{"id":4761,"date":"2021-01-05T13:37:08","date_gmt":"2021-01-05T06:37:08","guid":{"rendered":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/?p=4761"},"modified":"2022-10-15T22:47:38","modified_gmt":"2022-10-15T15:47:38","slug":"3-cach-de-thanh-cong-trong-khung-canh-markeing-hien-dai","status":"publish","type":"post","link":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/3-cach-de-thanh-cong-trong-khung-canh-markeing-hien-dai\/","title":{"rendered":"3 C\u00e1ch \u0111\u1ec3 th\u00e0nh c\u00f4ng trong khung c\u1ea3nh Markeing hi\u1ec7n \u0111\u1ea1i"},"content":{"rendered":"

K\u1ec3 t\u1eeb l\u00fac qu\u1ea3ng c\u00e1o online tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn, marketing \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu c\u1ee7a b\u1ea5t k\u00ec k\u1ebf ho\u1ea1ch kinh doanh n\u00e0o. M\u1eb7c d\u00f9 kh\u00f4ng ph\u1ea3i k\u1ebf ho\u1ea1ch marketing n\u00e0o c\u0169ng d\u1ef1a v\u00e0o qu\u1ea3ng c\u00e1o tr\u00ean Internet, ch\u00fang \u0111\u1ea1i di\u1ec7n ph\u1ea7n l\u1edbn c\u00e1c chi\u1ebfn l\u01b0\u1ee3c marketing v\u00e0 qu\u1ea3ng c\u00e1o online. B\u1ea5t k\u1ec3 tr\u01b0\u1eddng h\u1ee3p n\u00e0o, n\u1ebfu b\u1ea1n c\u00f3 s\u1ef1 hi\u1ec7n di\u1ec7n tr\u00ean m\u1ea1ng, c\u00f3 th\u1ec3 l\u00e0 t\u1eeb qu\u1ea3ng c\u00e1o, ho\u1eb7c m\u1ea1ng x\u00e3 h\u1ed9i, blog\u2026th\u00ec \u0111i\u1ec1u \u0111\u00f3 s\u1ebd gi\u00fap \u00edch r\u1ea5t nhi\u1ec1u.<\/span><\/p>\n

Theo nh\u01b0 chuy\u00ean gia marketing Dylan Vanas: \u201cC\u00f3 s\u1ef1 hi\u1ec7n di\u1ec7n tr\u00ean m\u1ea1ng gi\u1edd \u0111\u00e3 tr\u1edf th\u00e0nh b\u1eaft bu\u1ed9c.\u201d V\u1eady b\u1ea1n c\u00f3 th\u1ec3 l\u00e0m g\u00ec? L\u00e0m sao b\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng k\u0129 n\u0103ng marketing th\u1ef1c t\u1ebf? B\u1ea1n c\u00f3 th\u1ec3 l\u00e0m g\u00ec \u0111\u1ec3 \u0111\u1ea1t hi\u1ec7u qu\u1ea3 t\u1ed1t nh\u1ea5t trong chi\u1ebfn l\u01b0\u1ee3c marketing? \u0110i\u1ec1u quan tr\u1ecdng nh\u1ea5t, chi\u1ebfn l\u01b0\u1ee3c marketing n\u00e0o l\u00e0 t\u1ed1t nh\u1ea5t \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u00e1p \u1ee9ng \u0111\u00fang nhu c\u1ea7u hi\u1ec7n t\u1ea1i?<\/span><\/p>\n

X\u00e2y d\u1ef1ng uy t\u00edn cho th\u01b0\u01a1ng hi\u1ec7u<\/strong><\/span><\/p>\n

M\u1eb7c d\u00f9 nghe c\u00f3 v\u1ebb ch\u1ed1i tai, nh\u01b0ng \u0111a s\u1ed1 kh\u00f4ng mu\u1ed1n l\u00e0m vi\u1ec7c v\u1edbi ng\u01b0\u1eddi kh\u00f4ng chuy\u00ean. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 b\u1ea1n c\u1ea7n ph\u1ea3i ch\u1ee7 \u0111\u1ed9ng ch\u1ee9ng minh gi\u00e1 tr\u1ecb v\u00e0 uy t\u00edn c\u1ee7a m\u00ecnh cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng, kh\u00e1ch h\u00e0ng, \u0111\u1ed1i t\u00e1c v\u00e0 ngay c\u1ea3 \u0111\u1ed1i th\u1ee7 n\u1eefa. X\u00e2y d\u1ef1ng t\u00edn nhi\u1ec7m cho th\u01b0\u01a1ng hi\u1ec7u b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch thi\u1ebft l\u1eadp nh\u1eefng ch\u00ednh s\u00e1ch t\u1eadp trung v\u00e0o kh\u00e1ch h\u00e0ng. Tuy nhi\u00ean, b\u1ea1n c\u0169ng ph\u1ea3i x\u00e2y d\u1ef1ng \u0111\u1ed9 ph\u1ee7 c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u tr\u00ean m\u1ea1ng. H\u00e3y ph\u00e1t tri\u1ec3n t\u00e0i kho\u1ea3n m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a b\u1ea1n, t\u1ea1o ra m\u1ed9t trang web v\u00e0 logo chuy\u00ean nghi\u1ec7p, sau \u0111\u00f3 \u0111\u0103ng nh\u1eefng n\u1ed9i dung m\u00e0 ng\u01b0\u1eddi xem s\u1ebd th\u00edch.<\/span><\/p>\n

Trong khi b\u1ea1n ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ch\u1ee9ng m\u00ecnh r\u1eb1ng doanh nghi\u1ec7p c\u00f3 th\u1ec3 cung c\u1ea5p s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 ch\u1ea5t l\u01b0\u1ee3ng cao, b\u1ea1n c\u1ea7n ph\u1ea3i ch\u00fa \u00fd \u0111\u1ebfn h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. C\u1ee5 th\u1ec3 h\u01a1n, \u0111\u00f3 l\u00e0 vi\u1ec7c m\u1ed9t ng\u01b0\u1eddi sao ch\u00e9p h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi kh\u00e1c b\u1edfi h\u1ecd tin r\u1eb1ng ng\u01b0\u1eddi \u0111\u00f3 c\u00f3 nhi\u1ec1u ki\u1ebfn th\u1ee9c ho\u1eb7c th\u00f4ng tin h\u01a1n. \u0110\u00e2y l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a marketing truy\u1ec1n mi\u1ec7ng, nh\u01b0ng n\u00f3 c\u0169ng c\u00f3 gi\u00e1 tr\u1ecb trong c\u00e1c lo\u1ea1i marketing kh\u00e1c n\u1eefa. V\u1eady n\u1ebfu b\u1ea1n c\u00f3 th\u1ec3 khi\u1ebfn kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng v\u00e0o doanh nghi\u1ec7p, \u0111i\u1ec1u \u0111\u00f3 s\u1ebd bi\u1ebfn th\u00e0nh hi\u1ec7u \u1ee9ng qu\u1ea3 c\u1ea7u tuy\u1ebft \u0111\u1ec3 thu h\u00fat c\u00e1c kh\u00e1ch h\u00e0ng m\u1edbi. Sau m\u1ed9t kho\u1ea3ng th\u1eddi gian, kh\u00e1ch h\u00e0ng s\u1ebd l\u00e0m c\u00f4ng vi\u1ec7c marketing cho b\u1ea1n!<\/span><\/p>\n

T\u00ecm ng\u01b0\u1eddi gi\u00fap b\u1ea1n Marketing<\/strong><\/span><\/p>\n

Kh\u00f4ng ai l\u00e0 chuy\u00ean gia trong t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9. N\u1ebfu b\u1ea1n mu\u1ed1n th\u00e0nh c\u00f4ng trong marketing nh\u01b0ng l\u1ea1i thi\u1ebfu k\u0129 n\u0103ng marketing, b\u1ea1n s\u1ebd c\u1ea7n ph\u1ea3i t\u00ecm ai \u0111\u00f3 gi\u00fap \u0111\u1ee1. Nh\u01b0 v\u1eady b\u1ea1n s\u1ebd kh\u00f4ng c\u1ea7n ph\u1ea3i h\u1ecdc t\u1ea5t c\u1ea3 t\u1eeb \u0111\u1ea7u. Thay v\u00e0o \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng nh\u1eefng ph\u01b0\u01a1ng c\u00e1ch t\u1ed1t nh\u1ea5t ngay t\u1eeb \u0111\u1ea7u v\u00e0 \u0111\u01b0a th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n \u0111\u1ebfn v\u1edbi \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi xem.<\/span><\/p>\n

C\u00f3 m\u1ed9t \u0111\u1ed1i t\u00e1c chuy\u00ean v\u1ec1 marketing c\u0169ng s\u1ebd gi\u00fap b\u1ea1n c\u00f3 c\u00e1i nh\u00ecn s\u00e2u s\u1eafc h\u01a1n v\u1ec1 c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p. \u0110\u00f4i khi b\u1ea1n c\u00f3 th\u1ec3 b\u1ecb cu\u1ed1n v\u00e0o suy ngh\u0129 c\u1ee7a b\u1ea3n th\u00e2n \u0111\u1ebfn m\u1ee9c qu\u00ean \u0111i c\u00e1i nh\u00ecn tr\u1ef1c di\u1ec7n.<\/span><\/p>\n

V\u1eady h\u00e3y l\u00e0m vi\u1ec7c v\u1edbi m\u1ed9t chuy\u00ean gia marketing kh\u00e1c \u0111\u1ec3 t\u01b0 v\u1ea5n cho b\u1ea1n c\u00e1ch ph\u00e1t tri\u1ec3n m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c marketing to\u00e0n di\u1ec7n. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap b\u1ea1n h\u1ea1n ch\u1ebf c\u00e1c sai l\u1ea7m c\u0169ng nh\u01b0 gi\u00fap b\u1ea1n c\u00f3 c\u00e1i nh\u00ecn t\u1ed1t h\u01a1n v\u1ec1 \u0111i\u1ec1u m\u00e0 doanh nghi\u1ec7p c\u1ea7n c\u1ea3i thi\u1ec7n.<\/span><\/p>\n

Lu\u00f4n ho\u1ea1t \u0111\u1ed9ng v\u01b0\u1ee3t mong \u0111\u1ee3i v\u00e0 k\u00ec v\u1ecdng<\/strong><\/span><\/p>\n

Ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111ang ng\u00e0y c\u00e0ng tr\u1edf n\u00ean th\u00f4ng minh h\u01a1n. H\u1ecd gi\u1edd c\u00f3 th\u1ec3 ph\u00e1t hi\u1ec7n ra nh\u1eefng m\u00e1nh kh\u00f3e m\u00e0 20, 10 hay th\u1eadm ch\u00ed 5 n\u0103m tr\u01b0\u1edbc c\u00f3 hi\u1ec7u qu\u1ea3. Dylan Vanas nh\u1eadn x\u00e9t r\u1eb1ng \u201cNg\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn nhi\u1ec1u nghi\u00ean c\u1ee9u h\u01a1n v\u00e0 bi\u1ebft \u0111i\u1ec3m kh\u00e1c bi\u1ec7t gi\u1eefa m\u1ed9t s\u1ea3n ph\u1ea9m t\u1ed1t v\u00e0 s\u1ea3n ph\u1ea9m t\u1ed3i, v\u00ec th\u1ebf \u0111\u1ec3 kh\u00e1ch h\u00e0ng lu\u00f4n tr\u1edf l\u1ea1i mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n, h\u00e3y \u0111\u1ea3m b\u1ea3o lu\u00f4n lu\u00f4n v\u01b0\u1ee3t k\u00ec v\u1ecdng c\u1ee7a h\u1ecd.\u201d<\/span><\/p>\n

\u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a g\u00ec v\u1edbi c\u00e1c doanh nh\u00e2n? B\u1ea1n s\u1ebd c\u1ea7n nhi\u1ec1u h\u01a1n l\u00e0 kinh nghi\u1ec7m marketing. Thay v\u00e0o \u0111\u00f3, b\u1ea1n ph\u1ea3i t\u1ef1 h\u1ecfi c\u1ea7n l\u00e0m g\u00ec \u0111\u1ec3 l\u00e0m kh\u00e1ch h\u00e0ng \u1ea5n t\u01b0\u1ee3ng. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 l\u00e0m g\u00ec \u0111\u1ec3 v\u01b0\u1ee3t k\u00ec v\u1ecdng c\u1ee7a kh\u00e1ch h\u00e0ng v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5? Tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi n\u00e0y s\u1ebd gi\u00fap b\u1ea1n thi\u1ebft k\u1ebf nh\u1eefng ch\u00ednh s\u00e1ch t\u1eadp trung v\u00e0o kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 t\u1ea1o ra m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c marketing \u0111\u00e1ng gi\u00e1.<\/span><\/p>\n

Theo Entrepreneuer<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

K\u1ec3 t\u1eeb l\u00fac qu\u1ea3ng c\u00e1o online tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn, marketing \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu c\u1ee7a b\u1ea5t k\u00ec k\u1ebf ho\u1ea1ch kinh doanh n\u00e0o. M\u1eb7c d\u00f9 kh\u00f4ng…<\/p>\n","protected":false},"author":1,"featured_media":4763,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[135],"tags":[50],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/bizuni.vn\/kien-thuc-quan-tri\/wp-content\/uploads\/2021\/01\/marketing-moi-scaled.jpg?fit=2560%2C1707&ssl=1","_links":{"self":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/4761"}],"collection":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/comments?post=4761"}],"version-history":[{"count":0,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/4761\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media\/4763"}],"wp:attachment":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media?parent=4761"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/categories?post=4761"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/tags?post=4761"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}