{"id":4912,"date":"2021-01-26T09:15:15","date_gmt":"2021-01-26T02:15:15","guid":{"rendered":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/?p=4912"},"modified":"2022-10-15T22:47:35","modified_gmt":"2022-10-15T15:47:35","slug":"cach-de-chien-thang-trong-thi-truong-canh-tranh-khoc-liet","status":"publish","type":"post","link":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/cach-de-chien-thang-trong-thi-truong-canh-tranh-khoc-liet\/","title":{"rendered":"C\u00e1ch \u0111\u1ec3 chi\u1ebfn th\u1eafng trong th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh kh\u1ed1c li\u1ec7t"},"content":{"rendered":"<p><span style=\"font-size: 12pt;\">Nh\u1eefng doanh nh\u00e2n gi\u00e0u v\u00e0 th\u00e0nh c\u00f4ng nh\u1ea5t th\u01b0\u1eddng l\u00e0 nh\u1eefng ng\u01b0\u1eddi \u0111em l\u1ea1i \u0111i\u1ec1u ho\u00e0n to\u00e0n m\u1edbi. H\u1ecd t\u1ea1o ra nh\u1eefng th\u1ecb tr\u01b0\u1eddng m\u1edbi, ho\u1eb7c s\u00e1ng ch\u1ebf ra c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 ch\u01b0a t\u1eebng xu\u1ea5t hi\u1ec7n tr\u01b0\u1edbc \u0111\u00f3. V\u00ed d\u1ee5, m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ea7u ti\u00ean, SixDegrees.com ra \u0111\u1eddi v\u00e0o n\u0103m 1997, nh\u01b0ng kh\u00f4ng n\u1ec1n t\u1ea3ng n\u00e0o c\u00f3 nhi\u1ec1u t\u00ednh n\u0103ng v\u00e0 ph\u1ed5 bi\u1ebfn nh\u01b0 Facebook khi n\u00f3 ra \u0111\u1eddi v\u00e0o gi\u1eefa nh\u1eefng n\u0103m 2000.<\/span><\/p>\n<p><span style=\"font-size: 12pt;\">N\u1ebfu b\u1ea1n c\u00f3 nh\u1eefng \u00fd t\u01b0\u1edfng th\u1ef1c s\u1ef1 \u0111\u1ed9c \u0111\u00e1o, \u0111\u00e2y l\u00e0 m\u1ed9t c\u00e1nh c\u1eeda tr\u00e0n \u0111\u1ea7y ti\u1ec1m n\u0103ng d\u1eabn \u0111\u1ebfn th\u00e0nh c\u00f4ng. N\u1ebfu kh\u00f4ng ph\u1ea3i c\u1ea1nh tranh v\u1edbi c\u00e1c doanh nghi\u1ec7p kh\u00e1c, b\u1ea1n s\u1ebd c\u00f3 \u0111\u1ed9c quy\u1ec1n ti\u1ebfp c\u1eadn v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh.<\/span><\/p>\n<p><span style=\"font-size: 12pt;\">R\u1eafc r\u1ed1i \u1edf \u0111\u00e2y l\u00e0 nh\u1eefng \u00fd t\u01b0\u1edfng \u0111\u1ed9c \u0111\u00e1o r\u1ea5t hi\u1ebfm. Tr\u1eeb khi b\u1ea1n c\u00f3 th\u1ec3 ti\u00ean \u0111o\u00e1n \u0111\u01b0u\u1ecdc t\u01b0\u01a1ng lai, ho\u1eb7c r\u1ea5t th\u00f4ng minh v\u00e0 may m\u1eafn, kh\u1ea3 n\u0103ng m\u00e0 b\u1ea1n c\u00f3 m\u1ed9t m\u00f4 h\u00ecnh kinh doanh m\u1edbi l\u00e0 kh\u00e1 nh\u1ecf.<\/span><\/p>\n<p><span style=\"font-size: 12pt;\">\u0110a s\u1ed1 c\u00e1c doanh nh\u00e2n th\u01b0\u1eddng ch\u1ec9 thay \u0111\u1ed5i m\u1ed9t m\u00f4 h\u00ecnh \u0111\u00e3 c\u00f3 s\u1eb5n, ho\u1eb7c c\u1ea1nh tranh v\u1edbi m\u1ed9t \u0111\u1ed1i th\u1ee7 kh\u00e1c. N\u00f3i c\u00e1ch kh\u00e1c, h\u1ecd c\u1ed1 g\u1eafng ph\u00e1t tri\u1ec3n trong m\u1ed9t th\u1ecb tr\u01b0\u1eddng c\u1ea1nh tranh. L\u00e0m sao \u0111\u1ec3 b\u1ea1n c\u00f3 l\u1ee3i th\u1ebf trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y?<\/span><\/p>\n<p><span style=\"font-size: 14pt;\"><strong>Thu h\u00fat m\u1ee5c ti\u00eau kh\u00e1ch h\u00e0ng kh\u00e1c<\/strong><\/span><\/p>\n<p><span style=\"font-size: 12pt;\">M\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c th\u1eb3ng th\u1eafn nh\u1ea5t l\u00e0 nh\u1eafm v\u00e0o m\u1ed9t m\u1ee5c ti\u00eau kh\u00e1ch h\u00e0ng kh\u00e1c. B\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0a ra c\u00f9ng gi\u1ea3i ph\u00e1p nh\u01b0ng cho m\u1ed9t \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ho\u00e0n to\u00e0n kh\u00e1c \u0111\u1ec3 tr\u00e1nh c\u1ea1nh tranh tr\u1ef1c ti\u1ebfp v\u1edbi c\u00e1c doanh nghi\u1ec7p kh\u00e1c. Tr\u1edf l\u1ea1i v\u00ed d\u1ee5 Facebook, LinkedIn c\u1ed1 g\u1eafng t\u1eadp trung v\u00e0o nh\u1eefng chuy\u00ean gia v\u1edbi c\u00f4ng vi\u1ec7c thay v\u00ec h\u1ecdc sinh v\u00e0 sinh vi\u00ean (m\u1eb7c d\u00f9 \u0111\u1ebfn l\u00fac \u0111\u00f3 th\u00ec Facebook \u0111\u00e3 b\u00e0nh tr\u01b0\u1edbng kh\u00e1 l\u1edbn).<\/span><\/p>\n<p><span style=\"font-size: 12pt;\">H\u00e3y c\u00e2n nh\u1eafc nh\u1eefng y\u1ebfu t\u1ed1 sau \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau kh\u00e1ch h\u00e0ng:<\/span><\/p>\n<ul>\n<li><span style=\"font-size: 12pt;\"><strong>Tu\u1ed5i. <\/strong>Li\u1ec7u c\u00f3 s\u1ea3n ph\u1ea9m cho thanh thi\u1ebfu ni\u00ean m\u00e0 ng\u01b0\u1eddi trung ni\u00ean c\u0169ng th\u00edch hay kh\u00f4ng n\u1ebfu s\u1ea3n ph\u1ea9m \u0111\u00f3 \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y theo m\u1ed9t phong c\u00e1ch kh\u00e1c? Nhi\u1ec1u khi b\u1ea1n ch\u1ec9 c\u1ea7n thay \u0111\u1ed5i m\u1ed9t \u0111i\u1ec1u nh\u1ecf \u0111\u1ec3 ho\u00e0n to\u00e0n chuy\u1ec3n h\u01b0\u1edbng c\u00e1ch kh\u00e1ch h\u00e0ng nh\u00ecn nh\u1eadn s\u1ea3n ph\u1ea9m.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-size: 12pt;\"><strong>M\u1ee9c thu nh\u1eadp.<\/strong> H\u00e3y nh\u1eafm \u0111\u1ebfn kh\u00e1ch h\u00e0ng v\u1edbi m\u1ee9c thu nh\u1eadp kh\u00e1c. V\u00ed d\u1ee5, n\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t s\u1ea3n ph\u1ea9m th\u00f4ng d\u1ee5ng v\u00e0 t\u1ed1n \u00edt t\u00e0i nguy\u00ean \u0111\u1ec3 s\u1ea3n xu\u1ea5t, nh\u01b0ng c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n \u0111\u1ec3 tr\u1edf th\u00e0nh h\u00e0ng xa x\u1ec9, \u0111\u00f3 l\u00e0 m\u1ed9t h\u01b0\u1edbng \u0111i. Ho\u1eb7c m\u1ed9t s\u1ea3n ph\u1ea9m \u0111\u1eaft ti\u1ec1n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u0111\u01a1n gi\u1ea3n h\u00f3a \u0111\u1ec3 b\u00e1n cho nhi\u1ec1u ng\u01b0\u1eddi h\u01a1n.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-size: 12pt;\"><strong>V\u1ecb tr\u00ed \u0111\u1ecba l\u00fd.<\/strong> B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o kh\u00e1ch h\u00e0ng t\u1ea1i m\u1ed9t v\u1ecb tr\u00ed c\u1ee5 th\u1ec3. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 r\u1ea5t hi\u1ec7u qu\u1ea3 n\u1ebfu b\u1ea1n s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c marketing \u0111\u1ecba ph\u01b0\u01a1ng, b\u1edfi b\u1ea1n s\u1ebd kh\u00f4ng ph\u1ea3i c\u1ea1nh tranh v\u1edbi nhi\u1ec1u \u0111\u1ed1i th\u1ee7.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 14pt;\"><strong>L\u00e0m s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n t\u1ed1t h\u01a1n<\/strong><\/span><\/p>\n<p><span style=\"font-size: 12pt;\">\u0110\u00e2y l\u00e0 m\u1ed9t l\u1eddi khuy\u00ean kh\u00e1 r\u00f5 r\u00e0ng, b\u1ea1n c\u00f3 th\u1ec3 chi\u1ebfm l\u1ee3i th\u1ebf so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ee7a m\u00ecnh b\u1eb1ng c\u00e1ch l\u00e0m s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n t\u1ed1t h\u01a1n. N\u1ebfu s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n t\u1ed1t h\u01a1n nh\u01b0ng c\u00f3 c\u00f9ng gi\u00e1 v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a \u0111\u1ed1i th\u1ee7, kh\u00e1ch h\u00e0ng s\u1ebd ch\u1ecdn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n thay v\u00ec nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c.<\/span><\/p>\n<p><span style=\"font-size: 12pt;\">\u201cT\u1ed1t h\u01a1n\u201d l\u00e0 m\u1ed9t \u0111\u1ecbnh ngh\u0129a kh\u00e1 r\u1ed9ng v\u00e0 c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c hi\u1ec3u theo nhi\u1ec1u \u00fd, nh\u01b0ng ch\u00fang t\u00f9y thu\u1ed9c v\u00e0o m\u1ee5c ti\u00eau v\u00e0 t\u00e0i nguy\u00ean c\u1ee7a b\u1ea1n. V\u00ed d\u1ee5, b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra m\u1ed9t s\u1ea3n ph\u1ea9m b\u1ec1n h\u01a1n ho\u1eb7c s\u1ea3n ph\u1ea9m c\u00f3 hi\u1ec7u n\u0103ng cao h\u01a1n.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\"><strong>Gi\u1ea3m gi\u00e1<\/strong><\/span><\/p>\n<p><span style=\"font-size: 12pt;\">Th\u01b0\u1eddng th\u00ec \u0111\u1ec3 c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, gi\u00e1 th\u00e0nh s\u1ebd \u0111i l\u00ean. B\u1ea1n s\u1ebd ph\u1ea3i t\u1ed1n nhi\u1ec1u th\u1eddi gian h\u01a1n ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m, s\u1eed d\u1ee5ng ch\u1ea5t li\u1ec7u t\u1ed1t h\u01a1n, d\u00e0nh nhi\u1ec1u th\u1eddi gian s\u1ea3n xu\u1ea5t h\u01a1n. Nh\u01b0ng c\u00f3 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1c m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng: Gi\u1ea3m chi ph\u00ed s\u1ea3n ph\u1ea9m \u0111\u1ec3 c\u00f3 th\u1ec7 h\u1ea1 gi\u00e1 th\u00e0nh xu\u1ed1ng.<\/span><\/p>\n<p><span style=\"font-size: 12pt;\">H\u1ea1 gi\u00e1 s\u1ea3n ph\u1ea9m l\u00e0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ph\u1ee9c t\u1ea1p b\u1edfi \u0111\u00f4i khi \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 l\u00e0m h\u1ea1i b\u1ea1n. Tuy nhi\u00ean, cung c\u1ea5p m\u1ed9t s\u1ea3n ph\u1ea9m t\u01b0\u01a1ng t\u1ef1 nh\u01b0ng v\u1edbi gi\u00e1 r\u1ebb h\u01a1n s\u1ebd nh\u1ea5t \u0111\u1ecbnh thu h\u00fat \u0111\u01b0\u1ee3c c\u00e1c kh\u00e1ch h\u00e0ng.<\/span><\/p>\n<p><span style=\"font-size: 12pt;\">H\u00e3y c\u00e2n nh\u1eafc gi\u1ea3m thi\u1ec3u chi ph\u00ed, ho\u1eb7c b\u00f9 v\u00e0o cho ph\u1ea7n l\u1ed7 \u0111\u00f3 theo nh\u1eefng c\u00e1ch kh\u00e1c.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\"><strong>Th\u00eam gi\u00e1 tr\u1ecb b\u1eb1ng c\u00e1ch kh\u00e1c<\/strong><\/span><\/p>\n<p><span style=\"font-size: 12pt;\">\u0110a s\u1ed1 c\u00e1c kh\u00e1ch h\u00e0ng ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng d\u1ef1a v\u00e0o k\u00ec v\u1ecdng gi\u00e1 tr\u1ecb. H\u1ecd hi\u1ec3u r\u1eb1ng h\u1ecd s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c l\u1ee3i \u00edch g\u00ec \u0111\u00f3 t\u1eeb vi\u1ec7c mua s\u1ea3n ph\u1ea9m, v\u00e0 h\u1ecd s\u1ebd ph\u1ea3i tr\u1ea3 m\u1ed9t s\u1ed1 ti\u1ec1n t\u01b0\u01a1ng \u1ee9ng. B\u1ea1n c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n ph\u01b0\u01a1ng tr\u00ecnh n\u00e0y b\u1eb1ng c\u00e1ch t\u0103ng gi\u00e1 tr\u1ecb s\u1ea3n ph\u1ea9m hay gi\u1ea3m gi\u00e1 th\u00e0nh, nh\u01b0ng c\u00f3 m\u1ed9t c\u00e1ch kh\u00e1c: t\u1ea1o th\u00eam gi\u00e1 tr\u1ecb gi\u00e1n ti\u1ebfp.<\/span><\/p>\n<p><span style=\"font-size: 12pt;\">V\u00ed d\u1ee5, b\u1ea1n c\u00f3 th\u1ec3 \u0111\u1ea7u t\u01b0 v\u00e0o ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, ho\u1eb7c th\u00eam c\u00e1c d\u1ecbch v\u1ee5 \u0111\u00ednh k\u00e8m v\u1edbi s\u1ea3n ph\u1ea9m.<\/span><\/p>\n<p><span style=\"font-size: 14pt;\"><strong>Ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-size: 12pt;\">Cu\u1ed1i c\u00f9ng, b\u1ea1n c\u00f3 th\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u theo nh\u1eefng c\u00e1ch sau \u0111\u00e2y:<\/span><\/p>\n<ul>\n<li><span style=\"font-size: 12pt;\"><strong>Qu\u1ea3ng c\u00e1c c\u00e1c t\u00ednh n\u0103ng n\u1ed5i b\u1eadt.<\/strong> T\u1eadp trung v\u00e0o c\u00e1c t\u00ednh n\u0103ng khi\u1ebfn th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n \u0111\u1ed9c \u0111\u00e1o. Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb g\u00ec t\u1eeb th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n m\u00e0 c\u00e1c \u0111\u1ed1i th\u1ee7 kh\u00f4ng c\u00f3? H\u00e3y \u0111\u1eb7t \u0111i\u1ec1u n\u00e0y l\u00e0m trung t\u00e2m.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 12pt;\"><strong>\u00a0<\/strong><\/span><\/p>\n<ul>\n<li><span style=\"font-size: 12pt;\"><strong>Lu\u00f4n nh\u1ea5t qu\u00e1n. <\/strong>Ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u ch\u1ec9 c\u00f3 k\u1ebft qu\u1ea3 n\u1ebfu chi\u1ebfn l\u01b0\u1ee3c c\u00f3 t\u00ednh nh\u1ea5t qu\u00e1n. \u0110\u1ea7u t\u01b0 v\u00e0o marketing v\u00e0 qu\u1ea3ng c\u00e1o \u0111\u1ec3 kh\u00e1ch h\u00e0ng hi\u1ec3u th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n \u0111\u1ea1i di\u1ec7n cho \u0111i\u1ec1u g\u00ec.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 12pt;\"><strong>\u00a0<\/strong><\/span><\/p>\n<ul>\n<li><span style=\"font-size: 12pt;\"><strong>X\u00e2y d\u1ef1ng s\u1ef1 t\u01b0\u01a1ng t\u00e1c v\u00e0 quen thu\u1ed9c.<\/strong> S\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 c\u00e1c li\u00ean k\u1ebft c\u00f3 s\u1eb5n v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi h\u1ecd.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-size: 12pt;\"><strong>\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-size: 12pt;\">B\u1eaft \u0111\u1ea7u m\u1ed9t doanh nghi\u1ec7p trong m\u1ed9t ng\u00e0nh c\u1ea1nh tranh kh\u00f4ng ph\u1ea3i l\u00e0 \u00e1n t\u1eed. Ch\u00fang c\u00f3 th\u1ec3 l\u00e0 nh\u1eefng c\u01a1 h\u1ed9i qu\u00fd gi\u00e1. B\u1ea5t k\u1ec3 trong th\u1ecb tr\u01b0\u1eddng n\u00e0o, b\u1ea1n c\u0169ng ph\u1ea3i t\u00ecm c\u00e1ch \u0111\u1ec3 l\u00e0m doanh nghi\u1ec7p tr\u1edf n\u00ean n\u1ed5i b\u1eadt, nh\u01b0ng b\u1ea1n s\u1ebd c\u00f3 s\u1ef1 linh ho\u1ea1t \u0111\u1ec3 t\u00ecm chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p v\u1edbi m\u00f4 h\u00ecnh c\u1ee7a m\u00ecnh.<\/span><\/p>\n<p style=\"text-align: right;\"><em><span style=\"font-size: 10pt;\">Theo Entrepreneur<\/span><\/em><\/p>\n<p>M\u1eddi b\u1ea1n tham kh\u1ea3o:<\/p>\n<p><span style=\"color: #003366;\"><strong><a style=\"color: #003366;\" href=\"https:\/\/bizuni.vn\/dau-tu-co-phieu-dai-han-dat-ty-suat-loi-nhuan-cao\">\u0110\u1ea6U T\u01af D\u00c0I H\u1ea0N L\u00c0 G\u00cc<\/a><\/strong><\/span> (GV: <strong><a href=\"https:\/\/bizuni.vn\/giang-vien\/lam-minh-chanh-78.html\">L\u00e2m Minh Ch\u00e1nh<\/a><\/strong>)<br \/>\nKh\u00f3a h\u1ecdc gi\u00fap h\u1ecdc vi\u00ean hi\u1ec3u r\u00f5 2 ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ea7u t\u01b0 d\u00e0i h\u1ea1n \u0111\u1ea1t t\u1ef7 su\u1ea5t l\u1ee3i nhu\u1eadn cao: ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ea7u t\u01b0 theo tr\u01b0\u1eddng ph\u00e1i gi\u00e1 tr\u1ecb v\u00e0 ph\u01b0\u01a1ng ph\u00e1p ch\u1ecdn c\u1ed5 phi\u1ebfu v\u00e0 l\u1eadp danh m\u1ee5c \u0111\u1ea7u t\u01b0. <span class=\"\" style=\"display:block;clear:both;height: 0px;padding-top: 5px;border-top-width:0px;border-bottom-width:0px;\"><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nh\u1eefng doanh nh\u00e2n gi\u00e0u v\u00e0 th\u00e0nh c\u00f4ng nh\u1ea5t th\u01b0\u1eddng l\u00e0 nh\u1eefng ng\u01b0\u1eddi \u0111em l\u1ea1i \u0111i\u1ec1u ho\u00e0n to\u00e0n m\u1edbi. H\u1ecd t\u1ea1o ra nh\u1eefng th\u1ecb tr\u01b0\u1eddng m\u1edbi, ho\u1eb7c s\u00e1ng ch\u1ebf ra c\u00e1c&hellip;<\/p>\n","protected":false},"author":1,"featured_media":4917,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[134],"tags":[70],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/bizuni.vn\/kien-thuc-quan-tri\/wp-content\/uploads\/2021\/01\/canh-tranh-khoc-liet-scaled.jpg?fit=2560%2C1711&ssl=1","_links":{"self":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/4912"}],"collection":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/comments?post=4912"}],"version-history":[{"count":0,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/posts\/4912\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media\/4917"}],"wp:attachment":[{"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/media?parent=4912"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/categories?post=4912"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bizuni.vn\/kien-thuc-quan-tri\/wp-json\/wp\/v2\/tags?post=4912"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}