{"id":4454,"date":"2020-08-07T14:39:13","date_gmt":"2020-08-07T07:39:13","guid":{"rendered":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/?p=4454"},"modified":"2022-10-15T22:47:43","modified_gmt":"2022-10-15T15:47:43","slug":"4-cach-doanh-nhan-don-doc-co-the-lam-cho-doanh-nghiep-cua-minh-vung-vang-hon","status":"publish","type":"post","link":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/4-cach-doanh-nhan-don-doc-co-the-lam-cho-doanh-nghiep-cua-minh-vung-vang-hon\/","title":{"rendered":"4 C\u00e1ch doanh nh\u00e2n c\u00f3 th\u1ec3 l\u00e0m cho doanh nghi\u1ec7p v\u1eefng v\u00e0ng h\u01a1n"},"content":{"rendered":"

Kinh t\u1ebf to\u00e0n c\u1ea7u \u0111ang trong th\u1eddi \u0111i\u1ec3m kh\u00f3 kh\u0103n. Chu\u1ed7i cung \u1ee9ng \u0111ang b\u1ecb gi\u00e1n \u0111o\u1ea1n. Nhi\u1ec1u ng\u01b0\u1eddi \u0111ang ph\u1ea3i \u1edf nh\u00e0. Nhi\u1ec1u doanh nghi\u1ec7p d\u1ef1a v\u00e0o m\u00f4 h\u00ecnh doanh thu th\u00f4ng th\u01b0\u1eddng \u0111\u00e3 ph\u1ea3i \u0111\u00f3ng c\u1eeda. \u0110\u1ed1i v\u1edbi nh\u1eefng doanh nh\u00e2n \u0111\u01a1n \u0111\u1ed9c, n\u1ed7i \u0111\u00e2u n\u00e0y c\u00f2n s\u00e2u s\u1eafc h\u01a1n bao gi\u1edd h\u1ebft.<\/span><\/p>\n

Suy tho\u00e1i kinh t\u1ebf th\u01b0\u1eddng c\u00f3 \u1ea3nh h\u01b0\u1edfng m\u1ea1nh h\u01a1n v\u1edbi c\u00e1c doanh nghi\u1ec7p nh\u1ecf nh\u01b0 ch\u00fang ta \u0111\u00e3 th\u1ea5y v\u00e0o n\u0103m 2008. V\u00e0 h\u1eadu qu\u1ea3 c\u00f2n t\u1ec7 h\u01a1n n\u1eefa v\u1edbi c\u00e1c doanh nghi\u1ec7p v\u1edbi \u00edt h\u01a1n 10 nh\u00e2n vi\u00ean ho\u1eb7c m\u1edbi trong giai \u0111o\u1ea1n th\u00e0nh l\u1eadp. Doanh nh\u00e2n \u0111\u01a1n \u0111\u1ed9c th\u01b0\u1eddng r\u01a1i v\u00e0o m\u1ed9t trong hai nh\u00f3m n\u00e0y, v\u00e0 nhi\u1ec1u khi l\u00e0 n\u1eb1m trong c\u1ea3 hai. T\u00ecnh h\u00ecnh hi\u1ec7n t\u1ea1i c\u00f3 v\u1ebb nh\u01b0 c\u0169ng \u0111i theo xu h\u01b0\u1edbng t\u01b0\u01a1ng t\u1ef1, v\u1edbi 80% c\u00e1c doanh nghi\u1ec7p nh\u1ecf ch\u1ecbu \u1ea3nh h\u01b0\u1edfng. 54% trong s\u1ed1 \u0111\u00f3 c\u00f3 doanh thu \u00edt h\u01a1n tr\u01b0\u1edbc. B\u1ea5t k\u1ec3 b\u1ea1n n\u1eb1m \u1edf trong ng\u00e0nh n\u00e0o, b\u1ea1n c\u0169ng s\u1ebd ph\u1ea3i h\u1ee9ng ch\u1ecbu h\u1eadu qu\u1ea3, nh\u01b0ng v\u1eabn c\u00f2n hy v\u1ecdng v\u00e0 nh\u1eefng c\u00e1ch \u0111\u1ec3 doanh nh\u00e2n \u0111\u01a1n \u0111\u1ed9c ph\u00e1t tri\u1ec3n.<\/span><\/p>\n

\u0110\u1eebng gi\u1ea3m chi ph\u00ed Marketing nhi\u1ec1u qu\u00e1 \u2013 h\u00e3y t\u0103ng chi ph\u00ed Marketing n\u1ebfu c\u00f3 th\u1ec3<\/strong><\/span><\/h4>\n

Khi suy tho\u00e1i x\u1ea3y ra v\u00e0 d\u00f2ng ti\u1ec1n tr\u1edf n\u00ean khan hi\u1ebfm, nhi\u1ec1u c\u00f4ng ty quy\u1ebft \u0111\u1ecbnh c\u1eaft gi\u1ea3m chi ph\u00ed. Marketing v\u00e0 qu\u1ea3ng c\u00e1o l\u00e0 hai nh\u00f3m th\u01b0\u1eddng ch\u1ecbu \u1ea3nh h\u01b0\u1edfng n\u1eb7ng nh\u1ea5t. Nh\u01b0ng b\u1ea1n c\u00f3 nh\u1eadn ra r\u1eb1ng b\u1eb1ng vi\u1ec7c gi\u1ea3m chi ph\u00ed qu\u1ea3ng c\u00e1o, b\u1ea1n \u0111ang t\u1ef1 l\u00e0m h\u1ea1i ch\u00ednh m\u00ecnh trong l\u00e2u d\u00e0i?<\/span><\/p>\n

Nh\u01b0 S\u00e1ng l\u1eadp c\u1ee7a Moz n\u00f3i: \u201c\u0110\u1eebng d\u00f9ng b\u00faa t\u1ea1, m\u00e0 h\u00e3y d\u00f9ng m\u1ed9t con dao nh\u1ecf.\u201d C\u00e1c doanh nghi\u1ec7p c\u1eaft gi\u1ea3m chi ph\u00ed qu\u1ea3ng c\u00e1o trong th\u1eddi k\u00ec kinh t\u1ebf suy tho\u00e1i th\u01b0\u1eddng ch\u1ecbu k\u1ebft qu\u1ea3 l\u00e0 sale gi\u1ea3m t\u1eeb 20-30% trong hai n\u0103m t\u1edbi.<\/span><\/p>\n

Marketing v\u00e0 qu\u1ea3ng c\u00e1o l\u00e0 hai th\u1ee9 d\u1ec5 c\u1eaft b\u1ecf nh\u1ea5t n\u1ebfu b\u1ea1n quy\u1ebft \u0111\u1ecbnh th\u1eaft ch\u1eb7t chi ti\u00eau, nh\u01b0ng h\u00e3y l\u00e0m \u0111i\u1ec1u n\u00e0y v\u1edbi t\u00e2m th\u1ebf c\u1ee7a ng\u01b0\u1eddi t\u00ecm ki\u1ebfm c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n ch\u1ee9 kh\u00f4ng ph\u1ea3i m\u1ed9t ng\u01b0\u1eddi ch\u1ebft \u0111u\u1ed1i c\u1ed1 b\u00e1m v\u00e0o phao c\u1ee9u h\u1ed9.<\/span><\/p>\n

M\u1ed9t s\u1ed1 nghi\u00ean c\u1ee9u c\u00f2n ch\u1ec9 ra r\u1eb1ng m\u1ed9t n\u1ec1n kinh t\u1ebf y\u1ebfu l\u00e0 th\u1eddi gian t\u1ed1t nh\u1ea5t \u0111\u1ec3 c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng th\u1ecb ph\u1ea7n c\u1ee7a h\u1ecd. N\u1ebfu b\u1ea1n c\u1eaft gi\u1ea3m chi ph\u00ed trong l\u00fac \u0111\u1ed1i th\u1ee7 c\u1ee7a b\u1ea1n \u0111\u1ea9y m\u1ea1nh qu\u1ea3ng c\u00e1o, b\u1ea1n s\u1ebd thua khi n\u1ec1n kinh t\u1ebf \u0111\u01b0\u1ee3c v\u1ef1c d\u1eady.<\/span><\/p>\n

S\u1ed1 h\u00f3a<\/strong><\/span><\/h4>\n

Doanh nh\u00e2n \u0111\u01a1n \u0111\u1ed9c v\u1edbi c\u1eeda h\u00e0ng b\u00e1n s\u1ea3n ph\u1ea9m \u0111ang g\u1eb7p kh\u00f3 kh\u0103n b\u1edfi m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u \u0111ang \u1edf nh\u00e0, nh\u01b0ng m\u1ed9t s\u1ed1 \u0111\u00e3 chuy\u1ec3n h\u01b0\u1edbng b\u1eb1ng c\u00e1ch \u0111\u01b0a s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd l\u00ean m\u1ea1ng.<\/span><\/p>\n

Chi\u1ebfn d\u1ecbch \u2018\u2019C\u00f9ng nhau x\u00e2y d\u1ef1ng\u201d c\u1ee7a Kajabi thu th\u1eadp c\u00e1c c\u00e2u chuy\u1ec7n t\u1eeb ng\u01b0\u1eddi d\u00f9ng, v\u00e0 nhi\u1ec1u ng\u01b0\u1eddi trong s\u1ed1 h\u1ecd \u0111\u00e3 ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi th\u00e1ch th\u1ee9c n\u00e0y. V\u00ed d\u1ee5, chuy\u00ean gia hu\u1ea5n luy\u1ec7n ch\u00f3 Connie Cleveland t\u1ed5 ch\u1ee9c 12 s\u1ef1 ki\u1ec7n m\u1ed7i n\u0103m c\u00f9ng v\u1edbi c\u00e1c h\u1ed9i th\u1ea3o. Hi\u1ec7n t\u1ea1i k\u1ebf ho\u1ea1ch \u0111\u00f3 c\u1ee7a c\u00f4 \u0111\u00e3 \u0111\u1ed5 b\u1ec3, nh\u01b0ng sau khi h\u1ee7y bu\u1ed5i g\u1eb7p g\u1ee1 g\u1ea7n \u0111\u00e2y nh\u1ea5t, c\u00f4 li\u00ean l\u1ea1c v\u1edbi t\u1ea5t c\u1ea3 nh\u1eefng ng\u01b0\u1eddi \u0111\u00e3 \u0111\u0103ng k\u00ed v\u00e0 m\u1eddi h\u1ecd tham gia v\u00e0o ch\u01b0\u01a1ng tr\u00ecnh hu\u1ea5n luy\u1ec7n online c\u1ee7a c\u00f4, The Obedience Road c\u00f9ng v\u1edbi 1 th\u00e1ng s\u1eed d\u1ee5ng mi\u1ec5n ph\u00ed d\u1ecbch v\u1ee5 n\u00e0y.<\/span><\/p>\n

Cleveland n\u00f3i: \u201cR\u1ea5t nhi\u1ec1u ng\u01b0\u1eddi \u0111\u00e3 \u0111\u1ed3ng \u00fd v\u1edbi \u0111\u1ec1 ngh\u1ecb c\u1ee7a t\u00f4i. Sau m\u1ed9t th\u00e1ng, c\u00f3 th\u1ec3 h\u1ecd s\u1ebd \u1edf l\u1ea1i ho\u1eb7c ra \u0111i, nh\u01b0ng \u00edt nh\u1ea5t t\u00f4i \u0111\u00e3 c\u00f3 th\u1ec3 gi\u1edbi thi\u1ec7u trang web c\u1ee7a m\u00ecnh \u0111\u1ec3 h\u1ecd bi\u1ebft th\u00eam v\u1ec1 d\u1ecbch v\u1ee5 m\u00e0 t\u00f4i cung c\u1ea5p.\u201d<\/span><\/p>\n

Nh\u1eefng nh\u00e0 h\u00e0ng ch\u01b0a t\u1eebng c\u00f3 d\u1ecbch v\u1ee5 mang \u0111\u1ed3 \u0103n v\u1ec1 ho\u1eb7c \u0111\u1eb7t h\u00e0ng online b\u00e2y gi\u1edd \u0111\u1ec1u c\u00f3 hai d\u1ecbch v\u1ee5 \u0111\u00f3. Nh\u1eefng PT th\u00ec t\u1ed5 ch\u1ee9c h\u1ed9i th\u1ea3o t\u1eeb ph\u00f2ng t\u1eadp ri\u00eang c\u1ee7a h\u1ecd. L\u1ee3i th\u1ebf c\u1ee7a vi\u1ec7c l\u00e0 m\u1ed9t doanh nh\u00e2n \u0111\u01a1n \u0111\u1ed9c l\u00e0 b\u1ea1n r\u1ea5t linh ho\u1ea1t. H\u00e3y t\u1eadn d\u1ee5ng \u0111i\u1ec1u \u0111\u00f3.<\/span><\/p>\n

T\u00ecm m\u1ed9t nhu c\u1ea7u v\u00e0 th\u1ecfa m\u00e3n n\u00f3 ngay l\u1eadp t\u1ee9c<\/strong><\/span><\/h4>\n

C\u00f3 l\u1ebd b\u1ea1n bi\u1ebft \u0111\u1ebfn c\u00f4ng ty Warby Parker. C\u00f4ng ty n\u00e0y b\u00e1n k\u00ednh m\u1eaft tr\u1ef1c ti\u1ebfp \u0111\u1ebfn cho ng\u01b0\u1eddi d\u00f9ng, v\u00e0 n\u00f3 \u0111\u01b0\u1ee3c h\u00ecnh th\u00e0nh trong th\u1eddi k\u00ec kinh t\u1ebf suy tho\u00e1i.<\/span><\/p>\n

\u0110\u1ed3ng s\u00e1ng l\u1eadp Dave Gilboa ph\u1ea3i mua m\u1ed9t c\u1eb7p k\u00ednh v\u00e0 m\u1ed9t chi\u1ebfc \u0111i\u1ec7n tho\u1ea1i v\u00e0o c\u00f9ng th\u1eddi \u0111i\u1ec3m, v\u00e0 \u00f4ng t\u1ef1 h\u1ecfi t\u1ea1i sao c\u1eb7p k\u00ednh l\u1ea1i \u0111\u1eaft h\u01a1n nhi\u1ec1u so v\u1edbi m\u1ed9t chi\u1ebfc \u0111i\u1ec7n tho\u1ea1i. Th\u1eafc m\u1eafc \u0111\u00f3 h\u00ecnh th\u00e0nh Warby Parker, v\u00e0 nh\u1eefng g\u00ec di\u1ec5n ra sau \u0111\u00f3 \u0111\u00e3 n\u1eb1m trong l\u1ecbch s\u1eed.<\/span><\/p>\n

T\u1ea1i sao c\u00f4ng ty \u0111\u00f3 l\u1ea1i th\u00e0nh c\u00f4ng? B\u1edfi n\u00f3 cung c\u1ea5p s\u1ea3n ph\u1ea9m kh\u00e1ch h\u00e0ng mu\u1ed1n \u1edf m\u1ee9c gi\u00e1 m\u00e0 kh\u00f4ng ai kh\u00e1c c\u00f3 th\u1ec3 c\u1ea1nh tranh \u0111\u01b0\u1ee3c. T\u1ea1i th\u1eddi \u0111i\u1ec3m \u0111\u00f3, ch\u01b0a c\u00f3 c\u00f4ng ty n\u00e0o cung c\u1ea5p k\u00ednh m\u1eaft th\u1eddi trang m\u00e0 l\u1ea1i c\u00f3 gi\u00e1 ph\u1ea3i ch\u0103ng nh\u01b0 Warby Parker. Khi ti\u1ec1n l\u00e0 v\u1ea5n \u0111\u1ec1, s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd thu h\u00fat \u0111\u01b0\u1ee3c nhi\u1ec1u kh\u00e1ch h\u00e0ng, v\u00e0 nh\u00e3n hi\u1ec7u c\u1ee7a h\u1ecd v\u1eabn l\u00e0 \u0111i\u1ec3m \u0111\u1ebfn c\u1ee7a nhi\u1ec1u ng\u01b0\u1eddi ngay c\u1ea3 khi n\u1ec1n kinh t\u1ebf ph\u1ee5c h\u1ed3i.<\/span><\/p>\n

C\u00e1c c\u00f4ng ty nh\u01b0 Coding Dojo, Stellari v\u00e0 Digital Ocean \u0111ang thay \u0111\u1ed5i \u0111\u1ec3 cung c\u1ea5p c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ea7n thi\u1ebft trong th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i. M\u1ed9t s\u1ed1 c\u00e1c c\u00f4ng ty th\u1eddi trang \u0111ang thay \u0111\u1ed5i m\u1ee5c \u0111\u00edch s\u1eed d\u1ee5ng nguy\u00ean li\u1ec7u \u0111\u1ec3 t\u1ea1o ra kh\u1ea9u trang c\u0169ng nh\u01b0 \u0111\u1ed3 b\u1ea3o h\u1ed9 c\u00e1 nh\u00e2n, trong khi c\u00e1c c\u00f4ng ty c\u00f4ng ngh\u1ec7 \u0111ang h\u1ed7 tr\u1ee3 v\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 mi\u1ec5n ph\u00ed cho c\u00e1c doanh nghi\u1ec7p g\u1eb7p kh\u00f3 kh\u0103n.<\/span><\/p>\n

Khi ng\u01b0\u1eddi ti\u00eau d\u00f9ng qu\u1ea3n l\u00fd ti\u1ec1n c\u1ee7a h\u1ecd k\u0129 h\u01a1n, b\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng nh\u00f3m kh\u00e1ch h\u00e0ng trung th\u00e0nh b\u1eb1ng c\u00e1ch cung c\u1ea5p gi\u00e1 tr\u1ecb v\u00e0 gi\u00fap \u0111\u1ee1 kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y l\u00e0 \u0111\u00fang trong m\u1ecdi tr\u01b0\u1eddng h\u1ee3p, nh\u01b0ng n\u00f3 c\u00f3 hi\u1ec7u qu\u1ea3 g\u1ea5p \u0111\u00f4i v\u00e0o l\u00fac n\u00e0y.<\/span><\/p>\n

Gi\u00fap \u0111\u1ee1 kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch c\u00f3 t\u00e2m<\/strong><\/span><\/h4>\n

C\u00e1c c\u00f4ng ty th\u1ef1c s\u1ef1 gi\u00fap \u0111\u1ee1 c\u1ed9ng \u0111\u1ed3ng v\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd s\u1ebd g\u1eb7t h\u00e1i \u0111\u01b0\u1ee3c nhi\u1ec1u l\u1ee3i \u00edch, c\u00f2n nh\u1eefng ph\u1ea3n h\u1ed3i \u00edch k\u1ec9 s\u1ebd khi\u1ebfn kh\u00e1ch h\u00e0ng xa l\u00e1nh th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n. \u0110i\u1ec1u quan tr\u1ecdng nh\u1ea5t l\u00e0 h\u1ebft l\u00f2ng t\u1eadp trung v\u00e0o nh\u1eefng c\u1ed1 g\u1eafng gi\u00fap \u0111\u1ee1. H\u00e3y tr\u1edf n\u00ean v\u1ecb tha. Nh\u1eefng l\u1ee3i \u00edch cho doanh nghi\u1ec7p c\u1ee7a b\u1ea1n s\u1ebd \u0111\u1ebfn. Ngay c\u1ea3 khi nh\u1eefng quy\u1ebft \u0111\u1ecbnh n\u00e0y khi\u1ebfn b\u1ea1n g\u1eb7p kh\u00f3 kh\u0103n trong th\u1eddi gian ng\u1eafn, nh\u1eefng m\u1ed1i quan h\u1ec7 m\u00e0 b\u1ea1n x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c trong th\u1eddi gian n\u00e0y s\u1ebd gi\u00fap \u00edch cho b\u1ea1n trong kho\u1ea3ng th\u1eddi gian r\u1ea5t d\u00e0i sau n\u00e0y.<\/span><\/p>\n

\u0110\u00f3 l\u00e0 \u0111i\u1ec1u m\u00e0 c\u00e1c doanh nh\u00e2n \u0111\u01a1n \u0111\u1ed9c c\u1ea7n ch\u00fa \u00fd nh\u1ea5t trong th\u1eddi gian n\u00e0y: T\u00ecm c\u00e1ch s\u1ed1ng s\u00f3t, nh\u01b0ng h\u00e3y cung c\u1ea5p gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng \u0111ang g\u1eb7p kh\u00f3 kh\u0103n. T\u00ecnh tr\u1ea1ng n\u00e0y s\u1ebd kh\u00f4ng k\u00e9o d\u00e0i m\u00e3i m\u00e3i, nh\u01b0ng h\u00e0nh \u0111\u1ed9ng c\u1ee7a b\u1ea1n s\u1ebd c\u00f3 d\u01b0 \u00e2m k\u00e9o d\u00e0i.<\/span><\/p>\n

Entrepreneuer<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Kinh t\u1ebf to\u00e0n c\u1ea7u \u0111ang trong th\u1eddi \u0111i\u1ec3m kh\u00f3 kh\u0103n. Chu\u1ed7i cung \u1ee9ng \u0111ang b\u1ecb gi\u00e1n \u0111o\u1ea1n. Nhi\u1ec1u ng\u01b0\u1eddi \u0111ang ph\u1ea3i \u1edf nh\u00e0. Nhi\u1ec1u doanh nghi\u1ec7p d\u1ef1a v\u00e0o m\u00f4 h\u00ecnh…<\/p>\n","protected":false},"author":1,"featured_media":4459,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[139],"tags":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/bizuni.vn\/kien-thuc-quan-tri\/wp-content\/uploads\/2020\/08\/hand-1076597_1920.jpg?fit=1920%2C1280&ssl=1","_links":{"self":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/4454"}],"collection":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/comments?post=4454"}],"version-history":[{"count":0,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/4454\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media\/4459"}],"wp:attachment":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media?parent=4454"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/categories?post=4454"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/tags?post=4454"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}