c\u00f3 th\u1ec3 b\u00e1n doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. Th\u1eadm ch\u00ed n\u1ebfu b\u1ea1n kh\u00f4ng mu\u1ed1n b\u00e1n n\u00f3 \u0111i, bi\u1ebft \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a m\u00ecnh lu\u00f4n l\u00e0 \u0111i\u1ec1u t\u1ed1t.<\/span><\/p>\n

X\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 n\u00f3i d\u1ec5 h\u01a1n l\u00e0m.N\u1ebfu b\u1ea1n kh\u00f4ng ch\u1eafc ch\u1eafn l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n ph\u1ea3i n\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t chuy\u00ean gia kinh doanh \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t \u0111\u00e1nh gi\u00e1 ch\u00ednh x\u00e1c. Ch\u00fang t\u00f4i \u0111\u00e3 n\u00f3i chuy\u1ec7n v\u1edbi c\u00e1c chuy\u00ean gia, h\u1ecd chia s\u1ebb m\u1ed9t v\u00e0i l\u1eddi khuy\u00ean cho c\u00e1c doanh nghi\u1ec7p \u0111\u1ec3 c\u00e1c b\u1ea1n c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb ch\u00ednh x\u00e1c nh\u1ea5t.<\/span><\/p>\n

L\u1ee3i \u00edch c\u1ee7a vi\u1ec7c bi\u1ebft gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/span><\/strong><\/p>\n

Gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p l\u00e0 th\u00f4ng tin v\u00f4 c\u00f9ng quan tr\u1ecdng cho b\u1ea5t k\u1ef3 ch\u1ee7 doanh nghi\u1ec7p n\u00e0o \u0111ang c\u00e2n nh\u1eafc vi\u1ec7c b\u00e1n doanh nghi\u1ec7p c\u1ee7a h\u1ecd. \u0110i s\u00e2u v\u00e0o m\u1ed9t cu\u1ed9c \u0111\u00e0m ph\u00e1n m\u00e0 kh\u00f4ng c\u00f3 m\u1ed9t s\u1ef1 hi\u1ec3u bi\u1ebft tr\u01b0\u1edbc v\u1ec1 gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a b\u1ea1n s\u1ebd khi\u1ebfn b\u1ea1n d\u1ec5 d\u00e0ng m\u1ea5t ti\u1ec1n.<\/span><\/p>\n

Nhi\u1ec1u ch\u1ee7 doanh nghi\u1ec7p nh\u1ecf kh\u00f4ng m\u00e0ng t\u1edbi vi\u1ec7c t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb c\u00f4ng ty c\u1ee7a h\u1ecd. Thi\u1ebfu s\u00f3t n\u00e0y c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng kh\u1eafc ph\u1ee5c. N\u1ebfu b\u1ea1n \u0111ang \u0111\u1eb7t r\u1ea5t nhi\u1ec1u th\u1eddi gi\u1edd v\u00e0o m\u1ed9t doanh nghi\u1ec7p, n\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t gi\u00e1m \u0111\u1ecbnh vi\u00ean kinh doanh ho\u1eb7c nh\u00e0 t\u01b0 v\u1ea5n kinh doanh – h\u1ecd c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/span><\/p>\n

“Nhi\u1ec1u ch\u1ee7 doanh nghi\u1ec7p mong \u0111\u1ee3i s\u1ed1 ti\u1ec1n h\u1ecd ki\u1ebfm \u0111\u01b0\u1ee3c t\u1eeb vi\u1ec7c b\u00e1n doanh nghi\u1ec7p trong t\u01b0\u01a1ng lai s\u1ebd cho h\u1ecd ngh\u1ec9 h\u01b0u an nh\u00e0n.<\/em>” Justin Goodbread, ch\u1ee7 s\u1edf h\u1eefu v\u00e0 Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a Financially Simple n\u00f3i. “Tuy nhi\u00ean, h\u1ea7u h\u1ebft kh\u00f4ng c\u00f3 m\u1ed9t c\u00f4ng th\u1ee9c \u0111\u00e1nh gi\u00e1 ch\u00ednh th\u1ee9c \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n tr\u00ean c\u00f4ng ty c\u1ee7a h\u1ecd cho \u0111\u1ebfn khi h\u1ecd chu\u1ea9n b\u1ecb \u0111\u1ec3 b\u00e1n n\u00f3. Nhi\u1ec1u ng\u01b0\u1eddi sau \u0111\u00f3 b\u1ecb s\u1ed1c khi bi\u1ebft r\u1eb1ng h\u1ecd ch\u01b0a t\u1ea1o \u0111\u1ee7 gi\u00e1 tr\u1ecb trong ph\u1ea1m vi kinh doanh c\u1ee7a m\u00ecnh \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau h\u01b0u tr\u00ed c\u1ee7a h\u1ecd. N\u1ebfu b\u1ea1n ch\u1edd \u0111\u1ee3i \u0111\u1ec3 nh\u1eadn \u0111\u1ecbnh gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a b\u1ea1n cho \u0111\u1ebfn khi b\u1ea1n mu\u1ed1n ngh\u1ec9 h\u01b0u ho\u1eb7c ph\u1ea3i ngh\u1ec9 h\u01b0u, b\u1ea1n kh\u00f4ng c\u00f3 th\u1eddi gian \u0111\u1ec3 t\u0103ng gi\u00e1 tr\u1ecb c\u1ee7a c\u00f4ng ty b\u1ea1n. B\u1ea1n s\u1ebd ch\u1ec9 nh\u1eadn \u0111\u01b0\u1ee3c nh\u1eefng g\u00ec b\u1ea1n c\u00f3 th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c, trong khi n\u1ebfu b\u1ea1n bi\u1ebft gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p c\u1ee7a b\u1ea1n tr\u01b0\u1edbc \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c chuy\u00ean gia c\u1ed1 v\u1ea5n \u0111\u1ec3 t\u0103ng gi\u00e1 tr\u1ecb v\u1ed1n c\u1ee7a b\u1ea1n – d\u00f2ng ti\u1ec1n, t\u00e0i s\u1ea3n h\u1eefu h\u00ecnh c\u1ee7a b\u1ea1n – c\u00e1i s\u1ebd l\u00e0m t\u0103ng gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a b\u1ea1n”<\/em>.<\/span><\/p>\n

T\u00f4i c\u1ea7n bi\u1ebft nh\u1eefng \u0111i\u1ec1u n\u00e0o khi x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb doanh nghi\u1ec7p?<\/strong>
\n<\/span><\/p>\n

Ngo\u00e0i vi\u1ec7c s\u1eed d\u1ee5ng c\u00f4ng th\u1ee9c c\u1ee5 th\u1ec3 \u0111\u1ec3 t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb kinh doanh, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n ph\u1ea3i th\u00e0nh th\u1ea1o m\u1ed9t v\u00e0i l\u0129nh v\u1ef1c kinh doanh ch\u1ee7 ch\u1ed1t.
\n<\/span><\/p>\n

-T\u00e0i s\u1ea3n h\u1eefu h\u00ecnh:<\/strong>\u00a0t\u00e0i s\u1ea3n h\u1eefu h\u00ecnh bao g\u1ed3m nh\u1eefng th\u1ee9 nh\u01b0 m\u00e1y m\u00f3c thi\u1ebft b\u1ecb, t\u00e0i s\u1ea3n v\u00e0 h\u00e0ng t\u1ed3n kho. Th\u1eadt d\u1ec5 d\u00e0ng \u0111\u1ec3 t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb t\u00e0i s\u1ea3n h\u1eefu h\u00ecnh.
\n<\/span><\/p>\n

-T\u00e0i s\u1ea3n v\u00f4 h\u00ecnh:<\/strong>\u00a0t\u00e0i s\u1ea3n v\u00f4 h\u00ecnh bao g\u1ed3m nh\u1eefng th\u1ee9 nh\u01b0 nh\u1eadn d\u1ea1ng th\u01b0\u01a1ng hi\u1ec7u, nh\u00e3n hi\u1ec7u v\u00e0 b\u1eb1ng s\u00e1ng ch\u1ebf. Nh\u1eefng t\u00e0i s\u1ea3n n\u00e0y c\u00f3 th\u1ec3 th\u00eam gi\u00e1 tr\u1ecb to l\u1edbn cho m\u1ed9t doanh nghi\u1ec7p, v\u00e0 b\u1ea1n n\u00ean c\u00f3 m\u1ed9t s\u1ed1 \u00fd t\u01b0\u1edfng v\u1ec1 gi\u00e1 tr\u1ecb ti\u1ec1n t\u1ec7 cho t\u00e0i s\u1ea3n v\u00f4 h\u00ecnh c\u1ee7a b\u1ea1n.
\n<\/span><\/p>\n

-N\u1ee3 ph\u1ea3i tr\u1ea3:<\/strong>\u00a0B\u1ea5t k\u1ef3 kho\u1ea3n n\u1ee3 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n c\u00f3 s\u1ebd \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn gi\u00e1 tr\u1ecb c\u1ee7a n\u00f3.
\n<\/span><\/p>\n

-S\u1ed1 li\u1ec7u t\u00e0i ch\u00ednh:<\/strong> Doanh nghi\u1ec7p c\u1ee7a b\u1ea1n c\u00f3 l\u1ee3i nhu\u1eadn kh\u00f4ng? N\u1ebfu v\u1eady, l\u1ee3i nhu\u1eadn h\u00e0ng n\u0103m c\u1ee7a b\u1ea1n l\u00e0 g\u00ec? Doanh thu ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a b\u1ea1n mang l\u1ea1i l\u00e0 bao nhi\u00eau? Bi\u1ebft b\u00e1o c\u00e1o t\u00e0i ch\u00ednh c\u1ee7a b\u1ea1n t\u1eeb trong ra ngo\u00e0i, c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 ti\u1ec1m n\u0103ng ho\u1eb7c ng\u01b0\u1eddi mua s\u1ebd mu\u1ed1n bi\u1ebft v\u1ec1 t\u00e0i ch\u00ednh c\u1ee7a b\u1ea1n.
\n<\/span><\/p>\n

Hi\u1ec3u bi\u1ebft nh\u1eefng g\u00ec doanh nghi\u1ec7p c\u1ee7a b\u1ea1n s\u1edf h\u1eefu l\u00e0 th\u00eam m\u1ed9t l\u1ee3i \u00edch cho \u0111\u1ecbnh gi\u00e1 doanh nghi\u1ec7p. B\u1eb1ng c\u00e1ch nh\u00ecn v\u00e0o t\u00e0i s\u1ea3n c\u1ea3 h\u1eefu h\u00ecnh v\u00e0 v\u00f4 h\u00ecnh, b\u1ea1n t\u00ecm hi\u1ec3u nh\u1eefng g\u00ec l\u00e0m cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n c\u00f3 gi\u00e1 tr\u1ecb v\u00e0 ch\u1ec9 ra gi\u00e1 tr\u1ecb m\u00e0 nh\u1eefng t\u00e0i s\u1ea3n \u0111ang c\u00f3.
\n<\/span><\/p>\n

Th\u1eadm ch\u00ed n\u1ebfu b\u1ea1n kh\u00f4ng b\u00e1n doanh nghi\u1ec7p, bi\u1ebft gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p s\u1ebd cho b\u1ea1n th\u00f4ng tin \u0111\u1ec3 ra nh\u1eefng quy\u1ebft \u0111\u1ecbnh kinh doanh trong t\u01b0\u01a1ng lai. Gi\u00e1 tr\u1ecb \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n kh\u00f4ng \u0111\u00e1ng bao nhi\u00eau? B\u1ea1n c\u00f3 th\u1ec3 \u0111\u1eb7t nhi\u1ec1u th\u1eddi gian h\u01a1n v\u00e0o c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb trong t\u01b0\u01a1ng lai \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u t\u1ed1t h\u01a1n. B\u1ea1n kh\u00f4ng gi\u1ea3i ph\u00f3ng \u0111\u01b0\u1ee3c ti\u1ec1n m\u1eb7t do c\u00f3 nhi\u1ec1u trong h\u00e0ng t\u1ed3n kho? S\u1ef1 th\u1ea5u hi\u1ec3u n\u00e0y c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n thay \u0111\u1ed5i c\u00e1ch l\u01b0u tr\u1eef h\u00e0ng h\u00f3a trong t\u01b0\u01a1ng lai.<\/span><\/p>\n

\"\"<\/p>\n

L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a b\u1ea1n?<\/strong>
\n<\/span><\/p>\n

Gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p c\u1ee7a b\u1ea1n ph\u1ee5 thu\u1ed9c v\u00e0o nhi\u1ec1u y\u1ebfu t\u1ed1. Quy m\u00f4 c\u1ee7a doanh nghi\u1ec7p, \u0111\u1ed9i nh\u00f3m, t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng d\u1ef1 ki\u1ebfn \u200b\u200bc\u1ee7a b\u1ea1n v\u00e0 m\u1ed9t lo\u1ea1t c\u00e1c y\u1ebfu t\u1ed1 kh\u00e1c \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. Khi n\u00f3i \u0111\u1ebfn vi\u1ec7c t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a b\u1ea1n, c\u00f3 m\u1ed9t v\u00e0i c\u00f4ng th\u1ee9c s\u1eed d\u1ee5ng th\u01b0\u1eddng xuy\u00ean. C\u00f4ng th\u1ee9c s\u1eed d\u1ee5ng kh\u00e1c nhau t\u00f9y v\u00e0o t\u1eebng doanh nghi\u1ec7p,v\u00e0 vi\u1ec7c x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb c\u1ee7a m\u1ed9t doanh nghi\u1ec7p kh\u00f4ng h\u1eb3n l\u00e0 m\u1ed9t m\u00f4n khoa h\u1ecdc ch\u00ednh x\u00e1c.
\n<\/span><\/p>\n

“Th\u1eadt kh\u00f4ng may, n\u1ebfu ch\u00fang t\u00f4i c\u00f3 10 ng\u01b0\u1eddi trong m\u1ed9t c\u0103n ph\u00f2ng c\u1ed1 g\u1eafng x\u00e1c \u0111\u1ecbnh gi\u00e1 cho doanh nghi\u1ec7p c\u1ee7a ch\u00fang t\u00f4i, ch\u00fang t\u00f4i r\u1ea5t c\u00f3 th\u1ec3 s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c 11 c\u00e2u tr\u1ea3 l\u1eddi kh\u00e1c nhau<\/em>” David Creech, ch\u1ee7 s\u1edf h\u1eefu c\u1ee7a DVAR Business Group n\u00f3i.
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Tr\u01b0\u1edbc khi n\u00f3i \u0111\u1ebfn c\u00f4ng th\u1ee9c, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i x\u00e1c \u0111\u1ecbnh l\u1ee3i nhu\u1eadn c\u1ee7a ng\u01b0\u1eddi b\u00e1n \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng (SDE) v\u00e0 thu nh\u1eadp tr\u01b0\u1edbc l\u00e3i, kh\u1ea5u hao v\u00e0 kho\u1ea3n n\u1ee3 (EBITDA). SDE \u0111\u1ec1 c\u1eadp \u0111\u1ebfn thu nh\u1eadp r\u00f2ng c\u1ee7a m\u1ed9t doanh nghi\u1ec7p tr\u01b0\u1edbc khi tr\u1eeb ti\u1ec1n l\u01b0\u01a1ng c\u1ee7a ch\u1ee7 s\u1edf h\u1eefu. C\u00e1c chi ph\u00ed s\u1eed d\u1ee5ng kh\u00e1c, kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng \u0111\u01b0\u1ee3c b\u1ed5 sung \u0111\u1ec3 t\u00ednh to\u00e1n. T\u00ednh EBITDA l\u00e0 r\u00f5 r\u00e0ng, b\u1edfi c\u1ee5m t\u1eeb \u0111\u00e3 m\u00f4 t\u1ea3 c\u00e1ch t\u00ednh. N\u00f3i chung, SDE l\u00e0 \u0111\u1ec3 t\u00ednh gi\u00e1 tr\u1ecb c\u1ee7a c\u00e1c doanh nghi\u1ec7p nh\u1ecf, trong khi EBITDA \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng cho c\u00e1c doanh nghi\u1ec7p l\u1edbn h\u01a1n. M\u1ed9t s\u1ed1 th\u00ec l\u1ea1i s\u1eed d\u1ee5ng t\u1ed5ng doanh thu h\u00e0ng n\u0103m 1 tri\u1ec7u USD l\u00e0 \u0111i\u1ec3m chu\u1ea9n cho s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa m\u1ed9t doanh nghi\u1ec7p nh\u1ecf v\u00e0 doanh nghi\u1ec7p l\u1edbn h\u01a1n, nh\u01b0ng kh\u00f4ng c\u00f3 quy t\u1eafc c\u1ed1 \u0111\u1ecbnh khi n\u00e0o b\u1ea1n n\u00ean s\u1eed d\u1ee5ng SDE ho\u1eb7c EBITDA.
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“T\u00f4i th\u00edch s\u1eed d\u1ee5ng m\u00f4 h\u00ecnh SDE khi t\u00f4i \u0111\u1ecbnh gi\u00e1 c\u00e1c doanh nghi\u1ec7p nh\u1ecf,<\/em>” Creech n\u00f3i. “T\u00f4i ki\u1ec3m tra c\u00e1c b\u00e1o c\u00e1o l\u1ee3i nhu\u1eadn \/ l\u1ed7, x\u00e1c \u0111\u1ecbnh l\u1ee3i \u00edch ch\u1ee7 s\u1edf h\u1eefu v\u00e0 th\u00eam v\u00e0o, sau \u0111\u00f3 th\u00eam v\u00e0o thu nh\u1eadp r\u00f2ng. Sau \u0111\u00f3 t\u00f4i s\u1eed d\u1ee5ng s\u1ed1 ti\u1ec1n n\u00e0y v\u00e0 nh\u00e2n l\u00ean, mang l\u1ea1i cho t\u00f4i m\u1ed9t con s\u1ed1 c\u1ee5 th\u1ec3. Nh\u01b0 v\u1eady t\u00f4i s\u1ebd c\u00f3 con s\u1ed1 \u00e1ng ch\u1eebng c\u1ee7a ng\u00e0nh \u0111\u1ec3 b\u1eaft \u0111\u1ea7u \u0111\u00e0m ph\u00e1n v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/em>.”
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B\u1ed9i s\u1ed1 ng\u00e0nh c\u1ee5 th\u1ec3 \u00e1p d\u1ee5ng cho c\u1ea3 c\u00e1c ph\u01b0\u01a1ng ph\u00e1p SDE t\u00ednh gi\u00e1 tr\u1ecb c\u1ee7a m\u1ed9t doanh nghi\u1ec7p v\u00e0 ph\u01b0\u01a1ng ph\u00e1p EBITDA. Nh\u1eefng h\u1eb1ng s\u1ed1 kh\u00e1c nhau t\u00f9y theo ng\u00e0nh v\u00e0 \u0111\u01b0\u1ee3c d\u1ef1a tr\u00ean xu h\u01b0\u1edbng c\u1ee7a ng\u00e0nh v\u00e0 l\u1ecbch s\u1eed. \u0110\u1ec3 t\u00ecm b\u1ed9i ch\u00ednh x\u00e1c cho ng\u00e0nh c\u00f4ng nghi\u1ec7p c\u1ee7a b\u1ea1n, b\u1ea1n c\u00f3 th\u1ec3 t\u00ecm ki\u1ebfm tr\u1ef1c tuy\u1ebfn v\u00e0 s\u1eed d\u1ee5ng l\u1eddi khuy\u00ean c\u1ee7a m\u1ed9t trang web nh\u01b0 Valuation Academic ho\u1eb7c b\u1ea1n c\u00f3 th\u1ec3 n\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t ng\u01b0\u1eddi \u0111\u1ecbnh gi\u00e1 doanh nghi\u1ec7p \u0111\u1ee7 ch\u1ea5t l\u01b0\u1ee3ng, v\u00e0 h\u1ecd s\u1ebd ki\u1ec3m tra k\u1ef9 l\u01b0\u1ee1ng h\u01a1n v\u1ec1 nh\u1eefng b\u1ed9 s\u1ed1 m\u00e0 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng \u0111\u01b0\u1ee3c.
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Theo Jeff Rasmussen, nh\u00e0 t\u01b0 v\u1ea5n ch\u00ednh t\u1ea1i Fairway Business Advisors, b\u1ed9i s\u1ed1 c\u1ee7a ph\u01b0\u01a1ng ph\u00e1p EBITDA l\u00e0 m\u1ed9t trong ba c\u00f4ng th\u1ee9c chu\u1ea9n cho vi\u1ec7c t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb kinh doanh: “C\u00f3 ba ph\u01b0\u01a1ng ph\u00e1p ch\u00ednh c\u1ee7a vi\u1ec7c t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb c\u1ee7a m\u1ed9t doanh nghi\u1ec7p: nhi\u1ec1u doanh thu, b\u1ed9i s\u1ed1 c\u1ee7a \u0111i\u1ec1u ch\u1ec9nh EBITDA v\u00e0 chi\u1ebft kh\u1ea5u d\u00f2ng ti\u1ec1n \u0111i\u1ec1u ch\u1ec9nh c\u1ee7a EBITDA.<\/strong>”
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B\u1ed9i s\u1ed1 \u0111\u01b0\u1ee3c quy\u1ebft \u0111\u1ecbnh b\u1edfi nhi\u1ec1u y\u1ebfu t\u1ed1, trong \u0111\u00f3 c\u00f3 ng\u00e0nh c\u00f4ng nghi\u1ec7p, quy m\u00f4 v\u00e0 t\u0103ng tr\u01b0\u1edfng doanh nghi\u1ec7p. B\u1ed9i s\u1ed1 c\u1ee7a doanh nghi\u1ec7p thay \u0111\u1ed5i theo th\u1eddi gian. \u0110\u1ec3 t\u00ednh to\u00e1n b\u1ed9i s\u1ed1 kinh doanh ho\u1eb7c b\u1ed9i s\u1ed1 EV, b\u1ea1n th\u1ef1c hi\u1ec7n c\u00e1c t\u00ednh to\u00e1n sau \u0111\u00e2y:
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EV \/ EBITDA = b\u1ed9i s\u1ed1 doanh nghi\u1ec7p<\/strong>
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EV \u0111\u01b0\u1ee3c t\u00ednh b\u1eb1ng c\u00e1ch th\u00eam v\u1ed1n h\u00f3a th\u1ecb tr\u01b0\u1eddng, n\u1ee3, l\u00e3i thi\u1ec3u s\u1ed1 v\u00e0 c\u1ed5 phi\u1ebfu \u01b0u \u0111\u00e3i. Sau \u0111\u00f3 b\u1ea1n tr\u1eeb ti\u1ec1n m\u1eb7t. K\u1ebft qu\u1ea3 t\u00ednh to\u00e1n n\u00e0y s\u1ebd \u0111\u01b0a th\u00f4ng tin cho c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 ti\u1ec1m n\u0103ng ho\u1eb7c ng\u01b0\u1eddi mua, nh\u01b0 t\u1ef7 l\u1ec7 th\u1ea5p c\u00f3 th\u1ec3 c\u00f3 ngh\u0129a l\u00e0 m\u1ed9t doanh nghi\u1ec7p \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 th\u1ea5p. T\u00ednh to\u00e1n n\u00e0y ch\u1ee7 y\u1ebfu s\u1eed d\u1ee5ng cho c\u00e1c doanh nghi\u1ec7p l\u1edbn v\u00e0 kh\u00f4ng n\u00ean r\u00fat ra nhi\u1ec1u s\u1ef1 ch\u00fa \u00fd t\u1eeb c\u00e1c t\u1ed5 ch\u1ee9c nh\u1ecf h\u01a1n.
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Ngo\u00e0i ba ph\u01b0\u01a1ng ph\u00e1p n\u00e0y, so s\u00e1nh v\u1edbi c\u00e1c doanh nghi\u1ec7p kh\u00e1c trong c\u00f9ng ng\u00e0nh l\u00e0 m\u1ed9t c\u00e1ch kh\u00e1c \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u1ecbnh gi\u00e1 ch\u00ednh x\u00e1c doanh nghi\u1ec7p c\u1ee7a b\u1ea1n. “\u0110\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p nh\u1ecf, t\u00f4i s\u1ebd khuy\u00ean b\u1ea1n n\u00ean s\u1eed d\u1ee5ng ph\u01b0\u01a1ng ph\u00e1p so s\u00e1nh”, Brian Cairns, ng\u01b0\u1eddi s\u00e1ng l\u1eadp ProStrategix Consulting n\u00f3i. “C\u1ed1 g\u1eafng t\u00ecm m\u1ed9t doanh nghi\u1ec7p t\u01b0\u01a1ng t\u1ef1 nh\u01b0 c\u1ee7a b\u1ea1n \u0111\u00e3 b\u00e1n \u0111\u01b0\u1ee3c ho\u1eb7c nh\u1eadn t\u00e0i tr\u1ee3. \u00c1p d\u1ee5ng b\u1ed9i s\u1ed1 h\u1ecd s\u1eed d\u1ee5ng trong cho doanh s\u1ed1 b\u00e1n h\u00e0ng c\u1ee7a b\u1ea1n. \u0110\u00f4i khi, c\u00e1c nh\u00e0 m\u00f4i gi\u1edbi kinh doanh c\u00f3 th\u1ec3 h\u1eefu \u00edch trong vi\u1ec7c n\u00e0y v\u00e0 \u0111\u00f4i khi b\u1ed9i s\u1ed1 trung b\u00ecnh \u0111\u01b0\u1ee3c c\u00f4ng khai. N\u1ebfu b\u1ea1n kh\u00f4ng th\u1ec3 t\u00ecm th\u1ea5y s\u1ef1 so s\u00e1nh, t\u00f4i s\u1ebd g\u1ee3i \u00fd b\u1ea1n tham kh\u1ea3o \u00fd ki\u1ebfn t\u1eeb \u200b\u200bm\u1ed9t chuy\u00ean gia.<\/em>”
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H\u00e3y c\u1ea9n th\u1eadn v\u1ec1 d\u1ef1a qu\u00e1 nhi\u1ec1u v\u00e0o c\u00f4ng th\u1ee9c b\u1edfi v\u00ec ch\u00fang kh\u00f4ng ph\u1ea3i l\u00e0 t\u1ea5t c\u1ea3.<\/strong>
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“M\u1ed9t l\u1ed7 h\u1ed5ng trong vi\u1ec7c s\u1eed d\u1ee5ng c\u00f4ng th\u1ee9c c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ea5y \u1edf v\u00ed d\u1ee5 sau.\u201d<\/em> Seth Webber, hi\u1ec7u tr\u01b0\u1edfng v\u00e0 ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u d\u1ecbch v\u1ee5 \u0111\u1ecbnh gi\u00e1 t\u1eadp \u0111o\u00e0n BerryDunn cho bi\u1ebft. “C\u00f4ng ty A \u0111\u00e3 c\u00f3 m\u1ed9t EBITDA trung b\u00ecnh l\u00e0 $ 1 tri\u1ec7u trong n\u0103m n\u0103m qua. C\u00f4ng ty A \u0111ang s\u1edf h\u1eefu m\u1ed9t c\u00f4ng ty taxi \u1edf m\u1ed9t th\u00e0nh ph\u1ed1 \u0111\u00e3 t\u00edch c\u1ef1c \u0111\u1ea9y l\u00f9i vi\u1ec7c s\u1eed d\u1ee5ng Uber. Tuy nhi\u00ean, t\u00ecnh h\u00ecnh ch\u00ednh tr\u1ecb \u0111\u00e3 thay \u0111\u1ed5i v\u00e0 Uber chu\u1ea9n b\u1ecb ti\u1ebfn v\u00e0o th\u00e0nh ph\u1ed1 c\u1ee7a h\u1ecd. C\u00f4ng ty B c\u0169ng c\u00f3 EBITDA trung b\u00ecnh l\u00e0 $ 1 tri\u1ec7u trong n\u0103m n\u0103m qua. C\u00f4ng ty B l\u00e0 m\u1ed9t c\u00f4ng ty ph\u00e1t tri\u1ec3n d\u01b0\u1ee3c ph\u1ea9m. D\u01b0\u1ee3c ph\u1ea9m c\u1ee7a h\u1ecd g\u1ea7n \u0111\u00e2y nh\u1ea5t c\u1ee7a h\u1ecd \u0111\u01b0\u1ee3c FDA c\u00f4ng nh\u1eadn v\u00e0 hy v\u1ecdng s\u1ebd t\u0103ng g\u1ea5p b\u1ed1n l\u1ea7n EBITDA c\u1ee7a h\u1ecd trong t\u01b0\u01a1ng lai. C\u1ea3 hai c\u00f4ng ty c\u00f3 c\u00f9ng l\u01b0\u1ee3ng EBITDA. H\u1ecd c\u00f3 \u0111\u00e1ng nh\u1eadn s\u1ed1 ti\u1ec1n gi\u1ed1ng nhau kh\u00f4ng? Ch\u1eafc ch\u1eafn l\u00e0 kh\u00f4ng<\/em>.”
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L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a t\u00f4i?<\/strong>
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Khi x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p c\u1ee7a b\u1ea1n v\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 t\u00e1c \u0111\u1ed9ng v\u00e0o gi\u00e1 tr\u1ecb doanh nghi\u1ec7p, t\u00ecm ra nh\u1eefng g\u00ec m\u1ed9t ng\u01b0\u1eddi mua ti\u1ec1m n\u0103ng ho\u1eb7c ch\u1ee7 \u0111\u1ea7u t\u01b0 mu\u1ed1n bi\u1ebft.
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“C\u00f3 nhi\u1ec1u c\u00e1ch ch\u1ec9 s\u1eed d\u1ee5ng to\u00e1n h\u1ecdc \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb c\u1ee7a m\u1ed9t doanh nghi\u1ec7p, nh\u01b0ng ch\u00fang ph\u1ee5 thu\u1ed9c v\u00e0o ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a c\u00e1c d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong vi\u1ec7c t\u00ednh to\u00e1n,” Michael Ott, CEO c\u1ee7a Rantizo n\u00f3i. “Th\u00f4ng th\u01b0\u1eddng, \u0111\u00e0m ph\u00e1n k\u1ebft th\u00fac v\u1edbi m\u1ed9t th\u1ecfa thu\u1eadn gi\u1eefa nh\u00e0 \u0111\u1ea7u t\u01b0 ch\u00ednh v\u00e0 c\u00f4ng ty d\u1ef1a tr\u00ean m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 \u0111\u01b0\u1ee3c hai b\u00ean \u0111\u1ed3ng \u00fd.”
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N\u00f3i t\u00f3m l\u1ea1i, n\u1ebfu b\u1ea1n \u0111ang thu h\u00fat c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 ho\u1eb7c ng\u01b0\u1eddi mua, b\u1ea1n c\u1ea7n s\u1eed d\u1ee5ng c\u00e1ch m\u00e0 h\u1ecd \u0111\u1ecbnh gi\u00e1 doanh nghi\u1ec7p. N\u1ebfu h\u1ecd s\u1eed d\u1ee5ng SDE v\u00e0 nhi\u1ec1u ph\u01b0\u01a1ng ph\u00e1p kh\u00e1c, s\u1eed d\u1ee5ng ch\u00fang \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p. N\u1ebfu h\u1ecd s\u1eed d\u1ee5ng m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p kh\u00e1c, b\u1ea1n n\u00ean s\u1eed d\u1ee5ng c\u00e1ch \u0111\u00f3 \u0111\u1ec3 th\u1ecfa thu\u1eadn gi\u00e1 c\u1ea3 mua v\u00e0 \u0111\u1ecbnh gi\u00e1.
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“T\u00f4i \u0111\u00e3 s\u1edf h\u1eefu v\u00e0 b\u00e1n doanh nghi\u1ec7p c\u1ee7a ri\u00eang m\u00ecnh c\u0169ng nh\u01b0 h\u1ed7 tr\u1ee3 ng\u01b0\u1eddi kh\u00e1c [\u0111\u1ec3] l\u00e0m nh\u01b0 v\u1eady,” Creech n\u00f3i. “T\u00f4i t\u00ecm th\u1ea5y m\u1ed9t \u0111i\u1ec1u lu\u00f4n \u0111\u00fang trong m\u1ecdi tr\u01b0\u1eddng h\u1ee3p \u2013 li\u1ec7u b\u1ea1n c\u00f3 \u0111\u1ed3ng \u00fd b\u00e1n v\u1edbi gi\u00e1 m\u00e0 t\u00f4i s\u1eb5n s\u00e0ng tr\u1ea3 hay kh\u00f4ng.”
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N\u1ebfu b\u1ea1n \u0111ang t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p c\u1ee7a b\u1ea1n ch\u1ec9 d\u00e0nh ri\u00eang cho m\u1ee5c \u0111\u00edch th\u00f4ng tin, h\u00e3y th\u1eed s\u1eed d\u1ee5ng m\u1ed9t v\u00e0i ph\u01b0\u01a1ng ph\u00e1p kh\u00e1c nhau \u0111\u1ec3 c\u00f3 \u00fd t\u01b0\u1edfng v\u1ec1 c\u00e1ch c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0 ng\u01b0\u1eddi mua kh\u00e1c nhau \u0111\u00e1nh gi\u00e1 t\u1ed5 ch\u1ee9c c\u1ee7a b\u1ea1n.
\n<\/span><\/p>\n

“\u0110\u1ecbnh gi\u00e1 l\u00e0 m\u1ed9t ngh\u1ec7 thu\u1eadt h\u01a1n l\u00e0 m\u1ed9t m\u00f4n khoa h\u1ecdc, \u0111\u1eb7c bi\u1ec7t \u0111\u1ed1i v\u1edbi c\u00f4ng ty t\u01b0 nh\u00e2n giai \u0111o\u1ea1n \u0111\u1ea7u,” Ott n\u00f3i. “N\u1ebfu c\u00f3 con s\u1ed1 cho doanh thu, m\u1ed9t b\u1ed9i s\u1ed1 th\u00edch h\u1ee3p cho ng\u00e0nh c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t con s\u1ed1 kh\u00e1 ch\u00ednh x\u00e1c. N\u1ebfu s\u1ed1 li\u1ec7u v\u1ec1 doanh thu kh\u00f4ng t\u1ed3n t\u1ea1i ho\u1eb7c ch\u00fang kh\u00f4ng ph\u1ea3n \u00e1nh ph\u01b0\u01a1ng h\u01b0\u1edbng c\u1ee7a c\u00e1c doanh nghi\u1ec7p, b\u1ea1n c\u1ea7n nhi\u1ec1u th\u00f4ng tin h\u01a1n. C\u00f3 h\u00e0ng t\u00e1 c\u00e1ch \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 m\u1ed9t doanh nghi\u1ec7p v\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng 3,4 c\u00e1ch ho\u1eb7c nhi\u1ec1u c\u00e1ch c\u00f9ng l\u00fac.”
\n<\/span><\/p>\n

\"\"<\/p>\n

L\u00e0m th\u1ebf c\u00f3 th\u1ec3 \u0111\u00e1nh gi\u00e1 cao doanh nghi\u1ec7p c\u1ee7a t\u00f4i \u1edf c\u00e1c giai \u0111o\u1ea1n kh\u00e1c nhau?<\/strong>
\n<\/span><\/p>\n

S\u1ebd d\u1ec5 d\u00e0ng h\u01a1n \u0111\u1ec3 \u01b0\u1edbc t\u00ednh gi\u00e1 tr\u1ecb c\u1ee7a m\u1ed9t doanh nghi\u1ec7p v\u1edbi 30 n\u0103m tu\u1ed5i h\u01a1n l\u00e0 \u0111\u00e1nh gi\u00e1 m\u1ed9t doanh nghi\u1ec7p m\u1edbi. Startup c\u00f3 \u00edt b\u00e1o c\u00e1o t\u00e0i ch\u00ednh h\u00e0ng n\u0103m h\u01a1n v\u00e0 th\u1eadt kh\u00f3 \u0111\u1ec3 bi\u1ebft li\u1ec7u ch\u00fang c\u00f3 tr\u1edf th\u00e0nh c\u00e1c th\u01b0\u01a1ng hi\u1ec7u l\u1edbn hay kh\u00f4ng. M\u1ed9t doanh nghi\u1ec7p 30 tu\u1ed5i, m\u1eb7t kh\u00e1c, \u0111\u00e3 c\u00f3 s\u1ed1 li\u1ec7u trong nhi\u1ec1u n\u0103m v\u00e0 th\u01b0\u01a1ng hi\u1ec7u r\u00f5 r\u00e0ng n\u00ean r\u1ea5t d\u1ec5 \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb. \u0110i\u1ec1u n\u00e0y l\u00e0m cho vi\u1ec7c t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p c\u1ee7a b\u1ea1n \u1edf c\u00e1c giai \u0111o\u1ea1n kh\u00e1c nhau c\u1ee7a chu k\u1ef3 t\u0103ng tr\u01b0\u1edfng kh\u00f3 kh\u0103n.
\n<\/span><\/p>\n

V\u1edbi nh\u1eefng th\u00e1ch th\u1ee9c nh\u01b0 th\u1ebf n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng m\u1ed9t v\u00e0i ph\u01b0\u01a1ng ph\u00e1p kh\u00e1c nhau v\u00e0 s\u1ed1 d\u1ef1 \u00e1n \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t v\u00e0i \u01b0\u1edbc t\u00ednh t\u1ed5ng gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p. Gi\u1ea3i ph\u00e1p t\u1ed1t nh\u1ea5t l\u00e0 n\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t ch\u1ee7 ng\u00e2n h\u00e0ng \u0111\u1ea7u t\u01b0 ho\u1eb7c ng\u01b0\u1eddi c\u00f3 kinh nghi\u1ec7m t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb kinh doanh, Stephen Opler, \u0111\u1ed1i t\u00e1c c\u1ee7a Barnes & Thornburg nh\u1eadn x\u00e9t. \u00d4ng gi\u1ea3i th\u00edch r\u1eb1ng c\u00e1c ch\u1ee7 doanh nghi\u1ec7p c\u00f3 th\u1ec3 g\u1eb7p kh\u00f3 kh\u0103n trong \u0111\u00e0m ph\u00e1n v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng n\u1ebfu h\u1ecd kh\u00f4ng bi\u1ebft gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a m\u00ecnh. N\u1ebfu ai \u0111\u00f3 \u0111\u1ed9t nhi\u00ean \u0111\u1ec1 ngh\u1ecb mua doanh nghi\u1ec7p c\u1ee7a b\u1ea1n, s\u1ebd r\u1ea5t c\u00f3 l\u1ee3i n\u1ebfu b\u1ea1n bi\u1ebft l\u1eddi \u0111\u1ec1 ngh\u1ecb \u0111\u00f3 c\u00f3 ph\u00f9 h\u1ee3p v\u1edbi gi\u00e1 th\u1ecb tr\u01b0\u1eddng hay kh\u00f4ng.
\n<\/span><\/p>\n

“Nh\u01b0 t\u00f4i \u0111\u00e3 n\u00f3i v\u1edbi m\u1ecdi ng\u01b0\u1eddi, kh\u00f4ng c\u00f3 g\u00ec nh\u00e0m ch\u00e1n h\u01a1n l\u00e0 cu\u1ed9c \u0111ua m\u00e0 ch\u1ec9 c\u00f3 m\u1ed9t con ng\u1ef1a,” Opler n\u00f3i.
\n<\/span><\/p>\n

Ph\u00e1t bi\u1ec3u v\u1edbi m\u1ed9t gi\u00e1m \u0111\u1ecbnh vi\u00ean kinh doanh chuy\u00ean nghi\u1ec7p l\u00e0m cho vi\u1ec7c ki\u1ec3m tra gi\u00e1 tr\u1ecb c\u1ee7a doanh nghi\u1ec7p trong c\u00e1c giai \u0111o\u1ea1n kh\u00e1c nhau d\u1ec5 d\u00e0ng h\u01a1n, v\u00e0 \u0111i\u1ec1u \u0111\u00f3 s\u1ebd cho b\u1ea1n s\u1ef1 chu\u1ea9n b\u1ecb c\u1ea7n thi\u1ebft n\u1ebfu b\u1ea1n c\u1ea7n b\u00e1n c\u00f4ng ty. Trong khi xin l\u1eddi khuy\u00ean t\u1eeb m\u1ed9t chuy\u00ean gia c\u00f3 th\u1ec3 t\u1ed1n k\u00e9m cho c\u00e1c doanh nghi\u1ec7p l\u1edbn h\u01a1n, nh\u1eefng hi\u1ec3u bi\u1ebft chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u1ed9t chuy\u00ean gia s\u1ebd \u0111em l\u1ea1i cho b\u1ea1n nhi\u1ec1u l\u1ee3i \u00edch h\u01a1n l\u00e0 c\u00e1i gi\u00e1 b\u1ea1n ph\u1ea3i tr\u1ea3 \u0111\u1ec3 thu\u00ea h\u1ecd.
\n<\/span><\/p>\n

“N\u1ebfu b\u1ea1n b\u1ecf ra 1 tri\u1ec7u USD \u0111\u1ec3 thu\u00ea m\u1ed9t chuy\u00ean gia, c\u00f3 v\u1ebb nh\u01b0 r\u1ea5t nhi\u1ec1u ti\u1ec1n, ph\u1ea3i kh\u00f4ng?” Opler n\u00f3i. <\/span><\/p>\n

“Nh\u01b0ng n\u1ebfu h\u1ecd t\u0103ng gi\u00e1 tr\u1ecb cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n th\u00eam 1,5 tri\u1ec7u USD, b\u1ea1n c\u00f3 c\u00f2n ti\u1ebfc n\u1eefa kh\u00f4ng?”<\/span><\/p>\n

Bao l\u00e2u ph\u1ea3i t\u00ednh to\u00e1n gi\u00e1 tr\u1ecb doanh nghi\u1ec7p m\u1ed9t l\u1ea7n?<\/strong>
\n<\/span><\/p>\n

X\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb doanh nghi\u1ec7p \u0111\u1ec3 l\u1ea5y th\u00f4ng tin c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n trong m\u1ed9t v\u00e0i c\u00e1ch kh\u00e1c nhau. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng m\u1ed9t v\u00e0i c\u00f4ng th\u1ee9c v\u00e0 t\u1ea1o ra \u01b0\u1edbc t\u00ednh cho gi\u00e1 tr\u1ecb ho\u1eb7c b\u1ea1n c\u00f3 th\u1ec3 n\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t ng\u01b0\u1eddi \u0111\u1ecbnh gi\u00e1 chuy\u00ean nghi\u1ec7p. \u0110\u1ed1i v\u1edbi m\u1ee5c \u0111\u00edch cung c\u1ea5p th\u00f4ng tin v\u00e0 gi\u1ea3 s\u1eed b\u1ea1n kh\u00f4ng mong \u0111\u1ee3i \u0111\u1ec3 b\u00e1n doanh nghi\u1ec7p c\u1ee7a b\u1ea1n trong t\u01b0\u01a1ng lai g\u1ea7n, vi\u1ec7c thu\u00ea chuy\u00ean gia l\u00e0 kh\u00f4ng c\u1ea7n thi\u1ebft. Thu\u00ea h\u1ecd s\u1ebd l\u00e0m cho k\u1ebft qu\u1ea3 \u0111\u1ecbnh gi\u00e1 ch\u00ednh x\u00e1c h\u01a1n, nh\u01b0ng l\u1ee3i \u00edch m\u00e0 \u0111i\u1ec1u \u0111\u00f3 mang l\u1ea1i l\u00e0 kh\u00f4ng nhi\u1ec1u.
\n“Tr\u1eeb khi b\u1ea1n \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1ec3 b\u00e1n ho\u1eb7c mua l\u1ea1i c\u1ed5 ph\u1ea7n t\u1eeb c\u00e1c \u0111\u1ed1i t\u00e1c, x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u0169ng ch\u1ec9 \u0111\u1ec3 b\u1ea1n bi\u1ebft m\u00e0 th\u00f4i, ch\u00fang c\u00f3 th\u1ec3 \u0111\u00f3ng vai tr\u00f2 nh\u01b0 m\u1ed9t \u0111i\u1ec3m tham chi\u1ebfu trong t\u01b0\u01a1ng lai<\/em>,” James Cassel, ch\u1ee7 t\u1ecbch ki\u00eam \u0111\u1ed3ng s\u00e1ng l\u1eadp c\u1ee7a c\u00f4ng ty ng\u00e2n h\u00e0ng \u0111\u1ea7u t\u01b0 tr\u1ee5 s\u1edf t\u1ea1i Miami Cassel Salpeter & Co n\u00f3i.
\n<\/span><\/p>\n

N\u1ebfu b\u1ea1n kh\u00f4ng c\u00f3 k\u1ebf ho\u1ea1ch b\u00e1n s\u1edbm v\u00e0 b\u1ea1n ch\u1ec9 mu\u1ed1n bi\u1ebft gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a b\u1ea1n, \u0111\u1ecbnh gi\u00e1 h\u00e0ng n\u0103m l\u00e0 m\u1ed9t kho\u1ea3ng th\u1eddi gian th\u00edch h\u1ee3p. Ng\u01b0\u1eddi kh\u00e1c c\u00f3 th\u1ec3 g\u1ee3i \u00fd \u0111\u1ecbnh gi\u00e1 h\u00e0ng n\u0103m th\u1ef1c hi\u1ec7n b\u1eb1ng c\u00e1ch t\u00ednh to\u00e1n c\u1ee7a ri\u00eang b\u1ea1n v\u00e0 n\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t gi\u00e1m \u0111\u1ecbnh vi\u00ean m\u1ed7i v\u00e0i n\u0103m. N\u00f3 ph\u1ee5 thu\u1ed9c r\u1ea5t nhi\u1ec1u v\u00e0o nhu c\u1ea7u kinh doanh c\u1ee7a b\u1ea1n v\u00e0 khi b\u1ea1n mong \u0111\u1ee3i tr\u00ean th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 b\u00e1n doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.
\n<\/span><\/p>\n

\u0110i\u1ec3m m\u1ea5u ch\u1ed1t<\/strong>
\n<\/span><\/p>\n

Bi\u1ebft gi\u00e1 tr\u1ecb doanh nghi\u1ec7p c\u1ee7a b\u1ea3n th\u00e2n l\u00e0 \u0111i\u1ec1u r\u1ea5t c\u00f3 \u00edch, v\u00e0 c\u00f3 m\u1ed9t v\u00e0i c\u00e1ch kh\u00e1c nhau \u0111\u1ec3 \u0111\u01b0a ra \u0111\u1ecbnh gi\u00e1. B\u1ea5t k\u1ec3 ph\u1ee5 thu\u1ed9c v\u00e0o ph\u01b0\u01a1ng ph\u00e1p b\u1ea1n s\u1eed d\u1ee5ng, h\u00e3y xem x\u00e9t vi\u1ec7c c\u1eadp nh\u1eadt t\u00ednh to\u00e1n c\u1ee7a b\u1ea1n h\u00e0ng n\u0103m v\u00e0 n\u00f3i chuy\u1ec7n v\u1edbi gi\u00e1m \u0111\u1ecbnh vi\u00ean kinh doanh chuy\u00ean nghi\u1ec7p cho vi\u1ec7c \u0111\u1ecbnh gi\u00e1 ch\u00ednh x\u00e1c nh\u1ea5t c\u00f3 th\u1ec3.<\/span><\/p>\n

www.entrepreneur.com<\/span><\/strong><\/p>\n

C\u00e1c kh\u00f3a h\u1ecdc c\u00f9ng ch\u1ee7 \u0111\u1ec1<\/span><\/strong><\/em><\/p>\n

M\u1eddi b\u1ea1n tham kh\u1ea3o:<\/p>\n

CEO D\u00c0NH CHO CH\u1ee6 DOANH NGHI\u1ec6P, GI\u00c1M \u0110\u1ed0C \u0110I\u1ec0U H\u00c0NH<\/a><\/strong><\/span>
\nKh\u00f3a h\u1ecdc trang b\u1ecb ki\u1ebfn th\u1ee9c qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p to\u00e0n di\u1ec7n, ph\u00e1t tri\u1ec3n, n\u00e2ng t\u1ea7m t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c, t\u01b0 duy qu\u1ea3n tr\u1ecb v\u00e0 h\u1ecdc vi\u00ean ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c c\u1ee7a kh\u00e1o h\u1ecdc v\u00e0o th\u1ef1c t\u1ebf doanh nghi\u1ec7p.<\/span>
\nCEO + CT QU\u1ed0C T\u1ebe CHO CH\u1ee6 DOANH NGHI\u1ec6P, GI\u00c1M \u0110\u1ed0C \u0110I\u1ec0U H\u00c0NH<\/a><\/strong><\/span>
\nKh\u00f3a h\u1ecdc trang b\u1ecb ki\u1ebfn th\u1ee9c qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p to\u00e0n di\u1ec7n, c\u1eadp nh\u1eadt c\u00e1c ki\u1ebfn th\u1ee9c qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p qu\u1ed1c t\u1ebf, ph\u00e1t tri\u1ec3n, n\u00e2ng t\u1ea7m t\u01b0 duy chi\u1ebfn l\u01b0\u1ee3c, t\u01b0 qu\u1ea3n tr\u1ecb v\u00e0 h\u1ecdc vi\u00ean ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng c\u00e1c ki\u1ebfn th\u1ee9c c\u1ee7a kh\u00f3a h\u1ecdc v\u00e0o th\u1ef1c t\u1ebf doanh nghi\u1ec7p.<\/p>\n","protected":false},"excerpt":{"rendered":"

Gi\u00e1 tr\u1ecb c\u1ee7a m\u1ed9t doanh nghi\u1ec7p kh\u00f4ng th\u1ec3 ch\u1ec9 x\u00e1c \u0111\u1ecbnh d\u1ef1a v\u00e0o m\u1ed9t c\u00f4ng th\u1ee9c. N\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t chuy\u00ean gia th\u1ea9m \u0111\u1ecbnh vi\u00ean v\u1ec1 kinh doanh ho\u1eb7c \u0111\u1ea7u…<\/p>\n","protected":false},"author":1,"featured_media":3053,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[27,22],"tags":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/bizuni.vn\/kien-thuc-quan-tri\/wp-content\/uploads\/2019\/05\/money-2696229__340.jpg?fit=589%2C340&ssl=1","_links":{"self":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/3431"}],"collection":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/comments?post=3431"}],"version-history":[{"count":0,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/3431\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media\/3053"}],"wp:attachment":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media?parent=3431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/categories?post=3431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/tags?post=3431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}