{"id":4680,"date":"2020-12-21T15:49:43","date_gmt":"2020-12-21T08:49:43","guid":{"rendered":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/?p=4680"},"modified":"2022-10-15T22:47:39","modified_gmt":"2022-10-15T15:47:39","slug":"cach-bien-khach-hang-cua-ban-thanh-mot-cong-dong-de-giup-doanh-nghiep-phat-trien","status":"publish","type":"post","link":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/cach-bien-khach-hang-cua-ban-thanh-mot-cong-dong-de-giup-doanh-nghiep-phat-trien\/","title":{"rendered":"C\u00e1ch bi\u1ebfn kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n th\u00e0nh m\u1ed9t c\u1ed9ng \u0111\u1ed3ng \u0111\u1ec3 gi\u00fap doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n"},"content":{"rendered":"

Khi con ng\u01b0\u1eddi c\u1ea3m th\u1ea5y h\u1ecd thu\u1ed9c v\u00e0o m\u1ed9t c\u1ed9ng \u0111\u1ed3ng, nh\u1eefng \u0111i\u1ec1u tuy\u1ec7t v\u1eddi c\u00f3 th\u1ec3 x\u1ea3y ra. Khi m\u1ecdi ng\u01b0\u1eddi g\u1eb7p g\u1ee1 – tr\u00ean m\u1ea1ng hay ngo\u00e0i \u0111\u1eddi \u2013 h\u1ecd h\u00ecnh th\u00e0nh nh\u1eefng m\u1ed1i quan h\u1ec7 v\u00e0 \u0111i\u1ec1u \u0111\u00f3 khi\u1ebfn h\u1ecd quay tr\u1edf l\u1ea1i. M\u1ed9t v\u00ed d\u1ee5 l\u00e0 c\u1ed9ng \u0111\u1ed3ng l\u1edbn kh\u00f4ng ng\u1eebng c\u1ee7a Instant Pot Community v\u1edbi h\u01a1n 1.4 tri\u1ec7u th\u00e0nh vi\u00ean. \u0110\u00e2y l\u00e0 n\u01a1i m\u00e0 ng\u01b0\u1eddi d\u00f9ng Instant Pot chia s\u1ebb c\u00e1c th\u1ef1c \u0111\u01a1n v\u00e0 l\u1ea7n th\u1eed nghi\u1ec7m th\u00e0nh c\u00f4ng hay th\u1ea5t b\u1ea1i c\u1ee7a h\u1ecd. C\u00e1c th\u00e0nh vi\u00ean truy c\u1eadp v\u00e0o trang c\u1ed9ng \u0111\u1ed3ng n\u00e0y nhi\u1ec1u l\u1ea7n m\u1ed7i ng\u00e0y. V\u00e0 h\u1ecd th\u00edch \u0111i\u1ec1u \u0111\u00f3.<\/span><\/p>\n

B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra m\u00f4i tr\u01b0\u1eddng n\u00e0y cho s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n. H\u00e3y t\u1ea1o m\u1ed1i quan h\u1ec7 cho c\u00e1c kh\u00e1ch h\u00e0ng \u0111\u1ec3 h\u1ecd li\u00ean t\u1ee5c nh\u1eafc nh\u1edf nhau v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00e1ch m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m \u0111i\u1ec1u n\u00e0y.<\/span><\/p>\n

T\u1ea1o ra n\u01a1i m\u00e0 c\u00e1c kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 g\u1eb7p v\u00e0 gi\u00fap \u0111\u1ee1 ho\u1eb7c tr\u00f2 chuy\u1ec7n v\u1edbi nhau<\/strong><\/span><\/p>\n

N\u1ebfu s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n gi\u1ea3i quy\u1ebft m\u1ed9t v\u1ea5n \u0111\u1ec1, \u0111\u00f3 l\u00e0 \u0111i\u1ec3m chung c\u1ee7a t\u1ea5t c\u1ea3 c\u00e1c kh\u00e1ch h\u00e0ng m\u00e0 b\u1ea1n c\u00f3: H\u1ecd \u0111ang t\u00ecm ki\u1ebfm gi\u1ea3i ph\u00e1p. \u0110\u00f3 l\u00e0 \u0111i\u1ec1u b\u1ea1n cung c\u1ea5p, nh\u01b0ng h\u1ecd c\u0169ng c\u00f3 th\u1ec3 chia s\u1ebb v\u1edbi nhau v\u1ec1 kinh nghi\u1ec7m c\u1ee7a b\u1ea3n th\u00e2n. H\u00e3y ngh\u0129 theo c\u00e1ch n\u00e0y: n\u1ebfu s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n l\u00e0 m\u1ed9t ph\u1ea7n m\u1ec1m theo d\u00f5i h\u00e0nh vi c\u1ee7a email g\u1eedi \u0111i, kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 l\u00e0 nh\u1eefng ng\u01b0\u1eddi b\u00e1n h\u00e0ng qua \u0111i\u1ec7n tho\u1ea1i. H\u00e3y s\u1eed d\u1ee5ng th\u00f4ng tin \u0111\u00f3 \u0111\u1ec3 t\u1ea1o ra m\u1ed9t nh\u00f3m ho\u1eb7c forum m\u00e0 m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 chia s\u1ebb c\u00e1c m\u1eb9o v\u00e0 c\u00e1ch b\u00e1n h\u00e0ng.<\/span><\/p>\n

\u0110\u00e2y l\u00e0 \u0111i\u1ec1u m\u00e0 Sergej Heck, s\u00e1ng l\u1eadp c\u1ee7a Peak Tech \u0111\u00e3 l\u00e0m: \u201cCh\u00fang t\u00f4i \u0111\u01b0a c\u00e1c c\u00f4ng ty blockchain l\u1ea1i g\u1ea7n nhau h\u01a1n, t\u1ea1o ra m\u1ed9t c\u1ed9ng \u0111\u1ed3ng \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 trao \u0111\u1ed5i v\u00e0 gi\u00fap \u0111\u1ee1 l\u1eabn nhau. Nh\u1eefng c\u00f4ng ty n\u00e0y \u0111\u1ec1u c\u00f3 s\u1ee9c hi\u1ec3n th\u1ecb y\u1ebfu n\u00ean h\u1ecd c\u1ea7n s\u1ef1 gi\u00fap \u0111\u1ee1 c\u1ee7a nhau.\u201d \u00d4ng c\u0169ng khuy\u1ebfn kh\u00edch c\u00e1c ch\u1ee7 doanh nghi\u1ec7p c\u00e2n nh\u1eafc xem h\u1ecd c\u00f3 th\u1ec3 c\u1ed1ng hi\u1ebfn \u0111i\u1ec1u g\u00ec cho c\u1ed9ng \u0111\u1ed3ng. Ch\u1ec9 c\u00f3 n\u01a1i \u0111\u1ec3 tr\u00f2 chuy\u1ec7n th\u00f4i l\u00e0 ch\u01b0a \u0111\u1ee7. B\u1ea1n c\u00f3 th\u1ec3 l\u00e0 ng\u01b0\u1eddi qu\u1ea3n l\u00fd c\u1ed9ng \u0111\u1ed3ng, \u0111\u1eb7t ra c\u00e1c c\u00e2u h\u1ecfi ho\u1eb7c cung c\u1ea5p c\u00e1c th\u00f4ng tin ho\u1eb7c ki\u1ebfn th\u1ee9c c\u00f3 gi\u00e1 tr\u1ecb.<\/span><\/p>\n

T\u1ea1o ra m\u1ed9t h\u1ec7 th\u1ed1ng m\u00e0 kh\u00e1ch h\u00e0ng gi\u00e1m s\u00e1t l\u1eabn nhau<\/strong><\/span><\/p>\n

Andrew James l\u00e0 s\u00e1ng l\u1eadp c\u1ee7a Oasis, m\u1ed9t c\u00f4ng ty chuy\u00ean gi\u00fap c\u00e1c doanh nghi\u1ec7p m\u1edf r\u1ed9ng marketing b\u1eb1ng c\u00e1ch k\u1ebft n\u1ed1i h\u1ecd v\u1edbi nh\u1eefng \u0111\u01a1n v\u1ecb kh\u00e1c. James n\u00f3i r\u1eb1ng b\u1eb1ng c\u00e1ch x\u00e2y d\u1ef1ng m\u1ed9t c\u1ed9ng \u0111\u1ed3ng, h\u1ecd c\u00f3 th\u1ec3 t\u1ea1o ra k\u1ebft qu\u1ea3 t\u1ed1t h\u01a1n cho kh\u00e1ch h\u00e0ng: \u201cCh\u00fang t\u00f4i \u0111\u1eb7t tr\u1ecdng t\u00e2m v\u00e0o vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed9t c\u1ed9ng \u0111\u1ed3ng v\u1eefng ch\u1eafc cho s\u1ea3n ph\u1ea9m b\u1edfi ch\u00fang t\u00f4i th\u1ea5y r\u1eb1ng \u0111\u1ec3 kh\u00e1ch h\u00e0ng \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 mong \u0111\u1ee3i, h\u1ecd c\u1ea7n r\u1ea5t nhi\u1ec1u s\u1ef1 tr\u1ee3 gi\u00fap. Trong tr\u01b0\u1eddng h\u1ee3p c\u1ee7a ch\u00fang t\u00f4i, ch\u00fang t\u00f4i c\u00f3 nh\u1eefng kh\u00f3a h\u1ecdc v\u00e0 th\u00f4ng tin m\u00e0 h\u1ecd c\u1ea7n \u0111\u1ec3 t\u1ea1o ra k\u1ebft qu\u1ea3. V\u1eady t\u1ea1i sao kh\u00f4ng ph\u1ea3i ai c\u0169ng c\u00f3 k\u1ebft qu\u1ea3 m\u1eb7c d\u00f9 \u0111\u1ec1u \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn v\u1edbi th\u00f4ng tin gi\u1ed1ng nhau? B\u1edfi \u0111a s\u1ed1 m\u1ecdi ng\u01b0\u1eddi th\u1ef1c hi\u1ec7n kh\u00f4ng \u0111\u00fang c\u00e1ch. Ho\u1eb7c c\u00f3 th\u1ec3 h\u1ecd s\u1ee3 v\u00e0 kh\u00f4ng c\u00f3 m\u1ed9t h\u1ec7 th\u1ed1ng h\u1ed7 tr\u1ee3. V\u1eady n\u00ean ch\u00fang t\u00f4i chuy\u1ec3n tr\u1ecdng t\u00e2m sang x\u00e2y d\u1ef1ng m\u1ed9t c\u1ed9ng \u0111\u1ed3ng \u0111\u1ec3 h\u1ed7 tr\u1ee3 l\u1eabn nhau.\u201d<\/span><\/p>\n

James n\u00f3i r\u1eb1ng ngay sau khi h\u1ecd chuy\u1ec3n tr\u1ecdng t\u00e2m, k\u1ebft qu\u1ea3 m\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 \u0111\u01b0\u1ee3c t\u1eeb s\u1ea3n ph\u1ea9m t\u0103ng ch\u00f3ng m\u1eb7t b\u1edfi h\u1ecd c\u00f3 s\u1ef1 gi\u00fap \u0111\u1ee1 t\u1eeb nh\u1eefng ng\u01b0\u1eddi kh\u00e1c . N\u1ebfu s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n truy\u1ec1n \u0111\u1ea1t ki\u1ebfn th\u1ee9c ho\u1eb7c h\u01b0\u1edbng d\u1eabn cho kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111i\u1ec1u g\u00ec \u0111\u00f3, vi\u1ec7c c\u00f3 m\u1ed9t c\u1ed9ng \u0111\u1ed3ng xoay quanh s\u1ea3n ph\u1ea9m s\u1ebd r\u1ea5t h\u1eefu \u00edch, b\u1edfi nh\u1eefng kh\u00e1ch h\u00e0ng kh\u00e1c c\u00f3 th\u1ec3 chia s\u1ebb b\u00ed quy\u1ebft c\u1ee7a h\u1ecd.<\/span><\/p>\n

T\u1ea1o ra m\u1ed9t n\u01a1i \u0111\u1ec3 truy\u1ec1n b\u00e1 ki\u1ebfn th\u1ee9c<\/strong><\/span><\/p>\n

C\u00e1ch m\u00e0 b\u1ea1n l\u00e0m kh\u00e1ch h\u00e0ng n\u00e1n l\u1ea1i l\u00e0 r\u1ea5t quan tr\u1ecdng. C\u1ed9ng \u0111\u1ed3ng s\u1ebd kh\u00f4ng ch\u1ec9 ph\u00e1t tri\u1ec3n b\u1eb1ng c\u00e1ch chia s\u1ebb th\u00f4ng tin v\u00e0 t\u00e0i nguy\u00ean, h\u00e3y c\u00e2n nh\u1eafc vi\u1ec7c b\u1ea1n c\u00f3 th\u1ec3 cung c\u1ea5p nh\u1eefng ki\u1ebfn th\u1ee9c b\u1ed5 \u00edch. Theo nh\u01b0 smile.io, \u0111\u00e2y l\u00e0 \u0111i\u1ec1u m\u00e0 c\u00f4ng ty b\u00e1n \u0111\u1ed3 th\u1ec3 thao GymShark l\u00e0m qua blog c\u1ee7a m\u00ecnh.<\/span><\/p>\n

Tim Peckover n\u00f3i: \u201cBlog c\u1ee7a h\u1ecd tr\u00e0n \u0111\u1ea7y nh\u1eefng b\u00e0i vi\u1ebft ch\u1ea5t l\u01b0\u1ee3ng v\u1ec1 nh\u1eefng l\u1eddi khuy\u00ean, h\u01b0\u1edbng d\u1eabn v\u00e0 b\u00e0i t\u1eadp li\u00ean quan \u0111\u1ebfn s\u1ee9c kh\u1ecfe. \u0110i\u1ec1u n\u00e0y khi\u1ebfn kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd d\u1ec5 d\u00e0ng l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m c\u1ee7a GymShark \u0111\u1ec3 k\u1ebft n\u1ed1i v\u1edbi c\u00e1c th\u00e0nh vi\u00ean kh\u00e1c trong c\u1ed9ng \u0111\u1ed3ng.\u201d<\/span><\/p>\n

Nh\u1ea5t l\u00e0 n\u1ebfu b\u1ea1n l\u00e0m marketing n\u1ed9i dung, c\u00e2n nh\u1eafc l\u1ee3i th\u1ebf \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 mang l\u1ea1i khi th\u00f4ng tin v\u00e0 ki\u1ebfn th\u1ee9c \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 ng\u01b0\u1eddi d\u00f9ng truy c\u1eadp. V\u1edbi c\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y, b\u1ea1n s\u1ebd lu\u00f4n c\u00f3 \u0111\u1ea1n d\u01b0\u1ee3c \u0111\u1ec3 mang kh\u00e1ch h\u00e0ng tr\u1edf l\u1ea1i v\u00e0o trong c\u1ed9ng \u0111\u1ed3ng m\u00e0 m\u00ecnh \u0111\u00e3 x\u00e2y d\u1ef1ng.<\/span><\/p>\n

C\u00f3 nhi\u1ec1u n\u1ec1n t\u1ea3ng m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng \u0111\u1ec3 t\u1ea1o ra m\u1ed9t c\u1ed9ng \u0111\u1ed3ng, nh\u01b0 Facebook, forum tr\u00ean trang web c\u1ee7a b\u1ea1n\u2026 \u0110\u00e2y l\u00e0 c\u00e1ch \u0111\u1ec3 kh\u00e1ch h\u00e0ng g\u1eafn b\u00f3 v\u1edbi b\u1ea1n trong th\u1eddi gian d\u00e0i, c\u0169ng nh\u01b0 c\u00e1c kh\u00e1ch h\u00e0ng m\u1edbi c\u00f3 th\u1ec3 c\u1ea3m th\u1ea5y r\u1eb1ng h\u1ecd l\u00e0 m\u1ed9t ph\u1ea7n c\u1ee7a \u0111i\u1ec1u g\u00ec \u0111\u00f3 l\u1edbn lao h\u01a1n.<\/span><\/p>\n

Theo Entrepreneuer<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Khi con ng\u01b0\u1eddi c\u1ea3m th\u1ea5y h\u1ecd thu\u1ed9c v\u00e0o m\u1ed9t c\u1ed9ng \u0111\u1ed3ng, nh\u1eefng \u0111i\u1ec1u tuy\u1ec7t v\u1eddi c\u00f3 th\u1ec3 x\u1ea3y ra. Khi m\u1ecdi ng\u01b0\u1eddi g\u1eb7p g\u1ee1 – tr\u00ean m\u1ea1ng hay ngo\u00e0i \u0111\u1eddi…<\/p>\n","protected":false},"author":1,"featured_media":4681,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[135],"tags":[50],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/bizuni.vn\/kien-thuc-quan-tri\/wp-content\/uploads\/2020\/12\/Collaboration-533442-scaled.jpg?fit=2560%2C1709&ssl=1","_links":{"self":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/4680"}],"collection":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/comments?post=4680"}],"version-history":[{"count":0,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/4680\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media\/4681"}],"wp:attachment":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media?parent=4680"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/categories?post=4680"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/tags?post=4680"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}