{"id":4093,"date":"2019-12-11T18:09:35","date_gmt":"2019-12-11T11:09:35","guid":{"rendered":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/?p=4093"},"modified":"2022-10-15T22:47:45","modified_gmt":"2022-10-15T15:47:45","slug":"lam-cach-nao-de-dat-duoc-doanh-thu-100-trieu-do","status":"publish","type":"post","link":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/lam-cach-nao-de-dat-duoc-doanh-thu-100-trieu-do\/","title":{"rendered":"L\u00e0m c\u00e1ch n\u00e0o \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c doanh thu 100 tri\u1ec7u \u0111\u00f4?"},"content":{"rendered":"

“H\u00e3y t\u1ef1 tin m\u00e0 kh\u00f4ng ki\u00eau ng\u1ea1o”<\/em><\/span><\/p>\n

Madison Semarjian<\/strong> – Nh\u00e0 s\u00e1ng l\u1eadp Mada<\/em><\/p>\n

H\u1eb1ng n\u0103m ch\u00fang t\u00f4i xu\u1ea5t b\u1ea3n cu\u1ed1n “Entrepreneur 360<\/a>” – m\u1ed9t danh s\u00e1ch 360 c\u00f4ng ty l\u1edbn m\u1ea1nh \u1edf M\u1ef9 \u0111\u00e1nh gi\u00e1 qua s\u1ef1 \u0111\u1ed5i m\u1edbi, t\u0103ng tr\u01b0\u1edfng, l\u00e3nh \u0111\u1ea1o v\u00e0 \u0111\u1ecbnh gi\u00e1 doanh nghi\u1ec7p. Danh s\u00e1ch n\u00e0y tuy\u00ean d\u01b0\u01a1ng nh\u1eefng danh hi\u1ec7u n\u1ed5i b\u1eadt trong n\u0103m nay. \u0110\u1ec3 t\u00ecm hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 n\u1ed9i dung, h\u00e3y xem qua trang web c\u1ee7a ch\u00fang t\u00f4i<\/a>.<\/span><\/p>\n

Brad Oberwager, l\u00e0 ch\u1ee7 h\u00e0ng lo\u1ea1t chu\u1ed7i doanh nghi\u1ec7p, \u0111\u00e3 m\u1edf ra c\u00f4ng ty th\u1ee9 20. Anh \u1ea5y \u0111\u00e3 h\u1ecdc \u0111\u01b0\u1ee3c v\u00e0i \u0111i\u1ec1u v\u1ec1 vi\u1ec7c ra m\u1eaft c\u00e1c startup m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3. V\u00e0 gi\u1edd \u0111\u00e2y v\u1edbi t\u01b0 c\u00e1ch l\u00e0 nh\u00e0 s\u00e1ng l\u1eadp c\u1ee7a Jyve, anh \u1ea5y l\u00e0 ng\u01b0\u1eddi k\u1ebft n\u1ed1i c\u00e1c c\u1ed5 \u0111\u00f4ng trong ng\u00e0nh \u0111\u1ec3 gi\u00fap t\u0103ng doanh thu v\u00e0 thay \u0111\u1ed5i c\u00e1ch l\u00e0m vi\u1ec7c. Oberwager \u0111\u00e3 chia s\u1ebb v\u1edbi ch\u00fang t\u00f4i nh\u1eefng y\u1ebfu t\u1ed1 c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u1ea1t doanh thu l\u00ean \u0111\u1ebfn 100 tri\u1ec7u \u0111\u00f4 la.<\/span><\/p>\n

B\u1ea1n \u0111\u00e3 thi\u1ebft l\u1eadp c\u00f4ng ty nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ec3 c\u00f3 ti\u1ec1m n\u0103ng \u0111\u1ea1t doanh thu 100 \u0111\u00f4 la?<\/span><\/strong><\/p>\n

B\u01b0\u1edbc \u0111\u1ea7u ti\u00ean \u0111\u00f3 l\u00e0 b\u1ea1n ph\u1ea3i x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau. T\u1ef1 \u0111\u1eb7t c\u00e2u h\u1ecfi “B\u1ea1n \u0111ang c\u1ed1 g\u1eafng \u0111i\u1ec1u g\u00ec? V\u00e0 n\u00f3 c\u00f3 \u0111\u1ee7 l\u1edbn kh\u00f4ng? Ch\u00fang ta dang c\u1ed1 g\u1eafng \u0111\u1ec3 thay \u0111\u1ed5i th\u1ebf gi\u1edbi, \u0111\u00e2y l\u00e0 m\u1ed9t nhi\u1ec7m v\u1ee5 nghi\u00eam t\u00fac nh\u01b0ng c\u0169ng r\u1ea5t d\u1ec5 th\u01b0\u01a1ng. \u0110\u1ea7u ti\u00ean, ch\u00fang t\u00f4i mu\u1ed1n thay \u0111\u1ed5i c\u00e1ch th\u1ee9c l\u00e0m vi\u1ec7c v\u00e0 t\u1ea1o s\u1ef1 k\u1ebft n\u1ed1i gi\u1eefa ch\u1ee7 lao \u0111\u1ed9ng v\u00e0 nh\u00e2n vi\u00ean. B\u00ean c\u1ea1nh \u0111\u00f3 ch\u00fang t\u00f4i c\u0169ng mu\u1ed1n thay \u0111\u1ed5i to\u00e0n b\u1ed9 h\u1ec7 th\u1ed1ng v\u00e0 c\u1ea3i ti\u1ebfn ng\u00e0nh kinh t\u1ebf m\u1edbi n\u00e0y. Ch\u00fang t\u00f4i mu\u1ed1n gi\u1ea3i ph\u00f3ng ti\u1ec1m n\u0103ng c\u1ee7a con ng\u01b0\u1eddi. V\u00e0 ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u01b0a ra m\u1ed9t h\u1ec7 th\u1ed1ng l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3, nh\u01b0ng b\u1ea1n \u0111\u1eebng quan t\u00e2m \u0111\u1ebfn n\u00f3. \u0110i\u1ec1u b\u1ea1n \u0111\u00e1ng ph\u1ea3i quan t\u00e2m l\u00e0 v\u1ecb tr\u00ed c\u1ee7a m\u00ecnh, \u0111i\u1ec3m m\u1ea1nh c\u1ee7a m\u00ecnh trong l\u0129nh v\u1ef1c khi b\u1ea1n l\u00e0 m\u1ed9t doanh nh\u00e2n.<\/span><\/p>\n

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V\u1eady n\u1ebfu nh\u01b0 c\u00f3 ng\u01b0\u1eddi kh\u00f4ng bi\u1ebft th\u1ebf m\u1ea1nh c\u1ee7a h\u1ecd l\u00e0 g\u00ec th\u00ec sao?<\/span><\/strong><\/p>\n

Ch\u00eca kh\u00f3a ch\u00ednh l\u00e0 s\u1ef1 nh\u1eadn th\u1ee9c c\u1ee7a b\u1ea3n th\u00e2n. Khi t\u00f4i b\u1eaft \u0111\u1ea7u kh\u1edfi nghi\u1ec7p, t\u00f4i kh\u00f4ng mu\u1ed1n \u0111\u1ea1t doanh thu l\u00ean \u0111\u1ebfn 100 tri\u1ec7u \u0111\u00f4. M\u1ee5c ti\u00eau c\u1ee7a t\u00f4i \u0111\u00f3 l\u00e0 20 tri\u1ec7u \u0111\u00f4 v\u00e0 c\u00f3 th\u1ec3 b\u00e1n \u0111\u01b0\u1ee3c th\u00f4i. T\u00f4i c\u0169ng x\u00e2y d\u1ef1ng doanh nghi\u1ec7p m\u00e0 m\u1ee5c ti\u00eau l\u00ean \u0111\u1ebfn 1 t\u1ef7 \u0111\u00f4. V\u1eady b\u1ea1n \u0111\u00e3 sai \u1edf ch\u1ed7 n\u00e0o? V\u00e0 \u0111i\u1ec1u b\u1ea1n \u0111ang c\u1ed1 g\u1eafng l\u00e0m l\u00e0 g\u00ec? Cu\u1ed1i c\u00f9ng th\u00ec c\u00e2u h\u1ecfi kh\u00f3 nh\u1ea5t v\u1eabn l\u00e0 \u0111i\u1ec3m m\u1ea1nh c\u1ee7a b\u1ea1n. C\u00e1c doanh nh\u00e2n th\u01b0\u1eddng kh\u00f4ng hi\u1ec3u r\u00f5 th\u1ebf m\u1ea1nh c\u1ee7a b\u1ea3n th\u00e2n h\u1ecd, th\u1ee9 m\u00e0 b\u1ea1n ph\u1ea3i d\u1ed3n s\u1ef1 ch\u00fa \u00fd v\u00e0o n\u00f3. \u1ede \u0111\u1ea5t n\u01b0\u1edbc ta, khi m\u1ed9t \u0111\u1ee9a tr\u1ebb \u0111em khoe v\u1edbi b\u1ed1 m\u1eb9 b\u1ed1n con \u0111i\u1ec3m A v\u00e0 m\u1ed9t con \u0111i\u1ec3m C, ta ch\u1ec9 nh\u00ecn v\u00e0o duy nh\u1ea5t \u0111i\u1ec3m C \u0111\u00f3 v\u00e0 b\u1eaft n\u00f3 ph\u1ea3i c\u1ed1 g\u1eafng h\u01a1n. Nh\u01b0ng doanh nh\u00e2n th\u00ec kh\u00f4ng n\u00ean nh\u01b0 v\u1eady, khi b\u1ea1n c\u00f3 b\u1ed1n s\u1ed1 \u0111i\u1ec3m cao v\u00e0 m\u1ed9t s\u1ed1 \u0111i\u1ec3m th\u1ea5p, h\u00e3y t\u00ecm m\u1ed9t ng\u01b0\u1eddi gi\u1ecfi h\u01a1n \u0111\u1ec3 gi\u00fap \u0111\u1ee1 b\u1ea1n. \u0110\u1ea7u ti\u00ean h\u00e3y t\u00ecm ra \u0111i\u1ec3m y\u1ebfu c\u1ee7a m\u00ecnh v\u00e0 t\u00ecm ki\u1ebfm nh\u1eefng ng\u01b0\u1eddi gi\u1ecfi h\u01a1n \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3. Sau \u0111\u00f3 h\u00e3y t\u00ecm ra th\u1ee9 t\u1ea1o ra n\u0103ng l\u01b0\u1ee3ng cho b\u1ea1n, \u0111\u00f3 s\u1ebd l\u00e0 th\u1ee9 m\u00e0 b\u1ea1n l\u00e0m gi\u1ecfi nh\u1ea5t.<\/span><\/p>\n

C\u00e1ch \u0111\u1ec3 h\u1ecdc h\u1ecfi v\u1ec1 nh\u1eefng th\u1ee9 b\u1ea1n kh\u00f4ng gi\u1ecfi l\u00e0 g\u00ec?<\/span><\/strong><\/p>\n

T\u00f4i nh\u1eadn ra m\u00ecnh kh\u00f4ng gi\u1ecfi v\u1ec1 \u0111i\u1ec1u g\u00ec t\u1eeb r\u1ea5t l\u00e2u r\u1ed3i. Nh\u01b0ng t\u00f4i ch\u1ec9 v\u00f4 t\u00ecnh nh\u1eadn ra n\u00f3. T\u00f4i r\u1ea5t d\u1edf trong m\u1ed9t v\u00e0i l\u0129nh v\u1ef1c trong kinh doanh m\u00e0 t\u00f4i ch\u01b0a h\u1ec1 ngh\u0129 \u0111\u1ebfn. \u0110i\u1ec1u \u0111\u00f3 y\u00eau c\u1ea7u ng\u01b0\u1eddi kh\u00e1c n\u00f3i cho b\u1ea1n bi\u1ebft n\u1ebfu nh\u01b0 b\u1ea1n kh\u00f4ng th\u1ec3 t\u1ef1 nh\u1eadn th\u1ea5y \u0111\u01b0\u1ee3c. T\u00f4i \u0111ang v\u1eadn h\u00e0nh c\u00f4ng ty th\u1ee9 n\u0103m m\u00e0 ph\u1ea3i nh\u1edd \u0111\u1ed3ng nghi\u1ec7p gi\u00fap \u0111\u1ee1. \u0110\u01b0\u01a1ng nhi\u00ean c\u00f4 \u1ea5y r\u1ea5t gi\u1ecfi v\u1ec1 nh\u1eefng l\u0129nh v\u1ef1c m\u00e0 t\u00f4i kh\u00f4ng h\u1ec1 bi\u1ebft g\u00ec. C\u00f4 \u1ea5y gi\u1ecfi trong vi\u1ec7c \u0111\u1ea3m b\u1ea3o v\u1eadn h\u00e0nh c\u00f4ng vi\u1ec7c \u0111\u00fang h\u1eb9n, kh\u00f4ng thi\u1ebfu s\u00f3t, hi\u1ec3u r\u00f5 \u0111\u01b0\u1ee3c y\u1ebfu t\u1ed1 sai s\u00f3t v\u00e0 c\u1ea3i thi\u1ec7n ch\u00fang. \u0110\u00f3 l\u00e0 nh\u1eefng l\u00fd do khi\u1ebfn t\u00f4i mu\u1ed1n h\u1ee3p t\u00e1c v\u1edbi c\u00f4 \u1ea5y su\u1ed1t qu\u00e3ng \u0111\u1eddi c\u00f2n l\u1ea1i.<\/span><\/p>\n

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B\u1ea1n c\u00f3 d\u00e1m m\u1ea1o hi\u1ec3m \u0111\u1ec3 th\u1eafng l\u1edbn?<\/span><\/strong><\/p>\n

T\u00f4i lu\u00f4n n\u00f3i v\u1edbi m\u1ecdi ng\u01b0\u1eddi r\u1eb1ng doanh nh\u00e2n l\u00e0 nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng th\u00edch m\u1ea1o hi\u1ec3m, th\u1ee9 m\u00e0 m\u1ecdi ng\u01b0\u1eddi v\u1eabn l\u1ea7m t\u01b0\u1edfng v\u1ec1 h\u1ecd.\u00a0H\u1ecd kh\u00f4ng h\u1ec1 c\u00f3 kh\u1ea3 n\u0103ng t\u00ednh to\u00e1n r\u1ee7i ro. T\u00f4i ch\u01b0a bao gi\u1edd d\u00e1m kh\u1edfi t\u1ea1o m\u1ed9t doanh nghi\u1ec7p mang t\u00ednh m\u1ea1o hi\u1ec3m c\u1ea3. B\u1ea1n c\u1ea7n ph\u1ea3i chu\u1ea9n b\u1ecb t\u00e2m l\u00fd ngay t\u1eeb \u0111\u1ea7u v\u1ec1 vi\u1ec7c s\u1ebd \u0111\u1ea1t \u0111\u01b0\u1ee3c doanh thu l\u00ean \u0111\u1ebfn 100 tri\u1ec7u \u0111\u00f4. Th\u1ee9 b\u1ea1n c\u1ea7n l\u00e0 s\u1ef1 t\u1ef1 tin ch\u1ee9 ko ph\u1ea3i ki\u00eau ng\u1ea1o. S\u1ef1 ki\u00eau ng\u1ea1o m\u1edbi l\u00e0 th\u1ee9 gi\u1ebft ch\u1ebft b\u1ea1n. Tr\u01b0\u1edbc h\u1ebft, h\u00e3y t\u1ef1 h\u1ecfi “T\u00f4i c\u00f3 th\u1eadt s\u1ef1 y\u00eau th\u00edch c\u00f4ng vi\u1ec7c c\u1ee7a m\u00ecnh?”. \u0110\u00e2y s\u1ebd l\u00e0 c\u00e1ch gi\u00fap b\u1ea1n l\u00e0m vi\u1ec7c t\u1ed1t h\u01a1n, gi\u00fap b\u1ea1n c\u00f3 nh\u1eefng \u00fd t\u01b0\u1edfng hay v\u00e0 th\u00fac \u0111\u1ea9y s\u1ef1 s\u00e1ng t\u1ea1o.<\/span><\/p>\n

www.entrepreneur.com<\/span><\/strong><\/p>\n

C\u00e1c kh\u00f3a h\u1ecdc c\u00f9ng ch\u1ee7 \u0111\u1ec1<\/span><\/strong><\/em><\/p>\n

M\u1eddi b\u1ea1n tham kh\u1ea3o:<\/p>\n

DIGITAL MARKETING D\u00c0NH CHO CH\u1ee6 DOANH NGHI\u1ec6P, CEO V\u00c0 STARTUP<\/a><\/strong><\/span> (GV: Greg Gottfried<\/a><\/strong><\/span>)<\/p>\n