{"id":4602,"date":"2020-11-24T07:26:41","date_gmt":"2020-11-24T00:26:41","guid":{"rendered":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/?p=4602"},"modified":"2022-10-15T22:47:41","modified_gmt":"2022-10-15T15:47:41","slug":"ly-do-ban-nen-tan-dung-tinh-cach-canh-tranh-cua-minh","status":"publish","type":"post","link":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/ly-do-ban-nen-tan-dung-tinh-cach-canh-tranh-cua-minh\/","title":{"rendered":"L\u00fd do b\u1ea1n n\u00ean t\u1eadn d\u1ee5ng t\u00ednh c\u00e1ch c\u1ea1nh tranh c\u1ee7a m\u00ecnh"},"content":{"rendered":"

B\u1ea1n c\u00f3 thich th\u1eafng cu\u1ed9c v\u00e0 gh\u00e9t thua cu\u1ed9c? \u00dd ngh\u0129 v\u1ec1 k\u1ec9 l\u1ee5c m\u1edbi c\u00f3 khi\u1ebfn b\u1ea1n h\u1ee9ng kh\u1edfi? N\u1ebfu c\u00f3, b\u1ea1n l\u00e0 m\u1ed9t ng\u01b0\u1eddi c\u00f3 t\u00ednh c\u1ea1nh tranh. B\u1ea1n kh\u00f4ng nh\u1ea5t thi\u1ebft ph\u1ea3i \u0111\u1ee9ng tr\u00ean b\u1ee5c trao gi\u1ea3i th\u01b0\u1edfng \u0111\u1ec3 c\u1ea3m th\u1ea5y cu\u1ed9c s\u1ed1ng c\u00f3 m\u1ee5c \u0111\u00edch, nh\u01b0ng b\u1ea1n c\u1ea7n ph\u1ea3i c\u00f3 m\u1ed9t b\u1ee5c trao gi\u1ea3i th\u01b0\u1edfng \u0111\u1ec3 l\u00e0m m\u1ee5c ti\u00eau. Tr\u00edch l\u1eddi t\u1eeb Alyssa Edwards: \u201cChi\u1ebfn th\u1eafng kh\u00f4ng ph\u1ea3i l\u00e0 t\u1ea5t c\u1ea3, quan tr\u1ecdng l\u00e0 b\u1ea1n mu\u1ed1n chi\u1ebfn th\u1eafng.\u201d<\/span><\/p>\n

T\u00ednh c\u00e1ch c\u1ea1nh tranh th\u1ef1c s\u1ef1 l\u00e0 g\u00ec?<\/span><\/h4>\n

Nh\u1eefng nghi\u00ean c\u1ee9u g\u1ea7n \u0111\u00e2y \u0111\u00e3 ch\u1ec9 ra r\u1eb1ng ph\u1ea7n l\u1edbn ch\u00fang ta \u0111\u1ec1u c\u00f3 xu h\u01b0\u1edbng hi\u1ebfu th\u1eafng. Khi nh\u1eefng t\u00ecnh nguy\u1ec7n vi\u00ean \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u \u0111\u01b0a ra \u00fd t\u01b0\u1edfng, nh\u00f3m m\u00e0 coi \u0111\u00e2y nh\u01b0 m\u1ed9t tr\u00f2 ch\u01a1i \u0111\u01b0a ra nhi\u1ec1u \u00fd t\u01b0\u1edfng h\u01a1n, c\u0169ng nh\u01b0 c\u00f3 \u00fd t\u01b0\u1edfng hay h\u01a1n. Kh\u00f4ng ch\u1ec9 v\u1eady, m\u1ed9t nghi\u00ean c\u1ee9u kh\u00e1c t\u1eeb\u00a0 \u0110\u1ea1i h\u1ecdc Missouri c\u0169ng ch\u1ec9 ra r\u1eb1ng s\u1ef1 c\u1ea1nh tranh l\u00e0 nguy\u00ean nh\u00e2n khi\u1ebfn ng\u01b0\u1eddi t\u1ed1i c\u1ed5 ph\u00e1t tri\u1ec3n n\u00e3o b\u1ed9 th\u00e0nh ng\u01b0\u1eddi hi\u1ec7n \u0111\u1ea1i. S\u1ef1 c\u1ea1nh tranh v\u00e0 ham mu\u1ed1n sinh t\u1ed3n \u0111\u00e3 khi\u1ebfn n\u00e3o b\u1ed9 c\u1ee7a ch\u00fang ta to h\u01a1n.<\/span><\/p>\n

Nh\u1eefng doanh nh\u00e2n v\u1edbi t\u00ednh c\u00e1ch c\u1ea1nh tranh th\u00edch l\u1ecbch l\u00e0m vi\u1ec7c v\u00e0 h\u1ea1n ch\u00f3t r\u00f5 r\u00e0ng cho b\u1ea3n th\u00e2n, cho nh\u00e2n vi\u00ean, cho c\u00e1c d\u1ef1 \u00e1n kh\u00e1c nhau. M\u1ed9t s\u1ed1 ng\u01b0\u1eddi c\u00f3 th\u1ec3 tr\u1edf n\u00ean kh\u00f3 ch\u1ecbu khi m\u1ecdi vi\u1ec7c kh\u00f4ng \u0111\u00fang theo \u00fd h\u1ecd. Thay v\u00ec coi \u0111\u00f3 nh\u01b0 m\u1ed9t y\u1ebfu \u0111i\u1ec3m, h\u00e3y tr\u00e2n tr\u1ecdng c\u00e1 t\u00ednh \u1ea5y nh\u01b0 l\u00e0 m\u1ed9t ph\u1ea9m ch\u1ea5t quan tr\u1ecdng c\u1ee7a m\u1ed9t l\u00e3nh \u0111\u1ea1o.<\/span><\/p>\n

Nh\u01b0ng ph\u1ea3i n\u00f3i l\u1ea1i, tr\u00fat gi\u1eadn m\u1ed9t c\u00e1ch v\u00f4 c\u0103n c\u1ee9 l\u00e0 \u0111i\u1ec1u b\u1ea1n kh\u00f4ng n\u00ean l\u00e0m. V\u1eady d\u01b0\u1edbi \u0111\u00e2y l\u00e0 3 c\u00e1ch \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng t\u00ednh c\u00e1ch c\u1ea1nh tranh c\u1ee7a m\u00ecnh m\u00e0 kh\u00f4ng \u0111i qu\u00e1 xa.<\/span><\/p>\n

\u0110\u1eebng nh\u1ea7m l\u1eabn t\u00ednh c\u00e1ch c\u1ea1nh tranh th\u00e0nh tr\u1edf n\u00ean ghen t\u1ecb\u00a0<\/span><\/h4>\n

So s\u00e1nh b\u1ea3n th\u00e2n v\u1edbi ng\u01b0\u1eddi kh\u00e1c c\u00f3 l\u1ebd s\u1ebd cho b\u1ea1n \u0111\u1ed9ng l\u1ef1c \u0111\u1ec3 h\u00e0nh \u0111\u1ed9ng, nh\u01b0ng nh\u1eefng c\u1ea3m gi\u00e1c \u0111\u00f3 c\u00f3 th\u1ec3 bi\u1ebfn th\u00e0nh s\u1ef1 ghen t\u1ecb m\u1ed9t c\u00e1ch nhanh ch\u00f3ng.<\/span><\/p>\n

\u0110\u1ed1i v\u1edbi nhi\u1ec1u ng\u01b0\u1eddi, s\u1ef1 ghen t\u1ecb \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t v\u1ea5n n\u1ea1n b\u1edfi tr\u1ea3i nghi\u1ec7m c\u1ee7a ch\u00fang ta v\u1edbi m\u1ea1ng x\u00e3 h\u1ed9i, nh\u00ecn th\u1ea5y cu\u1ed9c s\u1ed1ng ho\u00e0n h\u1ea3o c\u1ee7a nh\u1eefng ng\u01b0\u1eddi tr\u00ean Facebook c\u00f3 th\u1ec3 khi\u1ebfn ch\u00fang ta c\u1ea3m th\u1ea5y ch\u00e1n n\u1ea3n. C\u00e1c nghi\u00ean c\u1ee9u c\u0169ng \u0111\u00e3 x\u00e1c nh\u1eadn r\u1eb1ng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i qu\u00e1 nhi\u1ec1u s\u1ebd khi\u1ebfn b\u1ea1n m\u1ea5t t\u1ef1 ch\u1ee7 b\u1ea3n th\u00e2n v\u00e0 ph\u00f3ng \u0111\u1ea1i c\u1ea3m x\u00fac ghen tu\u00f4ng.<\/span><\/p>\n

H\u00e3y nh\u1edb r\u1eb1ng kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 ki\u1ec3m so\u00e1t \u0111\u01b0\u1ee3c c\u1ea3m x\u00fac c\u1ee7a b\u1ea3n th\u00e2n. H\u00e3y s\u1eed d\u1ee5ng t\u00ednh c\u00e1ch hi\u1ebfu th\u1eafng c\u1ee7a b\u1ea3n th\u00e2n m\u1ed9t c\u00e1ch kh\u00f4n ngoan, b\u1edfi r\u1ea5t c\u00f3 th\u1ec3 ngo\u1ea1i c\u1ea3nh s\u1ebd c\u00f3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn c\u00f4ng vi\u1ec7c c\u1ee7a b\u1ea1n. N\u0103m 2020 \u0111\u00e3 cho m\u1ecdi doanh nh\u00e2n th\u1ea5y b\u00e0i h\u1ecdc v\u1ec1 s\u1ef1 nhanh nh\u1eb9n v\u00e0 quy\u1ebft \u0111o\u00e1n.<\/span><\/p>\n

Bi\u1ebfn c\u00f4ng vi\u1ec7c th\u00e0nh tr\u00f2 ch\u01a1i<\/strong><\/span><\/p>\n

N\u1ebfu c\u00e1c cu\u1ed9c thi t\u1ea1o \u0111\u1ed9ng l\u1ef1c cho b\u1ea1n ra kh\u1ecfi gi\u01b0\u1eddng m\u1ed7i ng\u00e0y, h\u00e3y t\u1eadn d\u1ee5ng \u0111i\u1ec1u \u0111\u00f3. C\u00e1c th\u00e1ch th\u1ee9c v\u00e0 m\u1ee5c ti\u00eau truy\u1ec1n l\u1eeda cho b\u1ea1n, v\u00ec th\u1ebf h\u00e3y s\u1eed d\u1ee5ng ch\u00fang.<\/span><\/p>\n

B\u1ea1n h\u00e3y c\u00e2n nh\u1eafc l\u00e0m m\u1ed9t trong s\u1ed1 nh\u1eefng \u0111i\u1ec1u sau:<\/span><\/p>\n

    \n
  • Ch\u1ea1y \u0111ua v\u1edbi th\u1eddi gian.<\/strong> \u0110\u1eb7t m\u1ee5c ti\u00eau ho\u00e0n th\u00e0nh c\u00f4ng vi\u1ec7c m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 trong th\u1eddi gian ng\u1eafn nh\u1ea5t c\u00f3 th\u1ec3. H\u00e3y s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i c\u1ee7a b\u1ea1n \u0111\u1ec3 b\u1ea5m gi\u1edd, ho\u1eb7c n\u1ebfu b\u1ea1n c\u00f3 \u0111\u1ed3ng h\u1ed3 th\u00f4ng minh, h\u00e3y s\u1eed d\u1ee5ng ch\u00fang.<\/span><\/li>\n
  • \u0110\u00e1nh c\u01b0\u1ee3c v\u1edbi b\u1ea1n b\u00e8<\/strong>. M\u1ed9t nghi\u00ean c\u1ee9u v\u1ec1 \u0111\u1ed9ng l\u1ef1c \u0111\u0103ng tr\u00ean Annals of Behavioral Medicine cho th\u1ea5y khi ch\u00fang ta c\u00f3 m\u1ed9t ng\u01b0\u1eddi b\u1ea1n \u0111\u1ec3 c\u1ea1nh tranh c\u00f9ng, th\u1eddi gian l\u00e0m vi\u1ec7c c\u1ee7a ch\u00fang ta t\u0103ng g\u1ea5p \u0111\u00f4i. H\u00e3y s\u1eed d\u1ee5ng ki\u1ebfn th\u1ee9c n\u00e0y \u0111\u1ec3 l\u00e0m th\u1ebf m\u1ea1nh cho b\u1ea1n.<\/span><\/li>\n
  • Ph\u00e1 k\u1ec9 l\u1ee5c doanh thu. <\/strong>Doanh thu th\u00e1ng cao nh\u1ea5t m\u00e0 b\u1ea1n \u0111\u00e3 \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u00e0 bao nhi\u00eau? H\u00e3y \u0111\u1eb7t ra m\u1ee5c ti\u00eau, r\u1ed3i suy ngh\u0129 c\u00e1ch \u0111\u1ec3 v\u01b0\u1ee3t qua m\u1ee5c ti\u00eau \u0111\u00f3. N\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t ng\u01b0\u1eddi hi\u1ebfu th\u1eafng, b\u1ea1n s\u1ebd t\u00ecm m\u1ecdi c\u00e1ch \u0111\u1ec3 l\u00e0m \u0111i\u1ec1u \u0111\u00f3.<\/span><\/li>\n<\/ul>\n

    Bi\u1ebfn b\u1ea3n th\u00e2n tr\u1edf th\u00e0nh \u0111\u1ed1i th\u1ee7 n\u1eb7ng k\u00ed nh\u1ea5t<\/strong><\/span><\/p>\n

    Trong ph\u00e9p th\u1eed SWOT, th\u1ebf m\u1ea1nh, \u0111i\u1ec3m y\u1ebfu, c\u01a1 h\u1ed9i v\u00e0 r\u1ee7i ro \u0111\u1ed1i v\u1edbi m\u1ed9t doanh nghi\u1ec7p hay th\u1ecb tr\u01b0\u1eddng \u0111\u01b0\u1ee3c ph\u00e2n t\u00edch nh\u01b0 nhau \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c y\u1ebfu t\u1ed1 n\u1ed9i v\u00e0 ngo\u1ea1i c\u1ea3nh c\u00f3 t\u00e1c \u0111\u1ed9ng ra sao.<\/span><\/p>\n

    Nh\u1eadn bi\u1ebft \u0111\u01b0\u1ee3c c\u01a1 h\u1ed9i v\u00e0 r\u1ee7i ro l\u00e0 \u0111i\u1ec1u t\u1ed1t. Nh\u01b0ng bi\u1ebft th\u1ebf m\u1ea1nh v\u00e0 \u0111i\u1ec3m y\u1ebfu c\u00f3 th\u1ec3 mang l\u1ea1i cho b\u1ea1n nhi\u1ec1u l\u1ee3i \u00edch h\u01a1n, b\u1edfi b\u1ea1n c\u00f3 th\u1ec3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn ch\u00fang. L\u00fd do m\u00e0 c\u00e1c ph\u00e2n t\u00edch SWOT r\u1ea5t \u0111\u01b0\u1ee3c c\u00e1c doanh nghi\u1ec7p \u01b0a chu\u1ed9ng l\u00e0 b\u1edfi v\u00ec h\u1ecd c\u00f3 th\u1ec3 nh\u1eadn di\u1ec7n \u0111i\u1ec1u g\u00ec c\u00f3 th\u1ec3 thay \u0111\u1ed5i \u0111\u01b0\u1ee3c v\u00e0 t\u1eadp trung n\u0103ng l\u01b0\u1ee3ng v\u00e0o \u0111\u00f3.<\/span><\/p>\n

    V\u00e0 ngay c\u1ea3 trong b\u00e0i ph\u00e2n t\u00edch SWOT, b\u1ea1n n\u00ean t\u1eadp trung v\u00e0o \u0111i\u1ec3m m\u1ea1nh b\u1edfi b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng c\u1ea3i thi\u1ec7n s\u1ee9c m\u1ea1nh \u0111\u00f3.<\/span><\/p>\n

    Trong b\u1ed1i c\u1ea3nh internet tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong cu\u1ed9c s\u1ed1ng, Netflix t\u00e1i c\u01a1 c\u1ea5u l\u1ea1i s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh v\u00e0 d\u1ecbch chuy\u1ec3n t\u1eeb cho thu\u00ea DVD sang cho thu\u00ea d\u1ecbch v\u1ee5 xem phim tr\u1ef1c tuy\u1ebfn. T\u1ea1i th\u1eddi \u0111i\u1ec3m n\u00e0y, Netflix c\u00f3 167 tri\u1ec7u ng\u01b0\u1eddi s\u1eed d\u1ee5ng. Blockbuster, ng\u01b0\u1ee3c l\u1ea1i, kh\u00f4ng thay \u0111\u1ed5i m\u00f4 h\u00ecnh kinh doanh c\u1ee7a m\u00ecnh, v\u00e0 c\u1eeda h\u00e0ng Blockbuster cu\u1ed1i c\u00f9ng \u0111\u00e3 b\u1ecb bi\u1ebfn th\u00e0nh n\u01a1i cho thu\u00ea Airbnb c\u00e1ch \u0111\u00e2y kh\u00f4ng l\u00e2u. C\u01a1 h\u1ed9i v\u00e0 r\u1ee7i ro l\u00e0 nh\u1eefng \u0111i\u1ec1u b\u1ea1n n\u00ean bi\u1ebft, nh\u01b0ng ph\u00e1t tri\u1ec3n th\u1ebf m\u1ea1nh m\u1edbi l\u00e0 \u0111i\u1ec1u \u0111\u01b0a b\u1ea1n v\u00e0 doanh nghi\u1ec7p ti\u1ebfn l\u00ean ph\u00eda tr\u01b0\u1edbc.<\/span><\/p>\n

    \u0110\u00fang v\u1eady, s\u1ef1 hi\u1ebfu th\u1eafng c\u00f3 th\u1ec3 c\u1ea3n tr\u1edf b\u1ea1n n\u1ebfu kh\u00f4ng s\u1eed d\u1ee5ng \u0111\u00fang c\u00e1ch. Nh\u01b0ng \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n ph\u1ea3i k\u00ecm ch\u1ebf ham mu\u1ed1n c\u1ea1nh tranh c\u1ee7a m\u00ecnh. H\u00e3y h\u1ecdc c\u00e1ch bi\u1ebfn n\u0103ng l\u01b0\u1ee3ng \u0111\u00f3 th\u00e0nh nh\u1eefng h\u00e0nh \u0111\u1ed9ng t\u00edch c\u1ef1c v\u00e0 b\u1ea1n s\u1ebd nhanh ch\u00f3ng ti\u1ebfn b\u01b0\u1edbc tr\u00ean h\u00e0nh tr\u00ecnh t\u1edbi th\u00e0nh c\u00f4ng.<\/span><\/p>\n

    Theo Entrepreneuer<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

    B\u1ea1n c\u00f3 thich th\u1eafng cu\u1ed9c v\u00e0 gh\u00e9t thua cu\u1ed9c? \u00dd ngh\u0129 v\u1ec1 k\u1ec9 l\u1ee5c m\u1edbi c\u00f3 khi\u1ebfn b\u1ea1n h\u1ee9ng kh\u1edfi? N\u1ebfu c\u00f3, b\u1ea1n l\u00e0 m\u1ed9t ng\u01b0\u1eddi c\u00f3 t\u00ednh c\u1ea1nh tranh.…<\/p>\n","protected":false},"author":1,"featured_media":4604,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[21,133],"tags":[82],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/bizuni.vn\/kien-thuc-quan-tri\/wp-content\/uploads\/2020\/11\/canh-tranh-scaled.jpg?fit=2560%2C1707&ssl=1","_links":{"self":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/4602"}],"collection":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/comments?post=4602"}],"version-history":[{"count":0,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/4602\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media\/4604"}],"wp:attachment":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media?parent=4602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/categories?post=4602"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/tags?post=4602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}